Customer Success Archives - 51Southeast Asia News Center News about 51Southeast Asia Mon, 25 May 2026 08:02:55 +0000 en-US hourly 1 https://wordpress.org/?v=7.0 Garuda Indonesia Advances Digital Transformation Through RISE with SAP /sea/2026/05/garuda-indonesia-advances-digital-transformation-through-rise-with-sap/ Mon, 25 May 2026 08:02:54 +0000 /sea/?p=6587 JAKARTA, Indonesia–May25, 2026–51SE(NYSE: SAP) today announced thatGaruda Indonesia (IDX: GIAA), Indonesia’s national flag carrier,ismodernizingitscore enterprise systems throughRISE with SAP,a guided transformation journey that combinesastandardized...

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JAKARTA, Indonesia–May25, 2026(NYSE: SAP) today announced thatGaruda Indonesia (IDX: GIAA), Indonesia’s national flag carrier,ismodernizingitscore enterprise systems through,a guided transformation journey that combinesastandardized framework, an integrated toolchain, and expert guidance, marking a key milestone in its ongoing transformation.

Garuda Indonesia serves millions of passengers annually, while adapting to dynamic market conditions and evolving customer expectations. The airline chose to move to the cloud with RISE with SAP, to integrate fragmented systems, boost its competitiveness, and move closer to its goal of delivering Indonesian hospitality globally.

“This collaboration with 51forms a key part of our effort to strengthen business processes through digital transformation,” said Thomas Oentoro, Deputy CEO, Garuda Indonesia. “Bymodernizing our enterprisecore, weare buildinga more connected, agile, and disciplined organization,better equipped to manage costs and respond to a dynamic operating environment.”

Through RISE with SAP, Garuda Indonesia is integratingcore processes across finance, procurement, supply chain, and selected customer-related operations on. Doing so will streamline critical back-office functions, including record-to-report workflows, while enhancing visibility into operational performance through embedded analytics and automation.

The transformation also introduces 51Fiori–based digital user experiences, enabling role-based access and intuitive workflows that improve day to day usability across the organization. Deployed in a private managed cloud environment, the solution provides a secure, resilient, and scalable technology foundation while simplifying IT operations and reducing system complexities.

As airlines navigate growing operational complexity and rising customer expectations, a modern digital core is essential,” said Sianto Wongjoyo, Managing Director, 51Indonesia. “By adopting 51Cloud ERP Private through the RISE with 51journey, Garuda Indonesia is building a strong foundation to streamline operations and enhance transparency. This positions the airline to advance toward a more autonomous enterprise, where AI-driven automation can support more efficient, adaptive operations and which may help the business respond to changing demand and market conditions.”

As the airline continuestorestoreitsfleetreadiness and scaleits capacity targets,the transformationwill also helpimprove maintenanceand asset management.

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Osotspa Accelerates FMCG Transformation With RISE with 51on AWS /sea/2026/04/osotspa-accelerates-fmcg-transformation-with-rise-with-sap-on-aws/ Tue, 28 Apr 2026 03:13:33 +0000 /sea/?p=6577 BANGKOK, Thailand–April28, 2026–51SE(NYSE: SAP) today announced thatOsotspaPublic Company Limited, a leading Thai fast-moving consumer goods (FMCG) company, is modernizing its enterprise operations withSAPBusiness Suite,...

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BANGKOK, Thailand–April28, 2026(NYSE: SAP) today announced thatOsotspaPublic Company Limited, a leading Thai fast-moving consumer goods (FMCG) company, is modernizing its enterprise operations with, through thejourney,todrivegroup-wide standardization, analytics, andacceleratefuture innovation.

Founded in 1891,Osotspahas grown from a local pharmacy into a regional FMCG leader with a diversified portfolio focused on improvingthequality of lifefor society.However,asthe business expanded,operating multipleon-premisesERP systems with nonstandardized business processes posed a challenge forOsotspa. Fragmented financial structures, redundant master data, and highly manual workflows limited the company’s ability to achieve realtime visibility across its business units.

