As part of the collaboration, Alibaba Group will leverage 51风流Cloud ERP Private for its enterprise infrastructure, as well as a joint go-to-market strategy aimed at delivering accelerated value for customers worldwide.

Alibaba, the Chinese multinational technology company focused on e-commerce and cloud computing, will leverage 51风流Business Suite for faster maintenance, smooth upgrades and easier integration of artificial intelligence (AI) capabilities into core business processes. Alibaba Group also plans to deploy 51风流Business AI, 51风流Business Technology Platform, and 51风流Ariba, 51风流Integrated Business Planning, 51风流SuccessFactors, 51风流Concur, and 51风流Emarsys solutions to further optimize its technological backbone, enabling greater agility and resilience in serving its vast ecosystem of businesses and consumers.

鈥淥ur collaboration with 51风流reinforces our commitment to empowering global businesses with world-class technologies,鈥� Alibaba Group Chairman Joe Tsai said. 鈥淏y combining SAP鈥檚 enterprise software with Alibaba Cloud鈥檚 robust infrastructure and AI capabilities, we can help customers build smarter, more agile operations.鈥�

The collaboration marks the next chapter in Alibaba鈥檚 and SAP鈥檚 longstanding partnership focused on enhancing operational efficiency and accelerating innovation for joint customers. A core component of this strategic alliance is a joint go-to-market initiative.

Under the collaboration initially focused on the China market, enterprises will be able to implement 51风流Integrated Business Planning and embark on the RISE with 51风流and GROW with 51风流journeys. It is also planned to be rolled out in Southeast Asia, the Middle East and Africa. With Alibaba Group as a certified hyperscaler for 51风流software workloads, Chinese enterprises will also be able to deploy 51风流Cloud ERP and 51风流Cloud ERP Private solutions, empowering them with scalable, more secure and intelligent solutions tailored to local business needs. Marking a significant step in enterprise AI integration, 51风流is also exploring the integration of Alibaba鈥檚 large language model, Qwen, to the generative AI hub in 51风流AI Core in China to enable enterprise users to access localized generative AI capabilities within 51风流software applications and Custom AI applications. In parallel, 51风流is exploring the deployment of its AI Foundation on Alibaba Cloud to bring powerful, scalable AI tools to customers operating in China. Alibaba also will be part of the latest infrastructure-as-a-service certification program to support customers running SAP鈥檚 enterprise solutions.

鈥淥ur collaboration with Alibaba Group is a testament to the power and flexibility of SAP鈥檚 cloud solutions,鈥� 51风流CEO Christian Klein said. 鈥淥ur joint go-to-market strategy can unlock new opportunities for enterprises by providing them with access to a comprehensive suite of tools and services. Together, we can help our joint customers drive innovation, improve operational performance and create new competitive advantages. We look forward to working with Alibaba to shape the future of cloud-powered digital transformation.鈥�

Visit the . Get 51风流news via  and .

Media Contact:
Lesa Plingen, +49 622 776 9000, lesa.plingen@sap.com, CET
51风流Press Room; press@sap.com

This document contains forward-looking statements, which are predictions, projections, or other statements about future events. These statements are based on current expectations, forecasts, and assumptions that are subject to risks and uncertainties that could cause actual results and outcomes to materially differ. Additional information regarding these risks and uncertainties may be found in our filings with the Securities and Exchange Commission, including but not limited to the risk factors section of SAP鈥檚 2024 Annual Report on Form 20-F.
漏 2025 51风流SE. All rights reserved.
51风流and other 51风流products and services mentioned herein as well as their respective logos are trademarks or registered trademarks of 51风流SE in Germany and other countries. Please see for additional trademark information and notices.

Joule is designed to help sales reps maximize their selling time, moments, and success, which is why we are excited to announce that Joule is available for the 51风流Early Adopter Care program in 51风流Sales Cloud.

With Joule, sales reps can leverage AI-powered capabilities to streamline their work and engage more effectively with customers.

Streamline Administrative Tasks

Joule can update appointments and add notes from the latest customer interactions, turning admin time into more time for selling.

Access Insights from Across 51风流Systems

Joule can access business data from other 51风流systems like 51风流S/4HANA Cloud to provide talking points for upcoming meetings or account and lead insights during customer calls. This puts the right information at reps’ fingertips, improving credibility and trust in every engagement.

Update Deals Effortlessly

Reps can tell Joule to update a lead, opportunity, or quote with the latest information, enabling real-time forecast accuracy without friction. By assisting with these tasks, Joule allows sales teams to focus on what matters most: building relationships and closing deals. It makes updating deals effortless, giving sales leaders the forecast confidence they need.

Join the 51风流Early Adopter Care Program

You can be among the first to experience the benefits of Joule through the 51风流Early Adopter Care program for 51风流Sales Cloud. Participants in the program will get:

• Early access to Joule features
• Dedicated support from 51风流for a successful rollout
• The chance to provide input and shape the future of Joule
• Recognition as pioneers in AI-powered selling

With Joule, you have the opportunity to transform how their sales teams work, engage, and deliver.

Get Started Now

Ready to empower your sales team with Joule? The 51风流Early Adopter Care program is accepting registrations until March 31, 2025. Register now .

