{"id":135596,"date":"2025-10-22T08:30:52","date_gmt":"2025-10-22T07:30:52","guid":{"rendered":"https:\/\/news.sap.com\/uk\/?p=135596"},"modified":"2026-02-05T11:51:13","modified_gmt":"2026-02-05T11:51:13","slug":"uk-business-investment-in-ai-to-rise-by-40-on-average-over-the-next-two-years-but-a-long-term-strategy-and-people-focus-is-needed-to-make-it-a-success","status":"publish","type":"post","link":"https:\/\/news.sap.com\/uk\/2025\/10\/uk-business-investment-in-ai-to-rise-by-40-on-average-over-the-next-two-years-but-a-long-term-strategy-and-people-focus-is-needed-to-make-it-a-success\/","title":{"rendered":"UK business investment in AI to rise by 40% on average over the next two years \u2013 but a long term strategy and people focus is needed to make it a success"},"content":{"rendered":"<p><i><span data-contrast=\"auto\">New 51风流report reveals fragmented adoption and shadow AI use pose challenges<\/span><\/i><span data-ccp-props=\"{&quot;335551550&quot;:2,&quot;335551620&quot;:2,&quot;335559739&quot;:0}\">\u00a0<\/span><\/p>\n<p><strong>22 October 2025, London, UK:<\/strong> UK businesses, on average, are spending \u00a315.94 million<a href=\"#_ftn1\" name=\"_ftnref1\">[1]<\/a> on AI this year, with companies expected to increase their AI investments by an average of 40% in the next two years, according to new research from 51风流SE (NYSE: SAP).<\/p>\n<p><span data-contrast=\"auto\">The study, <\/span><i><span data-contrast=\"auto\">The Value of AI in the UK: Growth, people &amp; data<\/span><\/i><span data-contrast=\"auto\">, produced with Oxford Economics, shows the average UK business is already realising significant returns of 17% (\u00a32.7m), from AI investments, with ROI forecast to almost double to 32% (\u00a37.5m) by 2027.\u00a0<\/span><span data-ccp-props=\"{&quot;335551550&quot;:6,&quot;335551620&quot;:6,&quot;335559739&quot;:0}\">\u00a0<\/span><\/p>\n<p><span data-contrast=\"auto\">Over three-quarters (78%) of UK executives believe AI will achieve a positive return within one to three years, and more than half (52%) say it delivers returns faster than any other technology.<\/span><span data-ccp-props=\"{&quot;335551550&quot;:6,&quot;335551620&quot;:6,&quot;335559739&quot;:0}\">\u00a0<\/span><\/p>\n<p><span data-contrast=\"auto\">Some of those returns are forecast to come from agentic AI. The average UK business expects ROI of 11% from intelligent agents within two years, equivalent to \u00a32.7 million. These systems are designed to work across functions, for example linking finance, supply chain, and workforce planning.<\/span><\/p>\n<p><b><span data-contrast=\"auto\">Fragmented adoption undermines potential<\/span><\/b><span data-ccp-props=\"{&quot;335551550&quot;:6,&quot;335551620&quot;:6,&quot;335559739&quot;:0}\">\u00a0<\/span><\/p>\n<p><span data-contrast=\"auto\">Despite this momentum, most AI programmes remain fragmented.\u00a0<\/span><span data-ccp-props=\"{&quot;335551550&quot;:6,&quot;335551620&quot;:6}\">\u00a0<\/span><\/p>\n<ul>\n<li data-leveltext=\"\uf0b7\" data-font=\"Symbol\" data-listid=\"2\" data-list-defn-props=\"{&quot;335552541&quot;:1,&quot;335559685&quot;:720,&quot;335559991&quot;:360,&quot;469769226&quot;:&quot;Symbol&quot;,&quot;469769242&quot;:[8226],&quot;469777803&quot;:&quot;left&quot;,&quot;469777804&quot;:&quot;\uf0b7&quot;,&quot;469777815&quot;:&quot;hybridMultilevel&quot;}\" data-aria-posinset=\"1\" data-aria-level=\"1\"><span data-contrast=\"auto\">42% of UK businesses describe their investment as