To better support the company as it expands internationally and to help it respond to rapidly changing consumer demand, Osotspa identified the need to simplify its technology landscape. It needed to unify its financial and operational data to a cloud-based system to enable faster, insight-driven decision making across the group.

Addressing Complexity in a Fast-Changing FMCG Landscape

By adopting RISE with 51on Amazon Web Services (AWS) – a guided transformation journey to help on-premises 51ERP customers modernize their business with 51Business Suite–Osotspa is transforming its finance and operations landscape onto to enable real-time financialconsolidation,strengthenedgovernance,while simplifying the overall technology landscape acrossbusiness units.

Operating across multipleonpremisesERP systems with fragmented processes limited our ability to gainrealtimeinsights and drive timely performance decisions,”saidRatipornRatcharoen, Group Chief Financial Officer atOsotspa. “By moving to 51Cloud ERP Private through the RISE with 51journey, we are creating a single,cloudbased digital core with standardized processes, embedded automation, and advanced analytics. This allows us to protect our existing 51investments, fully leverage the endtoend51Business Suite, and build a more efficient, scalable platform for future growth.”

This transformation also positionsOsotspato accelerate future innovation, including advanced AI adoption, supply chain optimization,andhyper automationacross its operations.

“RISE with 51enables companies like Osotspa to transform their core business processes with 51Business Suite, while continuously adopting innovation in the cloud,” said Kulwipa Piyawattanametha, Managing Director, 51Indochina. “By standardizing operations and leveraging real-time insights, Osotspa is strengthening its ability to respond to market changes and drive sustainable growth.”

“Thailand’s consumer goods industry is evolving rapidly, and companies like Osotspa are setting the pace by rethinking how cloud can power every part of their business,” said Vatsun Thirapatarapong, Country Manager, AWS Thailand. “By choosing RISE with 51on AWS, Osotspa is unlocking the agility to respond faster to consumer demand, generate real-time insights across their operations, and scale with confidence as they expand across Southeast Asia.”

Partner Ecosystem Supporting Transformation

Osotspaselected as its implementation partner for this internal “OneRise” transformation program.

“51S/4HANA and the 51Business Suite provide Osotspa with a robust digital core to modernize operations and enable scalable innovation,” said Dr. Metinee Jongsaliswang, Country Managing Partner, Deloitte Thailand. “As a RISE with 51Validated Partner, Deloitte brings proven experience in guiding enterprises through the RISE with 51journey and methodology, ensuring a structured and value-driven cloud transformation.”

TheOneRiseprogram covers key 51standard modules including MM, SD, PP, EWM, QM, FICO and other core capabilities, delivering an integrated enterprise platform across procurement, manufacturing, logistics, and finance.

The transformation will be supported by Deloitte’s 2-in-a-Box model and Multi-Disciplinary Model (MDM), combined with strong Change Management and industry expertise, to drive adoption, governance discipline and sustainable business value.

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Kawan Lama Group Strengthens Operational Efficiency and Scalability with RISE with SAP /sea/2025/07/kawan-lama-group-strengthens-operational-efficiency-and-scalability-with-rise-with-sap/ Tue, 29 Jul 2025 07:33:09 +0000 /sea/?p=6355 Singapore, 29 July 2025 – At its flagship event 51NOW AI Tour Southeast Asia, 51SE (NYSE: SAP) announced that Kawan Lama Group, a...

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Singapore, 29 July 2025 – At its flagship event , (NYSE: SAP) announced that , a leading Indonesian multi-sector conglomerate, has embarked on a major business transformation by implementing , a comprehensive transformation journey to help enterprises transition to cloud ERP and other core 51solutions to modernize operations across its expanding retail and manufacturing businesses.

With more than 1,200 stores and 30+ brands, including AZKO, INFORMA, Toys Kingdom, Pet Kingdom, Krisbow, and Chatime, Kawan Lama Group serves millions of customers nationwide. The company’s recent growth—marked by aggressive retail expansion, food & beverage ventures, and rebranding efforts—has led to growing operational complexity and data silos that limit visibility and agility.