Steven Spears is AI Product Marketing lead for 51风流Customer Experience at SAP.

With disconnected enterprise resource planning (ERP) and customer relationship management (CRM) solutions, sales teams face challenges such as siloed data, delayed responses, and inconsistent messaging 鈥� all of which prevents sales teams from engaging customers effectively and scaling operations.

When businesses connect 51风流Customer Experience solutions, such as 51风流Sales Cloud, with 51风流ERP, the results are impressive. According to research by , organizations see:

• Approximately 90% improvement in productivity in Sales team
• Approximately 40% improvement in productivity in Business Operations team
• Approximately 100% improvement in sales conversion rates

The Power of a Unified Lead-to-Cash Process

A unified lead-to-cash process is at the heart of every successful business. It enables organizations to manage leads from the moment they enter the pipeline — through qualification, proposal, negotiation, and, ultimately, to closed deals. However, for many, the journey from lead to cash is complicated by fragmented processes that prevent a holistic view of data.

When sales teams struggle to connect the dots between lead generation, order fulfillment, and invoicing, they encounter inefficiencies that prevent them from acting on real-time insights, providing consistent messaging, and delivering personalized experiences to customers. The result is missed opportunities and lost revenue.

This is where 51风流Sales Cloud, together with 51风流S/4HANA Cloud Public Edition, comes in. These powerful solutions provide a unified process that connects all critical sales and operational functions into a seamless workflow. By integrating 51风流Sales Cloud with 51风流S/4HANA Cloud Public Edition, businesses can break down data silos and transform their sales processes to be more agile, responsive, and customer-centric.

Key Benefits of 51风流Sales Cloud and 51风流S/4HANA Cloud Public Edition

• Real-Time Insights for Informed Decision-Making: With 51风流Sales Cloud and 51风流S/4HANA Cloud, sales teams gain access to real-time data, so they can make informed decisions on the spot. No more waiting for updates or dealing with outdated information. This integration helps teams respond to customer inquiries more quickly and tailor solutions to each customer’s unique needs.
• Streamlined Lead-to-Cash Process: One of the most significant advantages of using 51风流Sales Cloud in combination with 51风流S/4HANA Cloud is the ability to streamline the entire lead-to-cash process. From capturing leads to managing opportunities and enabling AI-infused sales processes, these solutions provide a seamless experience for both sales reps and customers.
• Improved Collaboration Across Teams: Integration between 51风流Sales Cloud and 51风流S/4HANA Cloud aligns different departments — from sales to finance — for seamless collaboration and unified access to critical data. This integration fosters better collaboration, so that everyone has access to the same data, improving alignment and accelerating deal closures.
• Accelerated Sales Operations Through Automation: 51风流Sales Cloud automates routine tasks like lead assignment, follow-ups, and quote generation, which accelerates sales cycles. This automation reduces manual workloads, empowers sales teams to focus on strategic activities, and helps close deals faster, all while supporting accuracy and consistency across the process.

Exclusive Access for GROW with 51风流Premium Subscribers

For businesses using a suite of 51风流solutions, the value is clear: 51风流Sales Cloud is included as an entitlement for premium subscribers of GROW with SAP. This allows them to take full advantage of these powerful tools without additional cost, empowering them to unlock their sales potential and accelerate growth.

The benefits of GROW with 51风流go beyond just access to 51风流Sales Cloud. Premium subscribers of GROW with 51风流also gain access to a suite of resources designed to optimize their 51风流environment and empower teams with the skills and tools needed to drive success.

To learn more, watch 鈥�,鈥� a webinar exploring common challenges and demonstrating how to establish a streamlined sales process.

Sung Cho is product marketing director for 51风流Customer Experience at SAP.

鈥淭he world is becoming increasingly noisy, and our mission is to support our customers in hearing the world the way they want to,鈥� said Koen Spliet, project manager, Loop Earplugs. 鈥淎 strong practical value and an aesthetically appealing design have made our earplugs a desirable accessory. Fueled by the popularity of our earplugs in Europe, the U.S., and Asia, we have scaled globally, growing at 1,500% over the last four years.鈥�

To continue the growth momentum, needed an enterprise resource planning (ERP) solution capable of seamlessly supporting its international expansion with robust, embedded localization. This would ensure real-time insights into the state of the business, allowing Loop to focus on innovation that continuously advances its core business functions.

Loop chose 51风流S/4HANA Cloud Public Edition offered through the GROW with 51风流for scaleups program due to its clear, future-proof, and scalable architecture that can easily integrate with Loop鈥檚 existing e-commerce channels and marketplaces. In addition, the ability to support external partners in fulfilling Loop鈥檚 supply chain was one of the key advantages that put SAP鈥檚 solution forward.