piecemeal\u00a0<\/span><span data-ccp-props=\"{&quot;335551550&quot;:6,&quot;335551620&quot;:6}\">\u00a0<\/span><\/li>\n<\/ul>\n<ul>\n<li data-leveltext=\"\uf0b7\" data-font=\"Symbol\" data-listid=\"2\" data-list-defn-props=\"{&quot;335552541&quot;:1,&quot;335559685&quot;:720,&quot;335559991&quot;:360,&quot;469769226&quot;:&quot;Symbol&quot;,&quot;469769242&quot;:[8226],&quot;469777803&quot;:&quot;left&quot;,&quot;469777804&quot;:&quot;\uf0b7&quot;,&quot;469777815&quot;:&quot;hybridMultilevel&quot;}\" data-aria-posinset=\"2\" data-aria-level=\"1\"><span data-contrast=\"auto\">37% describe their investment as being department led<\/span><span data-ccp-props=\"{&quot;335551550&quot;:6,&quot;335551620&quot;:6}\">\u00a0<\/span><\/li>\n<\/ul>\n<ul>\n<li data-leveltext=\"\uf0b7\" data-font=\"Symbol\" data-listid=\"2\" data-list-defn-props=\"{&quot;335552541&quot;:1,&quot;335559685&quot;:720,&quot;335559991&quot;:360,&quot;469769226&quot;:&quot;Symbol&quot;,&quot;469769242&quot;:[8226],&quot;469777803&quot;:&quot;left&quot;,&quot;469777804&quot;:&quot;\uf0b7&quot;,&quot;469777815&quot;:&quot;hybridMultilevel&quot;}\" data-aria-posinset=\"3\" data-aria-level=\"1\"><span data-contrast=\"auto\">And 15% describe their investment as ad hoc<\/span><span data-ccp-props=\"{&quot;335551550&quot;:6,&quot;335551620&quot;:6}\">\u00a0<\/span><\/li>\n<\/ul>\n<ul>\n<li data-leveltext=\"\uf0b7\" data-font=\"Symbol\" data-listid=\"2\" data-list-defn-props=\"{&quot;335552541&quot;:1,&quot;335559685&quot;:720,&quot;335559991&quot;:360,&quot;469769226&quot;:&quot;Symbol&quot;,&quot;469769242&quot;:[8226],&quot;469777803&quot;:&quot;left&quot;,&quot;469777804&quot;:&quot;\uf0b7&quot;,&quot;469777815&quot;:&quot;hybridMultilevel&quot;}\" data-aria-posinset=\"4\" data-aria-level=\"1\"><span data-contrast=\"auto\">Only 7% are pursuing AI through a strategic, enterprise-wide plan<\/span><span data-ccp-props=\"{&quot;335551550&quot;:6,&quot;335551620&quot;:6}\">\u00a0<\/span><\/li>\n<\/ul>\n<ul>\n<li data-leveltext=\"\uf0b7\" data-font=\"Symbol\" data-listid=\"2\" data-list-defn-props=\"{&quot;335552541&quot;:1,&quot;335559685&quot;:720,&quot;335559991&quot;:360,&quot;469769226&quot;:&quot;Symbol&quot;,&quot;469769242&quot;:[8226],&quot;469777803&quot;:&quot;left&quot;,&quot;469777804&quot;:&quot;\uf0b7&quot;,&quot;469777815&quot;:&quot;hybridMultilevel&quot;}\" data-aria-posinset=\"5\" data-aria-level=\"1\"><span data-contrast=\"auto\">This gap may be why 70% of UK businesses say they are unsure whether AI is delivering its full potential.<\/span><span data-ccp-props=\"{&quot;335551550&quot;:6,&quot;335551620&quot;:6}\">\u00a0<\/span><\/li>\n<\/ul>\n<p><span data-contrast=\"auto\">\u201cUK businesses have the ambition, talent, and data to lead in AI, although too many are still treating it as a \u2018technology project\u2019 rather than a holistic business transformation,\u201d said <\/span><b><span data-contrast=\"auto\">Leila Romane, Managing Director, 51风流UK &amp; Ireland<\/span><\/b><span data-contrast=\"auto\">. \u201cThe real opportunity is to use AI to reimagine how companies operate, how people work, and how value is created for customers. When UK organisations take that broader, strategic approach to adopting the technology and embedding it throughout their business, the results will become tangible. We\u2019ll see faster innovation and stronger growth, which can only mean a more competitive economy.