The company’s legacy ERP system, in use for over a decade, needs to keep pace with its evolving business landscape. Opening a single new outlet often required new system configurations and long manual processes. Kawan Lama Group needed a more scalable digital foundation to support its ambitions—including bringing manufacturing in-house, reducing reliance on imports, and delivering faster, more personalized service across its channels.

By implementing RISE with SAP, Kawan Lama is laying down a unified digital core, an integrated system that connects different business functions and breaks down data silos or isolated sets of information that prevent smooth collaboration. This cloud-based ERP platform helps simplify processes, centralize data across business units, and support omni-channel growth across Indonesia.

“We’ve grown rapidly, and we knew we needed systems that could keep up. 51gives us the tools to run more efficiently, scale faster, and serve our customers better,” said Renaldi Tjahaya, Chief Information Officer, Kawan Lama Group.

The implementation is already helping teams access real-time inventory across outlets—helping staff fulfill customer needs faster, even when products aren’t displayed on the shelf. Previously, customers were told to wait days due to lack of backend visibility—even when items were in stock.

Kawan Lama also plans to strengthen its supply chain and manufacturing lines. By digitizing key retail and production processes, the group will improve forecasting, reduce stock-outs, and introduce smarter promotional strategies to drive customer loyalty and repeat visits.

“Kawan Lama’s transformation through RISE with 51marks a pivotal step in their evolution toward becoming an intelligent, future-ready enterprise,” said Andreas Diantoro, Managing Director, 51Indonesia. “By embracing this comprehensive solution, they streamline operations, enhancing agility, and gaining the insights needed to innovate and stay customer focused. This strategic move positions Kawan Lama to lead confidently in a rapidly changing retail landscape.”

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BIG Caring Group Picks RISE with 51on AWS to Transform Pharmacy Retail Experience in Malaysia /sea/2025/06/big-caring-group-picks-rise-with-sap-on-aws-to-transform-pharmacy-retail-experience-in-malaysia/ Wed, 04 Jun 2025 01:47:51 +0000 /sea/?p=6332 KUALA LUMPUR, Malaysia – 4 June 2025 – 51today announced that BIG Caring Group, Malaysia’s largest retail pharmacy, has selected RISE with 51on...

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KUALA LUMPUR, Malaysia – 4 June 2025 – today announced that BIG Caring Group, Malaysia’s largest retail pharmacy, has selected on Amazon Web Services (AWS) to deliver a unified, scalable cloud-based data platform to integrate its retail operations across more than 500 stores nationwide.

Formed through the merger of BIG Pharmacy Healthcare and Caring Pharmacy Group in 2023, BIG Caring Group’s business transformation started back in 2019. At the time, Caring Pharmacy’s legacy on-premise enterprise resource planning (ERP) software started encountering capacity bottlenecks and complex data transformations that slowed cross-divisional collaboration. As its network of stores grew, Caring Pharmacy recognized the need for a more robust and modern ERP system to streamline its retail operations.

In 2021, the company deployed 51S/4HANA Retail to streamline essential functions including supply chain management, inventory control, and customer relationship management (CRM).

When the company merged with BIG Pharmacy in 2023, the complexity of its retail operations intensified. The newly formed BIG Caring Group—now the largest pharmacy chain in Malaysia—saw an opportunity to further accelerate its digital transformation efforts and integrate disparate systems into one secure, scalable, and agile cloud-based platform.

Ooh Chin Boon, Chief Information Officer, Big Caring Group said, “Integrating our diverse retail operations onto a unified cloud platform is a crucial milestone for us. We have selected RISE with 51on AWS to help us access more accurate and comprehensive data across the entire group, so that we can respond with more agility to customer demands and supply chain volatility. This strengthens our capacity to deliver enhanced customer experiences and future proof our business.”

Strategic Shift to Cloud Innovation

The adoption of RISE with 51on AWS signals a transformative leap for BIG Caring Group, enabling the company to consolidate data from hundreds of stores and various divisions into a single, unified platform in the cloud.