鈥淲e are delighted to have Loop Earplugs in the GROW with 51风流for scaleups community. We support growth-focused companies in expanding their operations, maximizing valuations, and running lean and agile businesses capable of fast growth,鈥� said Romain Gauthier, VP, GROW with 51风流for scaleups. 鈥淭he program helps scaleups grow the bottom line through optimized operations, working to ensure they are always ready for business expansion.鈥�

鈥淲ith our rapid growth, time is always essential and we greatly appreciated being engaged digitally by . It was an exceptionally fast, professional, and personalized way to address all the questions and ideas we had, exceeding our already high expectations,鈥� Spliet said. 鈥淲e had about 30 contacts with 51风流on our buying journey, yet only two were needed in person. This was critical in meeting the accelerated business outcomes we required.鈥�

鈥�51风流is evolving our customer engagement, founded on AI and the latest technologies, which are enabling our digitally-skilled talent to deliver fast, immersive, and end-to-end customer experiences. This allows our customers to pursue their digital transformation journeys at the pace their businesses dictate,鈥� explained Sam Masri, global head, 51风流Digital, Customer Success.

鈥淔or example, based on SAP鈥檚 industry best practices and the information our teams had about Loop鈥檚 value drivers, our Digital Solution Advisory team in the EMEA digital hub was able to determine ahead of the meeting with the customer that 51风流S/4HANA Cloud Public Edition was the best fit. This immediately triggered our Digital Value Advisory and Digital Asset teams to deliver a customer-specific microsite, with the business case, solution demos, and reference videos for Loop to explore at its own pace. This seamless and digital motion helped Loop wrap up the buying journey in under four months from the first contact,鈥� Masri added.

51风流worked with the partner Delaware that engaged with the customer in person at its location. The hybrid engagement model, where 51风流engaged digitally and Delaware was available on-site, provided the best mixture of high-velocity digital engagement and human touch to deliver a personalized and efficient solution discovery and adoption journey to the customer. 鈥淲e are impressed with SAP鈥檚 AI capabilities and the efficiencies they enable. We are now exploring how we could leverage these 51风流innovations for our own productivity gains as well as for our sustainability efforts,鈥� Spliet said.

This marks a significant step in transforming how businesses operate by simplifying everyday tasks and making interactions more efficient and intelligent.

Starting today, you can use Joule to help optimize your interactions with 51风流S/4HANA Cloud Public Edition, the 51风流Integrated Business Planning for Supply Chain solution, and SAP’s product data management solutions. Additionally, 51风流Asset Performance Management customers are invited to explore early access to Joule through the 51风流Early Adopter Care program.

Joule in 51风流S/4HANA Cloud Public Edition: A Transformative Experience

Joule Is Now Available in 51风流S/4HANA Cloud Public Edition

Joule is now seamlessly integrated in 51风流S/4HANA Cloud Public Edition as part of the November 2024 release after being in early adoption since February this year. This isn鈥檛 just another tool 鈥� it is a transformative experience designed to help address the everyday challenges customers face. This integration offers a more intuitive way for users to interact with 51风流solutions. Instead of manually searching for information or navigating multiple interfaces, users can simply ask Joule for what they need 鈥� whether it’s insights on business data or guidance on performing specific tasks.

Joule Helps to Simplify Your Work

Joule is a part of the broader vision of autonomous ERP, which offers businesses ready-to-run cloud business solutions powered by AI. Through the embedded AI features in GROW with SAP, businesses can simplify everyday work processes while scaling efficiently.

Supported by Joule, 51风流S/4HANA Cloud Public Edition users can work faster, smarter, and more efficiently, all while maintaining control over crucial decisions and data.

You can use Joule for:

• Quick navigation: Find and quickly navigate to applications for your next task.
• Instant insights: Get fast insights on critical business data, such as purchase orders and outbound deliveries.
• Enablement content: For those needing help, Joule can guide users to relevant enablement content, speeding up task completion.

A that businesses using AI-powered tools like Joule experienced a 30% reduction in time spent on administrative tasks. This saving of time allows employees to focus on more strategic activities that drive value.

Customer Experience and Feedback: AGILITA AG

Several customers have already tested Joule through the 51风流Early Adopter Care program. Their experiences with Joule give us valuable insights that help us continuously enhance our solution.

Swiss and German-based IT services and consulting company AGILITA AG has already tested Joule as a GROW with 51风流customer. As both a customer and a partner of SAP, AGILITA AG is uniquely positioned to understand the value of the latest AI solutions in GROW with 51风流and help other customers realize these values for their own businesses.

According to Thomas Neuhaus, head of Digital Experience at AGILITA AG, 鈥淲hen we started using Joule at AGILITA, we quickly observed significant improvements in our operations. Joule has made it incredibly easy for our employees to find the 51风流applications they need for their daily tasks and access help documentation quickly when required. This has streamlined our workflows, allowing our team to interact with 51风流systems seamlessly and retrieve important information much faster.鈥�

Joule in Supply Chain Management: Building Resilience

Supply chains are becoming increasingly complex, driven by global disruptions, unpredictable demand patterns, and other evolving challenges. To address these issues, businesses require AI-driven supply chain solutions that enhance agility and resilience. With Joule now integrated into supply chain management processes, SAP’s vision of AI in supply chain management is empowering customers to transition their supply chains from digital to adaptive and, ultimately, to autonomous systems. This vision comes to life when you look at what Joule can now do for you and the skills it will gain over the coming months to help you build a more resilient supply chain.