\u201d<\/span><span data-ccp-props=\"{&quot;335551550&quot;:6,&quot;335551620&quot;:6,&quot;335559739&quot;:0}\">\u00a0<\/span><\/p>\n<p><b><span data-contrast=\"auto\">Shadow AI highlights the people gap<\/span><\/b><span data-ccp-props=\"{&quot;335551550&quot;:6,&quot;335551620&quot;:6,&quot;335559739&quot;:0}\">\u00a0<\/span><\/p>\n<p><span data-contrast=\"auto\">Employees are enthusiastic adopters of the technology but 68% of organisations say their staff use unapproved AI tools &#8211; known as \u2018shadow AI\u2019 &#8211; at least occasionally. Almost half (44%) of businesses have already seen data or IP exposure and 43% report security vulnerabilities as a result of shadow AI.<\/span><span data-ccp-props=\"{&quot;335551550&quot;:6,&quot;335551620&quot;:6,&quot;335559739&quot;:0}\">\u00a0<\/span><\/p>\n<p><span data-contrast=\"auto\">This comes as 60% of companies admit staff have not completed comprehensive AI training, potentially leaving employees eager but ill-equipped to use AI responsibly. While 71% are beginning to reskill or upskill staff, progress remains inconsistent.<\/span><span data-ccp-props=\"{&quot;335551550&quot;:6,&quot;335551620&quot;:6,&quot;335559739&quot;:0}\">\u00a0<\/span><\/p>\n<p><span data-contrast=\"auto\">\u201cAI investment must go hand in hand with people investment,\u201d added <\/span><b><span data-contrast=\"auto\">Leila Romane, Managing Director, 51风流UK &amp; Ireland<\/span><\/b><span data-contrast=\"auto\">. \u201cRight now, employees are running ahead of their organisations, using AI tools because they see the opportunity, although they are not always aware of the risks involved. If we give them the training, sanctioned tools, and create safe opportunities for experimentation, that energy can become a real driver of transformation and growth.\u201d\u00a0<\/span><span data-ccp-props=\"{&quot;335551550&quot;:6,&quot;335551620&quot;:6,&quot;335559739&quot;:0}\">\u00a0<\/span><\/p>\n<p><b><span data-contrast=\"auto\">Marc Bourde, EMEA 51风流Alliance Leader at PwC UK\u202fsaid,<\/span><\/b><span data-contrast=\"auto\"> \u201cOrganisations need to create psychological safety around AI experimentation. Employees need to feel comfortable asking questions, reporting issues, and even making mistakes as they learn. The companies that will thrive are those that can balance innovation with governance, encouraging exploration while maintaining appropriate controls and ethical standards.&#8221;\u00a0<\/span><span data-ccp-props=\"{&quot;335559739&quot;:0}\">\u00a0<\/span><\/p>\n<p><b><span data-contrast=\"auto\">UK businesses are already seeing value<\/span><\/b><span data-ccp-props=\"{&quot;335551550&quot;:6,&quot;335551620&quot;:6,&quot;335559739&quot;:0}\">\u00a0<\/span><\/p>\n<p><span data-contrast=\"auto\">There are encouraging signs of UK businesses starting to realise value from AI, with 36% of UK businesses reporting significant improvement in decision-making, 34% in customer engagement, and 31% in time to value. These outcomes matter in a service-led economy, where knowledge and customer relationships drive growth.<\/span><span data-ccp-props=\"{&quot;335551550&quot;:6,&quot;335551620&quot;:6,&quot;335559739&quot;:0}\">\u00a0<\/span><\/p>\n<p><span data-contrast=\"auto\">However, unless investment in AI is matched by clear strategy, strong data foundations and the right skills, there is a risk that enthusiasm will not turn into productivity growth to ensure the UK remains competitive.