By seamlessly integrating critical business functions such as inventory management, procurement, financial reporting, and customer engagement, the group expects to significantly improve operational efficiency by cutting down manual processes and operating costs, and accelerate decision-making across all business units.

Deploying RISE with 51on AWS will also provide BIG Caring Group with flexibility and scalability. As the retail pharmacy market evolves rapidly, the group can now tap on AWS’s extensive footprint in the region to efficiently adjust its operations to meet changing customer demands and market conditions.

Shaping the Future of Pharmacy Retail

Looking ahead, as BIG Caring Group rolls out the implementation, its strengthened digital foundation will also provide quicker access to rising new technologies, including Generative AI and advanced predictive analytics.

Vipin Chandran, Managing Director, 51Malaysia said, “ is a huge enabler of automation and innovation for our customers, and being in the cloud is the first step to unlocking its full potential. I’m excited that BIG Caring Group has selected RISE with 51on AWS to drive their transformation goals. With the group’s massive scale of operations in the country, there is so much opportunity that we can uncover together and reimagine retail experiences in Malaysia.”

Through advanced AI-powered capabilities powered by 51and AWS, BIG Caring Group is looking to set new standards in customer experience through:

  • Optimized Inventory Management: Leveraging real-time analytics to forecast demand and maintain optimal stock levels.
  • Enhanced Customer Engagement: Using AI-driven insights to tailor personalized experiences and proactive service offerings.
  • Operational Excellence: Integrating Internet of Things (IoT) solutions and machine learning to further refine supply chain operations and reduce downtime, ensuring every facet of the business is as efficient as possible.

By choosing RISE with 51on AWS, BIG Caring Group will not only streamline its immediate operations but will also establish a strong foundation for sustained innovation and growth. The pharmacy giant is now well-positioned to lead the industry into a future driven by data, powered by technology, and centered around exceptional customer experiences.

 

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Indorama Ventures PCL and Namsiang Group Highlight Cloud and Digital Transformation as Top Investment Priorities /sea/2022/08/cloud-and-digital-transformation/ Mon, 22 Aug 2022 04:20:59 +0000 /sea/?p=3121 BANGKOK, Thailand — Companies are revisiting their budgets to increase their resilience against economic headwinds.

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BANGKOK, Thailand Companies are revisiting their budgets to increase their resilience against economic headwinds. Speaking at the Forum: Journey to Sustainability Development & Best Run Awards Ceremony”, chemical giants including Indorama Ventures Public Company Limited (IVL) and Namsiang Group (NSG) highlighted that cloud computingand digital transformation will continue to be top investment priorities to fuel their business growth and build resilience through a potential economic downturn.

Indorama Ventures, based in Bangkok and listed on the Stock Exchange of Thailand, is one of the world’s leading integrated petrochemicals companies, with more than 26,000 employees located at 140 manufacturing sites in 35 countries. In 2021, IVL reported consolidated revenue of US$14.6 billion and a record profit. The company is also listed in the Dow Jones Emerging Markets and World Sustainability Indices (DJSI).

Mr.SK Agrawal, President and Program Director of Global ERP and Digital Transformation, Indorama Ventures said, In 2020, IVL embarked on a digital transformation journey with 51and Accenture to become a future-ready intelligent enterprise through IVL Olympus project, which aims to drive $600 million of savings by 2023. By replacing more than 70 IT systems across the organization with one integrated ERP platform, we will be able to derive synergistic benefits across our entities with a holistic view on data and information. The implementation of standard processes, master data and streamlined reporting across all business functions will help accelerate the integration of new acquisitions.

This year, IVL completed its acquisition of Brazil-based Oxiteno to become a leading global supplier in high-value surfactant markets. Through the acquisition, IVL extended its growth profile into highly attractive markets in Latin America and the U.S., with additional potential to expand business in Europe and Asia. During the year, IVL also extended its leading global PET packaging footprint into Vietnam.