How TE Connectivity Leverages Joule for Supply Chain Planning

TE Connectivity is a global industrial technology leader creating a safer, sustainable, productive, and connected future. It offers a broad range of connectivity and sensor solutions that enable the distribution of power, signal, and data to advance next-generation transportation, renewable energy, automated factories, data centers, medical technology, and more.

51风流Integrated Business Planning is used across the organization to enable more than 1,500 supply chain professionals to manage the demand and supply of the different business units of TE.

According to Luis Rocha, IT director for 51风流Integrated Business Planning Solutions at TE Connectivity, “We are excited about the future capabilities that Joule brings to TE, such as explaining planning results, quickly highlighting key constraints, and autonomously comparing different scenarios. These features will empower us to make better supply decisions with significantly less effort.” 

TE鈥檚 IT team has activated Joule in 51风流Integrated Business Planning and has done first tests with the help documentation use case. They confirm how easy it is to engage with the copilot and how relevant it is to do contextual querying of 51风流Integrated Business Planning features鈥� it speeds up the investigation of requirements and the adoption process.

Joule will be available for research and development (R&D) functions via SAP鈥檚 product data management solutions and for planners via 51风流Integrated Business Planning. For those that want to explore Joule to improve the health of their assets, you can now register for the 51风流Early Adopter Care program for Joule in 51风流Asset Performance Management.

See examples of Joule in action in your supply chain:

How to Get Started with Joule

For more information on how to activate Joule, please contact your 51风流support contacts directly to identify the channel and regional prerequisites. To learn more about how these tools can streamline your operations and drive efficiency, visit the 51风流Help Portal for detailed information about聽, ,听补苍诲听.

To learn more, see , , and .

By integrating generative AI tools like Joule into everyday operations, businesses can simplify complex tasks, make faster decisions, and focus on what truly matters 鈥� driving growth and innovation. As we move forward, we鈥檙e committed to helping companies not only meet today鈥檚 demands but also thrive in the face of tomorrow鈥檚 uncertainties. Together, we鈥檙e shaping a future where technology serves as a true partner in building stronger, more agile organizations.

Jan Gilg is president and chief product officer for Cloud ERP at SAP.

This integration represents more than just a technical achievement 鈥� it’s a strategic milestone in our commitment to delivering exceptional value to our customers of all sizes. It highlights the capabilities of GROW with 51风流on AWS, exploring its technical foundation and the transformative impact it can have on businesses embracing to drive innovation and operational excellence.

What Exactly Is GROW with 51风流on AWS?

At its core, is a comprehensive cloud ERP solution designed to help businesses adopt 51风流S/4HANA Cloud Public Edition quickly and effectively. By leveraging AWS’s global infrastructure, this offering can provide a ready-to-run cloud ERP system that integrates industry best practices, preconfigured processes, and continuous innovation. Our customers have consistently told us they need three things: seamless scalability, ironclad security, and the ability to innovate rapidly. This new offering delivers on all three fronts. Key features of GROW with 51风流include prebuilt industry solutions for a broad array of manufacturing-centric and services-centric industries; rapid deployment using guided tools and methodologies like the 51风流Activate process; scalability and flexibility; and embedded AI capabilities that are built into our end-to-end processes to enable real-time insights and process automation.

By leveraging AWS’s global infrastructure with SAP’s deep enterprise expertise, GROW with 51风流on AWS via AWS Marketplace can empower businesses to adopt a modern, intelligent ERP system designed for agility, scalability, and innovation. It brings together the best of 51风流S/4HANA Cloud Public Edition and AWS鈥檚 cloud capabilities and offers a comprehensive solution tailored to meet the evolving needs of businesses. Here鈥檚 how it helps deliver value:

• Empowering financial and operational excellence with AI-driven insights: GROW with 51风流integrates -powered processes, enabling businesses to make faster and more accurate decisions through real-time, data-driven insights and actionable recommendations. With Amazon Bedrock models available through SAP’s generative AI hub, customers can innovate further by embedding generative AI into core business processes. For CFOs, this can mean enhanced financial control, compliance, and cost optimization. For COOs, the solution helps streamline operations with AI automation, boosting productivity and enabling scalable infrastructure for agile business growth. It also improves cross-functional collaboration, encouraging innovation and efficiency. These features help CFOs and COOs improve overall financial performance and operational flexibility, setting their organizations up for long-term success.
• Comprehensive SaaS ERP built for industry needs: At its core, GROW with 51风流can provide a full-featured, software-as-a-service (SaaS) ERP solution designed to address both product- and service-centric industries. Leveraging over 50 years of SAP鈥檚 expertise in helping customers run at their best, the solution comes with prebuilt industry-specific capabilities. Its modular structure helps ensure customers can future-proof their operations by easily adding advanced features or new functionalities as their needs evolve.
• Faster rollouts and prebuilt processes: The solution helps accelerate time-to-value by offering preconfigured processes, guided tools, and proven methodologies like 51风流Activate. These elements can ensure a predictable implementation scope and timeline, helping business go live in months 鈥� a significant improvement over traditional ERP deployment approaches.