<\/span><span data-ccp-props=\"{&quot;335551550&quot;:6,&quot;335551620&quot;:6}\">\u00a0<\/span><\/p>\n<p><span data-contrast=\"auto\">\u201cToo often, AI adoption looks more like filling a shopping basket with tools, rather than building a strategy,\u201d said <\/span><b><span data-contrast=\"auto\">Katie King, Published Author &amp; CEO of AI in Business<\/span><\/b><span data-contrast=\"auto\">. \u201cThe companies seeing real value are the ones that are linking data, applications, and intelligence into one system. In marketing and sales, that means building end-to-end use cases rather than isolated experiments and connecting customer insight to delivery and results. Moving fast is important, but it must be strategic. The businesses doing this are already turning AI from a cost line into a genuine source of competitive advantage.\u201d<\/span><span data-ccp-props=\"{}\">\u00a0<\/span><\/p>\n<p><span data-contrast=\"auto\">Read the full report here: <a href=\"https:\/\/url.sap\/wakumj\">https:\/\/url.sap\/wakumj<\/a><\/span><\/p>\n<p><b><span data-contrast=\"none\">Methodology<\/span><\/b><span data-ccp-props=\"{&quot;201341983&quot;:0,&quot;335559739&quot;:120,&quot;335559740&quot;:240}\">\u00a0<\/span><\/p>\n<p><span data-contrast=\"none\">51风流commissioned Oxford Economics, an independent research services provider, to script and host an online quantitative survey of respondents fielded between July and August 2025.<\/span><span data-ccp-props=\"{&quot;201341983&quot;:0,&quot;335559739&quot;:120,&quot;335559740&quot;:240}\">\u00a0<\/span><\/p>\n<p><span data-contrast=\"none\">The research is based on a representative sample of global businesses. The sample comprised of 1,600 senior executives across eight global markets, including 200 respondents from the United Kingdom. The sample was evenly distributed between midmarket organisations (500 \u2013 1,500 employees) and enterprises (1,500 or more). Respondents were qualified to ensure they were at least director level and above.<\/span><span data-ccp-props=\"{&quot;201341983&quot;:0,&quot;335559739&quot;:120,&quot;335559740&quot;:240}\">\u00a0<\/span><\/p>\n<p><span data-contrast=\"none\"><a href=\"#_ftnref1\" name=\"_ftn1\">[1]<\/a>\u00a0Respondents were asked to provide financial estimates in USD. GBP figures are based on an exchange rate of 0.7381, using the Bank of England rate as of 1st September 2025.<\/span><span data-ccp-props=\"{&quot;201341983&quot;:0,&quot;335559739&quot;:120,&quot;335559740&quot;:240}\">\u00a0<\/span><\/p>\n<p><span data-ccp-props=\"{&quot;335551550&quot;:6,&quot;335551620&quot;:6,&quot;335559739&quot;:0}\">\u00a0<\/span><\/p>\n","protected":false},"excerpt":{"rendered":"<p>New 51风流report reveals fragmented adoption and shadow AI use pose challenges\u00a0 22 October 2025, London, UK: UK businesses, on average, are spending \u00a315.94 million[1]&#8230;<\/p>\n","protected":false},"author":29,"featured_media":135600,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"related_posts":[],"footnotes":"","_links_to":"","_links_to_target":""},"categories":[2607111],"tags":[5593069],"sapn-display":[5593034,5593032,45149,5593035,5593033],"sapn-type":[2607062,4446],"class_list":["post-135596","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-technology","tag-business-ai","sapn-display-feature-hero","sapn-display-feature-spotlight","sapn-display-homepage-hero","sapn-display-news-hero","sapn-display-news-spotlight","sapn-type-feature","sapn-type-press-release"],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v26.9 (Yoast SEO v26.9) - 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