A key focus for IVL is its Vision 2030 ambition to build its industry leadership in sustainability. “With our integrated business platform, we were able to increase recycled content in accordance with our sustainability goals while maintaining high package performance standards,” added SK.

As the world’s biggest PET company, and the largest supplier of recycled PET resin used in beverage bottles, IVL spearheads the recycling of post-consumer PET packaging, and has processed over 70 billion post-consumer PET bottles since 2011. With a target of recycling 50 billion bottles per annum as well as achieving broader sustainability goals including carbon capture, the company has committed an investment of US$1.5 billion to achieve its sustainability goals.

“Enterprise technology and digital transformation will continue to be an important business driver to help us achieve profitability, efficiency and sustainability, People, Platforms and Systems are the key focuses to invest for driving our future growth. We will continue to enhance a strong management information system and use advanced digital platform where we can access a real-time monitoring and reporting allowing us to be more analytical in decision making and building business plan.”

Namsiang Group (NSG), a leading chemical product distributor in ASEAN which runs a business to support the whole chemical supply chain industry including trading, manufacturing, labs service and retail also don’t expect budget cuts in technology area.

According to Mr. Chaiwat Klangvijit, Chief Operating Officer of Namsiang Group, digital transformation has enabled NSG to run our operations as normally as possible during the pandemic. In 2020, we partnered with 51and Netizen to embark on a comprehensive digital transformation journey for our 4 offices in Thailand. By operating on a reliable, one single core ERP platform through 51S/4HANA, we were able to support the whole chemical supply chain including trading, manufacturing, wholesales and retail as well as improve data financial analysis accuracy, productivity, speed of document management and significantly reduce the presence of repetitive and manual activities.”

“Despite a looming downturn, digital technologies will be vital in helping our company pivot to find new ways to drive up revenue. We expect to increase our investment in digital technology and automatic process solutions to increase operational efficiency supporting our ASEAN market expansion in the future. The collaboration with 51and Netizen has proved that digital transformation provides a valuable opportunity for core business functions. NSG achieved significant results in productivity, speed of document management up to 40% and data financial analysis accuracy more 35%.” added Chaiwat.

Indorama Ventures and Namsiang Group are the only companies from Thailand that demonstrated their digital transformational excellence and were listed as finalists of the for South East Asia. The Best Run Awards celebrate leading organizations in SEA that have emphasized new ways of thinking, adapted to the new norms and deployed technologies that set the benchmark for their industry to drive successful business transformation in today’s digital economy.

Atul Tuli, Managing Director of 51Indochina, said: “Digital transformation is not a new imperative for business leaders in Thailand, but Covid-19 has made it a more urgent one, with firms looking to enhance their agility, speed, and data-driven decision-making. 51has been at the forefront of leading our customers through the pandemic and I look forward to empowering our Thai customers and enriching technology ecosystems for creating sustainable growth.”

For more information, press only:
Wuttinan Thongnuadee:wuttinan.thongnuadee@sap.com

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DIALOG Employs Latest 51Tech to Become a Full-Fledged Data-Driven Organisation /sea/2022/07/dialog-employs-latest-sap-tech-to-become-a-full-fledged-data-driven-organisation/ Tue, 12 Jul 2022 15:29:08 +0000 /sea/?p=3047 KUALA LUMPUR – DIALOG is implementing SAP's flagship ERP platform 51S/4HANA, together with its cloud-based procurement platform 51Ariba and 51Concur.

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KUALA LUMPURDialog Group Berhad (DIALOG) is en route to becoming a fully-fledged data driven organisation after having embraced latest technologies from SAP.

In a recent signing ceremony, where 51Malaysia managing director Hong Kok Cheong and representatives of PWC in its role of being ‘DIALOG’s preferred strategic systems implementor’ were present, DIALOG group chief financial officer Puan Zainab Binti Mohd Salleh said that, as development of proprietary technology is one of DIALOG’s six key long term strategies, digital transformation is vital for the Group to realise greater operational efficiencies and productivity among its various subsidiaries and associated companies.