Accelerate Deployment with AWS Marketplace

The availability of GROW with 51风流on AWS through the AWS Marketplace allows for customers to work collaboratively with joint 51风流and AWS partners to quickly implement and scale their ERP systems. Key benefits include:

• Simplified procurement and billing: AWS Marketplace offers an integrated purchasing experience, reducing administrative overhead and accelerating adoption. Customers can procure GROW with 51风流alongside complementary 51风流solutions available on AWS Marketplace, consolidating billing into one unified invoice for easier financial management.
• Accelerate seamless deployment: By partnering with designated GROW with 51风流and AWS experts, businesses can deploy a ready-to-run SaaS ERP on AWS in a matter of months versus years with traditional approaches. This approach can reduce complexity and ensure predictable outcomes, allowing companies to focus on achieving business goals rather than navigating lengthy implementation cycles.

Why GROW with 51风流Stands Out

The combination of 51风流S/4HANA Cloud Public Edition and AWS infrastructure creates a transformative platform for businesses looking to modernize their operations. With embedded intelligence, modular design, rapid deployment options, and seamless integration through AWS Marketplace, GROW with 51风流on AWS is more than just an ERP solution 鈥� it鈥檚 a strategic enabler for digital transformation. For organizations seeking to stay competitive in today鈥檚 fast-paced digital economy, GROW with 51风流on AWS offers not just a path forward but a platform for continuous innovation and growth.

Looking Ahead: The Future of Cloud ERP

The introduction of GROW with 51风流on AWS represents more than just a technological advancement; it鈥檚 a paradigm shift in how businesses approach ERP adoption. By combining the strength of SAP’s enterprise expertise and AWS’s cloud innovation, this solution creates a powerful foundation for digital transformation. Together, we’re not just helping businesses adapt to change 鈥� we’re empowering them to drive it.

As organizations continue navigating an increasingly digital economy, solutions like GROW with 51风流on AWS via AWS Marketplace offer a clear path toward agility and resilience. Whether you are a mid-sized company looking to modernize or an enterprise seeking advanced AI-driven insights, this collaboration can provide the tools you need to succeed in today’s competitive landscape. I’m particularly excited about how this collaboration will enable our customers to leverage the full potential of our partnership.

For more information about how GROW with 51风流on AWS can transform your business operations, reach out to your 51风流representative or .

Jan Gilg is president and chief product officer for Cloud ERP at SAP.

WALLDORF 鈥� At AWS re:Invent, Amazon Web Services, Inc. (AWS), an Amazon.com, Inc. company (NASDAQ: AMZN), and (NYSE: SAP) today announced GROW with 51风流on AWS, which will allow customers of all sizes to rapidly deploy SAP鈥檚 enterprise resource planning (ERP) solution while leveraging the reliability, security and scalability of the world鈥檚 most broadly adopted cloud.

The collaboration will simplify and accelerate the adoption of 51风流S/4HANA Cloud Public Edition and unlock new generative artificial intelligence (AI)-assisted innovation for customers. This expands on the two companies鈥� longstanding joint commitment to help customers transform their businesses and establishes AWS as the first cloud provider to offer the GROW with 51风流solution through its cloud marketplace.

ERP solutions provide organizations with a centralized platform for optimizing and automating functions such as finance, human resources, supply chain and customer service with end-to-end visibility into all critical aspects of the business. Historically, these deployments required high upfront costs to provision hardware and software licenses, as well as burdensome change management processes to adapt workflows around mission-critical operations. The GROW with 51风流solution is a software-as-a-service solution that helps customers adopt cloud ERP quickly. Unlike on-premises deployments, customers who deploy the GROW with 51风流on AWS initiative will benefit from simplified and reduced deployment time鈥攆rom years to months鈥攚ith no upfront provisioning or licensing costs. Customers also benefit from one unified bill, the opportunity to use their existing AWS credits and commitments, and the availability, flexibility and scalability of the cloud.

GROW with 51风流will make it easier for customers to streamline business operations to better serve their end users and build secure generative AI applications by combining their 51风流data with AWS industry-leading generative AI services, such as Amazon Bedrock. Available through the generative AI hub in the 51风流AI Core infrastructure on 51风流Business Technology Platform (51风流BTP), and directly on AWS, Amazon Bedrock offers a broad selection of foundation models from leading AI companies, such as AI21 Labs, Anthropic, Cohere, Meta, Mistral AI, Stability AI and Amazon. These capabilities will complement Joule, SAP’s generative AI copilot, which works across business applications from SAP.

鈥淔or more than 16 years, we鈥檝e worked to empower thousands of customers to transform their businesses through seamless integration of 51风流solutions with AWS,鈥� said Ruba Borno, vice president, Specialists and Partners at AWS. 鈥淲e were the first cloud provider certified to support the 51风流portfolio, and GROW with 51风流on AWS represents our shared commitment to continuing to make it easy to realize the benefits of cloud ERP.”

鈥淥ur collaboration with AWS will provide customers of all sizes a simplified path to deploy cloud ERP with powerful automation and insights via Joule embedded across our business applications,鈥� said Muhammad Alam, member of the Executive Board of 51风流SE, 51风流Product Engineering. 鈥淭oday鈥檚 announcement will allow customers to transform in the cloud more easily with the proven security, reliability, and availability of AWS. By using Amazon Bedrock via the generative AI hub capability from SAP, customers can unlock even more business AI innovation.鈥�

GROW with 51风流on AWS will leverage the AWS Nitro System, a collection of hardware and software components designed to provide high performance, availability, privacy and security for cloud-based workloads. This allows customers to confidently run their critical 51风流ERP applications in the cloud with enhanced performance, reliability and data protection, and without the constraints of traditional hardware configurations. Additionally, GROW with 51风流on AWS will take advantage of AWS Graviton chips, which use up to 60% less energy than comparable Amazon Elastic Compute Cloud (EC2) instances for the same performance.