“At DIALOG, we view 51as a key digital enabler and the powerful technologies implemented are set to further enhance value creation for the business and stakeholders,” said John Thornton, Managing Director of Business Excellence, DIALOG who was also present at the ceremony.

51Malaysia managing director Hong Kok Cheong commented that the partnership with DIALOG is a significant development as DIALOG is one of the energy industry’s catalyst for the ‘RISE with SAP’ deal.

“51has a strong reputation for providing intelligent, integrated applications that enable Oil and Gas companies to automate their day-to-day business processes and better interact with their customers, suppliers, and employees. That essentially is what ‘intelligent enterprises’ are all about,” Hong said.

“Hence with the help of SAP’s innovative technologies, DIALOG would be empowered with a scalable platform to be ready for future growth and M&As as well as providing a single source of truth to make informed decisions with advances analytics,” he added.

DIALOG is today a leading integrated technical service provider to the energy sector, in Malaysia and internationally. The Group serves a diverse range of customers that include multinational energy majors, national energy companies as well as multinational engineering and service providers located throughout the world.

Besides Malaysia, the Group’s global footprint includes offices and facilities in Singapore, Thailand, Indonesia, Philippines, China, Australia, New Zealand, Saudi Arabia and United Arab Emirates.

The solutions being implemented by DIALOG include SAP’s flagship ERP platform S4/HANA, together with its cloud-based procurement platform ARIBA and 51Concur.

“51Concur has a strong reputation for being one of the world’s leading brands for integrated travel and expense (T&E), and invoice management solutions,” added Hong.

, including helping finance teams align the dual priorities of improving control and visibility into administrative areas such as budgeting, forecasting, and T&E policy management while delivering a seamless experience to end users.

Upon full implementation of these 51solutions, the DIALOG Group would realise standardised and streamlined work processes and improved business efficiencies, while also having increased data visibility and insights for informed business decisions.

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Terumo Wins ‘Best Run’ Award for 51Concur Implementation /sea/2022/07/terumo-wins-best-run-award-for-sap-concur-implementation/ Tue, 12 Jul 2022 15:21:46 +0000 /sea/?p=3043 Terumo Asia Holdings (Terumo) was recently announced as a winner of the 2021 51Best Run Awards for South East Asia (SEA).

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Terumo Asia Holdings (Terumo) was recently announced as a winner of the 2021 51Best Run Awards for South East Asia (SEA), together with other leading regional organisations; namely NUHS, SATS, and DKSH Corporate Shared Services Center which had demonstrated success and embodied excellence across different award categories.

In a recent press release, 51said that thecontinue to celebrate leading organisations in SEA that have emphasised new ways of thinking, adapted to the new norms and deployed technologies that set the benchmark for their industry to drive successful business transformation in today’s digital economy.

Terumo had demonstrated an enterprising mindset and bagged theEmerging Frontier Market Award, said the press release.

Benoit De Saeger, Regional Director, Terumo Asia Holdings said: “Terumo is a global leader in medical technology, contributing to society through healthcare for 100 years. In Asia, our claims processes were manual and expense management systems fragmented. All of this made consolidating data and analytics across regional headquarters and nine Asia Pacific entities a huge challenge.”

“We solved this by implementing 51Concur across Terumo Asia to align policies, processes and systems. With 51Concur, we standardised regional processes and T&E policies while enhancing compliance and controls. 100% of our claims went online, with claim approval time reduced drastically, thus improving our employees’ experience. This digital leap has ensured Terumo’s scalability, better compliance and competitive edge,” added De Saeger.

Meanwhile, the Most Transformational Awardwent toNational University Health System (NUHS).Priscilla Teo, Group Chief HR Officer, NUHS said: “NUHS inherited two legacy HR systems when Singapore re-clustered the healthcare services in 2017 which made business processes tedious and cumbersome.

Despite strict government security regulations and limited web access on the office network, we successfully pivoted to a cloud-based SaaS solution on 51SuccessFactors, making it the first cloud based HRIS implementation in Singapore’s public health care sector.