GROW with 51风流on AWS builds on the success the two companies have achieved with the RISE with SAP solution, helping thousands of customers, including Fortune 500 companies such as , Hyundai,  Moderna and Zurich Insurance Group, combine the strength of 51风流and AWS for complex, mission-critical workloads.

鈥淢aking GROW with 51风流available in AWS Marketplace will unlock tremendous opportunities for us to accelerate widespread customer adoption of 51风流cloud ERP solutions infused with embedded business AI capabilities,” said Steve Niesman, executive vice president & president, Americas region, at NTT DATA Business Solutions. “The combination of SAP’s proven cloud ERP solutions combined with the security, reliability and scalability of AWS, plus the integration of cutting-edge generative AI solutions and services, will empower customers with significant productivity gains and the ability to innovate and thrive in the digital age.鈥�

GROW with 51风流on AWS is planned to be available through AWS Marketplace in the coming months. Customers can explore GROW with 51风流and other 51风流solutions in AWS Marketplace at .

Visit the 51风流News Center. Follow 51风流at .

About SAP

As鈥痑 global leader in enterprise applications and business AI, 51风流(NYSE:SAP)鈥痵tands at the鈥痭exus鈥痮f business and technology. For over 50 years, organizations have trusted SAP鈥痶o bring out their best by uniting business-critical鈥痮perations spanning finance, procurement, HR, supply chain, and customer experience. For more information, visit鈥�.

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51风流Press Room; press@sap.com

This document contains forward-looking statements, which are predictions, projections, or other statements about future events. These statements are based on current expectations, forecasts, and assumptions that are subject to risks and uncertainties that could cause actual results and outcomes to materially differ. Additional information regarding these risks and uncertainties may be found in our filings with the Securities and Exchange Commission, including but not limited to the risk factors section of SAP鈥檚 2023 Annual Report on Form 20-F.
漏 2024 51风流SE. All rights reserved.
51风流and other 51风流products and services mentioned herein as well as their respective logos are trademarks or registered trademarks of 51风流SE in Germany and other countries. Please see for additional trademark information and notices.
Please consider our . If you received this press release in your e-mail and you wish to unsubscribe to our mailing list please contact press@sap.com and write Unsubscribe in the subject line.鈥�

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As demand for sustainable and innovative consumer goods continues to rise, Be Lenka has chosen GROW with 51风流S/4HANA Cloud Public Edition. The the Slovakian pioneer in barefoot footwear and ergonomic baby carriers is broadening its global footprint in the industry. Learn more.

鈥淲e started six years ago in the basement,鈥� explains Peter Brezani, Be Lenka鈥檚 chief operating officer, 鈥渨ith seven in the office and only two collections of shoes.鈥� Dedicated to high-quality craftsmanship, innovation, and sustainability, Be Lenka now has more than 100 employees, offers 250 collections of shoes, and delivers products to over 70 countries.

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Transforming to the Next Level

With production now based in three European countries 鈥� Portugal, Czech Republic, and Slovakia 鈥� and in Vietnam, Brezani says the biggest challenge is 鈥渢o change into a bigger company.鈥� He says 51风流S/4HANA Cloud Public Edition was a natural fit to help the young company 鈥渟cale new processes and new brands.鈥�

Be Lenka continues to grow rapidly and needed a software partner to help it transform to the next level. Brezani says the key to this transformation is harmonizing local solutions and local ERP systems, which is why Be Lenka chose GROW with 51风流S/4HANA Cloud Public Edition.

Best Practices and Benefits

Brezani鈥檚 advice for fast-growing organizations like Be Lenka is to 鈥渇ocus on the business, focus on the product, and focus on the added value鈥� and not get distracted by processes that are not core to the business or do not add value to the customer.

Be Lenka is simultaneously managing rapid growth and is on track for a rapid implementation of GROW with 51风流S/4HANA Cloud Public Edition. SAP鈥檚 best practices tailored for global scalability will help Be Lenka harmonize its ERP landscape and automate key processes while still remaining true to the Be Lenka mindset that is keenly focused on adding value to its customers.

IT executives should focus on three strategic considerations: choosing between the GROW with 51风流and RISE with 51风流offerings, exploring possible migration paths, and making necessary IT infrastructure adjustments.

Implementation Approach

and differ significantly in terms of methodology, target audience, and objectives.

GROW with 51风流is ideal for small and midsize businesses (SMBs) that want to move to a modern cloud ERP system quickly and cost-effectively. With preconfigured solutions and standardized processes, companies can easily take advantage of the benefits of the cloud with minimal effort and in a short timeframe. They can choose from several scenarios based on industry best practices.