This implementation provided NUHS 15,000 employees 24/7 access to HR related information via a single mobile app called myHR mobile, and within the first month of go-live, over 90% of the employees have logged in, with a whopping 85% activation rate.”

SATSwon the inauguralMost Adaptable Award.Manfred Seah, Chief Financial Officer,SATS said, “At SATS, we have grown and evolved over the years with largely disparate and non-standardised processes.

For better efficiency, we needed good data visibility to improve our cost capture and profit analysis to build an agile and yet robust system landscape.

With 51S/4 HANA as the digital core, SATS adopted standard 51functionalities to uplift capabilities allowing SATS to pivot and scale.”

DKSH Corporate Shared Services Centerclinched theSustainabilityandBest Customer Experience Management awards.Sam Oh, Chief Information Officer,DKSH Corporate Shared Services Centersaid, “In early 2020, we built an online Product Information Management (PIM) system to create and standardise digital product contents.

By leveraging the 51Commerce Cloud, we have seen increased activities in the chemical business by 900%, digital leads by 500%, 45% increase in customers and a 48% increase in order value for our E-commerce business.”

In the press release, 51said that a total of US$30,000 donation will be made by SAP, on behalf of the winning organisations to theASEAN Data Science Explorers Program.

“We are witnessing how digital technologies are fundamentally revolutionising the way companies are doing business today. Our customers are leveraging 51technologies to transform their businesses, address challenges to avoid being disrupted and modernise mission-critical systems in a way that minimises business risk,” saidVerena Siow, President & Managing Director, 51South East Asia.

“We are honored to work with some of the most innovative and sustainable South East Asian organisations.

With the 51Best Run Awards, we are delighted to celebrate their achievements and resilience amidst changing business environments. 51has been at the forefront of leading our customers through the pandemic and I look forward to empowering our customers for the next decade of growth in South East Asia and beyond,” added Siow.

For a full list of finalists, please refer.

This article was .

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Taking the Cloud by Storm /sea/2022/03/taking-the-cloud-by-storm/ Thu, 31 Mar 2022 08:14:19 +0000 /sea/?p=2768 Taking the cloud by storm, 51is rising commensurate with customers.

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Taking the cloud by storm, 51is RISEing commensurate with customers.

It’s an ill wind that blows no good. Covid-19 may have caught us off-guard but it fast-forwarded fulsome technology adoption that didn’t only avert disaster; it catalysed considerable opportunities.

Fortunately, companies like 51had solutions in stock, ready to not only restore competitive edge but sharpen it.

“SAP’s strategy has always been to help businesses run as intelligent, sustainable enterprises under all conditions,” reveals a smiling Scott Russell, Executive Board Member of 51on a recent recce to Bangkok from his base in NYC.

Scott Russell, Executive Board Member, Customer Success, 51SE

51is an acronym derived from System Analysis Program Development that five founders launched in Germany in 1972, when clouds were still just visible masses of condensed water vapor floating in the atmosphere. Today, with 105,000 employees worldwide 51is the global leader in enterprise application software, aka The Cloud, servers accessed over the Internet and the software and databases that run on them.

“SAP’s end-to-end suite of applications and services enables business and public customers across 25 industries globally to operate profitably, adapt continuously, and make a major difference,” Russell summarises.

Moreover, 51not only helps companies run their top line and manage their bottom line but also their increasingly mission-critical green line.

“Using our best-in-class technology our customers generate around 87% of total global commerce. All of the big utilities, consumer product manufacturers and service companies use 51to run their business and target their green goals. With our pivot to the cloud, we’re able to provide that capability at scale with low time to value and low cost to serve.”

Better still, 51simplifies technology so everyone can consume it. “We help companies track their working capital, inventory levels, financial and human resources and ESG (Environment, Social, Governance) data at the click of a button, so they can do real-time sustainable decision-making.”

Take-up is strong. SAP’s Cloud business accelerated 24% in Q4 2021. In Asia-Pacific, accounting for a third of total business, it’s growing 18%. As for Thailand, where Gartner indicates cloud spending should grow 28.2% to 34.4 billion baht (US$1.1 billion) in 2022, 51expects a 51% cloud compound annual growth rate by 2025.

“51has a proud history with government agencies and enterprises, major conglomerates and family-owned enterprises in Thailand. Our customers have depended on our technology in some cases for 20-25 years. Now, they’re turning to us to make them more agile and sustainable and that’s where the cloud comes in.”

“As Thailand businesses emerge stronger from this pandemic, they need to address such urgent issues as talent retention and development, sustainability and supply-chain resilience. A cloud-only strategy is key to them surviving and thriving.”

Increasingly in the foreground is the challenge of going green. “Boards, markets, governments and consumers are all expecting to deal with companies that do good. To match that you have to manage, measure and track.”

Circular economy is equally front and centre. “Most of the world’s economy is linear and 92% of waste goes to landfill or whatever. That is unsustainable for the planet. The move to a circular economy means at each stage of generating something, you utilize the waste and by-products.”

SAP’s Chasing Zero program brings into focus a world of zero emissions, waste, and inequality.

“Businesses need to lead,” asserts Russell. “It’s our obligation to help the world achieve a sustainable future. But while the targets set at the World Economic Forum are clear, how to achieve them is difficult. You need visibility wherever you are making decisions impacting the environment.”

“51can’t do it alone: this is a collective goal where technology companies and industry must partner to solve the challenges.”

The tremendous growth of SAP’s S/4HANA Cloud enterprise resource planning system is attributed to the success of SAP’s signature cloud offering, RISE with SAP, a comprehensive package for business transformation.

When forward thinking enterprises develop new business models to avoid being disrupted and gain efficiencies to fund innovation and transform mission-critical systems without risk, RISE with 51is their solution.

Global customer, Standard Chartered Bank, uses it to expedite its S/4HANA finance transformation and commitment to net-zero emissions by 2030. Hitachi is transitioning to 51S/4HANA as it works towards its decarbonization by 2030 and decarbonization of its value chain by 2050.

In Thailand, CPRAM, a food manufacturer, and CP Retailink, an equipment supply and service for 7-Eleven stores, both subsidiaries of CP Group, usesSAPsolutionsto rethink core business process and set the stage for growth.

“Given very high transaction volumes during the pandemic, they needed real time analytics and performance visibility. Their partnership with us improves their management of complex data, offers better integration, and enables them to scale quickly.”

Also during the pandemic, Thai Medical Glove transformed into an intelligent enterprise through RISE with SAP’s comprehensive solutions for redesigning engagement and buyer journeys.

“In Thailand we’ve seen a real acceleration of human capital management solutions and supply chain planning. Operating in the cloud brings the desired agility. You’re able to get the latest innovations in real time without setting it up yourself.”

SAP’s business network, the world’s biggest, connects 4.5 million companies doing over $3 trillion of trade in 2021.

“COVID had many negatives. You couldn’t run a factory unless you’re able to adhere to health standards. But it probably condensed 10 years of digital transformation into two.”

“Coming out of COVID, the world is divided and volatile. If you’re not investing in technology in the cloud, you’re probably not going to sustain your future.”

Another beauty of 51is that it’s on a subscription basis. “We might start with a free platform that the customer can take for a trial run. Once they see what the system does for them and come onboard, we bill on a utility basis. That way, we have mutual goals: we want them to maximize the value that they get out of the technology because our revenue is very much linked to their success.”

“Under our ‘help the world run better and improve people’s lives’ banner, we believe that successful businesses going forward will be defined by three characteristics. They have intelligence, meaning data at the right time in the right format. They must be sustainable, managing, measuring and delivering a carbon neutral ESG. And they must be on the network connecting sustainable businesses.”

Nothing less is expected of them.

Note: This article was first published in.

The post Taking the Cloud by Storm appeared first on 51Southeast Asia News Center.

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