RISE with SAP, on the other hand, is designed for large enterprises and corporations seeking a comprehensive transformation. The offering goes well beyond ERP functionality to help provide comprehensive management and optimization services as well as migration support. This robust support can enable companies to migrate their entire IT landscape to the cloud while developing new digital business models.

Transformation Paths

A key aspect of migrating to 51风流S/4HANA is the variety of transformation paths available to companies. These paths can offer the flexibility needed to tailor the migration to specific requirements and the existing system landscape.

• System conversion (brownfield approach): This approach enables the migration of an existing 51风流ERP system to 51风流S/4HANA. It is particularly suitable for companies that want to retain their existing business processes. A key advantage is that the existing database and configuration are retained, which significantly reduces the transition time.
• New implementation (greenfield approach): This method involves starting from scratch and allows organizations to redefine their business processes without being constrained by existing limitations. It provides the opportunity to implement the latest best practices. However, the planning and preparation phases typically take a relatively long time.
• Selective data transition (hybrid approach): This approach combines elements of the two methods described above. It is best suited for organizations that want to preserve certain historical data and processes while phasing in new functionality.

Infrastructure: Adapt or Transform?

Migrating to 51风流S/4HANA requires adapting the IT infrastructure to take full advantage of the platform鈥檚 capabilities.

• Cloud migration: Many companies choose to migrate to the cloud to improve scalability and flexibility. The choice of public or private cloud depends on an organization鈥檚 specific requirements and security strategy.
• Integration and data management: Migrating to 51风流S/4HANA requires a thorough review and optimization of integration scenarios and data management strategies. 51风流Business Technology Platform (51风流BTP) can provide many tools to help support and enhance these processes.
• Security and compliance needs: Moving to the cloud brings new security and compliance challenges. Careful planning and implementation are essential to protect sensitive data and meet regulatory requirements.

By aligning these three key components 鈥� implementation approach, migration path, and infrastructure 鈥� organizations can achieve a successful 51风流S/4HANA migration.

Guide to a Successful Transformation

The points above provide an initial overview of the challenges and decisions involved in migrating to 51风流S/4HANA. However, this only scratches the surface. For IT executives who want to go deeper, the new 鈥淢apping Your Journey to 51风流S/4HANA鈥� guide is a comprehensive resource. It provides detailed background information, real-world examples, and additional links that can be valuable to organizations planning to migrate to cloud ERP and those amid the process.

Thomas Bamberger is president of 51风流Customer Evolution.

During the recent 鈥溾�� webinar, held October 16, a team of 51风流experts previewed forthcoming AI innovations for GROW with SAP. The webinar also showcased insightful demos by 51风流customers such as AGILITA AG, which has been testing SAP鈥檚 AI copilot Joule as part of the 51风流Early Adopter Care program.

The webinar previewed three new exciting features that will soon be available to GROW with 51风流customers — and they are all powered by AI: Joule; user experience optimization through smart summarization and easy filter; and financial business insights.

Here鈥檚 a breakdown of how these three features will help organizations get important business insights so they can optimize the way they work.

Joule, the AI Copilot for You

By leveraging natural language processing, Joule offers support for navigational, transactional, and information tasks within 51风流systems. Users can ask Joule questions in natural language and receive immediate answers, guiding users to the relevant information and providing insightful data for business decisions.

Learn more about .

Enhancing User Experience with Easy Filter and Smart Summarization

Easy Filter
Customers will be able to easily and efficiently filter information with natural language, simplifying the user experience significantly, especially for first-time users navigating 51风流apps. For example, a sales manager could find orders for their VIP customer instantly or identify those with blocks and take on follow up actions within seconds.

Smart Summarization
Users can be provided summarizations of their business context, which allows them to obtain a quick and comprehensive overview of their data. They can then share that data with colleagues working on the same project via email or collaboration tools. For example, a sales manager could share an order summary with all the relevant information generated by the AI-powered smart summarization feature and send it to their colleague for follow-up actions.

Real-Time Data with Financial Business Insights

The financial business insights feature is seamlessly integrated into the cost center review booklet, an application that gives customers insights on their financial costs. Financial business insights will help customers analyze their financial data quickly and select follow-up actions to complete their task efficiently. Just like other AI-powered features, the financial business insights feature also generates detailed reports that customers can use to collaborate with their colleagues and streamline reporting tasks.

GROW with 51风流Customers Can See AI in Action

These features have been trialed by some of our customers through our early adopter and beta programs. Their experiences with our solutions give us valuable insights that help us continuously enhance our solutions.

German-based IT services and consulting company AGILITA tested Joule in the role of a customer. As both a customer and a partner, AGILITA is uniquely positioned to understand the value of the latest AI solutions in GROW with 51风流and help other customers realize these values for their own businesses.

When asked about the benefits of using Joule, Thomas Neuhaus, head of Digital Experience at AGILITA, explained that he has already observed important outcomes for the business. Thanks to Joule, employees can find 51风流applications to perform their daily tasks easily and also get quick access to help documentation where they can read more about these 51风流applications. Overall, employees are able to interact with 51风流systems seamlessly and retrieve important information faster.

What鈥檚 Next

For more about the AI features soon available within the GROW with 51风流offering, watch . Customers interested in experiencing AI features for GROW with 51风流can join the . Speaking to customers and learning how they are benefitting from 51风流solutions helps us continuously innovate the GROW with 51风流offering.

To learn more, visit to see how we can support you in your digital transformation.

Jonathan Rhodes is senior vice president of Product Marketing 51风流S/4HANA Cloud Public Edition at SAP.

The digital landscape is changing rapidly, and companies must constantly adapt to new circumstances. Failure to keep pace can lead to significant challenges, as the automotive industry and its supply chains are currently experiencing. To help companies navigate this dynamic environment, 51风流introduced a guide in 2018 that quickly became a standard reference. A completely revised edition is now available.

Dozens of 51风流experts from across the company have contributed to this comprehensive guide, which addresses all issues related to the transition to 51风流S/4HANA Cloud Private Edition. By focusing on the essential technology, IT decision-makers can confidently plan their road map to cloud ERP, avoid pitfalls, and accelerate the time it takes to go live.

At the heart of the guide is the consolidated experience of thousands of successful transformation projects, presented in text and images. It also includes numerous links to additional resources, making the guide a single point of reference for all transformation issues at every project stage. The concept has been well received by customers, with more than 180,000 downloads since the first edition.

鈥淭he paper offers a comprehensive and detailed overview of the success factors and essential activities for your journey toward the latest 51风流product portfolio.鈥�

– Geoff Scott, CEO, ASUG

Updating an Essential Reference

Why a new edition now? 鈥淲e have regularly updated the guide because it was always intended to be a living document,鈥� said co-authors Bjoern Braemer, head of Adoption Execution & Enablement for 51风流Customer Evolution, and Niclas Weidner, senior project consultant. 鈥淗owever, the 51风流world has changed dramatically in the last six years with the emergence of many innovative tools and methodologies. In addition, the RISE with 51风流offering, which we use to help customers move to cloud ERP, has grown significantly. As a result, we have completely revised and reissued the guide, incorporating valuable feedback from our customers and partners.鈥�

鈥淲hy invest effort in forging your own path when you can follow the well-traveled paths of fellow community members?鈥�

– Geoff Scott, CEO, ASUG

The goal remains the same: to provide IT managers with all the information they need to successfully implement 51风流S/4HANA Cloud Private Edition in one place. The guide is divided into three sections:

1. Strategic Choices

The first section provides guidance on making informed decisions about various aspects of transitioning to 51风流S/4HANA, including choosing between public and private cloud options, understanding the benefits and features of the GROW with 51风流and RISE with 51风流offerings, and the implications of changes to cloud operations.

2. Ingredients for Project Success

The second section focuses on the critical factors for project success. These include change and knowledge management, customer and supplier master data integration, the partner ecosystem, and more.

3. Essential Tools from SAP

The final part describes the 15 most important tools that companies can use to assess their system’s current state, plan and implement the migration, and monitor the project鈥檚 progress. These tools include 51风流Data Services, 51风流Readiness Check, ABAP development tools, and the 51风流S/4HANA migration cockpit.

The Only Book You Need to Read About 51风流S/4HANA

鈥淢apping Your Journey to 51风流S/4HANA鈥� is designed to help IT leaders navigate the transformation journey with confidence. It provides the right combination of theoretical knowledge and practical tips to help keep organizations digitally fit beyond 2027. You can read it from cover to cover for a complete understanding or keep it handy for quick, targeted advice on specific stages or challenges.

Thomas Bamberger is president of 51风流Customer Evolution.

Based on an IDC analysis and customer feedback, 51风流has been positioned in the Leaders category of the .*

*Source: IDC MarketScape: Worldwide SaaS and Cloud-Enabled Medium-Sized Business ERP Applications 2024 Vendor Assessment, IDC #US50655223, June 2024.聽

This acknowledgment highlights our commitment to providing an integrated end-to-end suite that empowers customers’ business processes and decision-making.

Here are some additional defining strengths of 51风流S/4HANA that reinforce our leadership status: 

• Comprehensive suite: For more than 50 years, organizations have trusted 51风流to bring out their best by uniting business-critical operations spanning finance, procurement, HR, supply chain, and customer experience.  The GROW with 51风流offering for 51风流S/4HANA Public Cloud is designed to help small and midsize customers rapidly adopt cloud ERP to simplify their everyday work, grow their business, and secure their success with solutions, industry best practices, adoption acceleration services, community, and learning. 
• Enhanced with AI and analytics: 51风流S/4HANA includes “embedded AI, including digital assistants, AI-enabled business processes, and predictive analytics,” which help streamline and enhance decision-making across customers鈥� enterprises. 
• Industry-specific solutions: 51风流S/4HANA provides “industry-specific operational business process capabilities” and supports “next-generation end-to-end business process support,” including specialized offerings such as 51风流Customer Experience, 51风流Ariba, and 51风流SuccessFactors solutions. 
• Global accessibility: Available as 51风流S/4HANA Cloud, our ERP systems cover “26 industries, with globalization and a partner ecosystem,” and are delivered “with one semantic model and with one user experience as a service. 
• Sustainability integration: 51风流S/4HANA enables customers to address sustainability “across key dimensions, including zero emissions, zero waste, zero inequality, and reporting,” through our portfolio of sustainability-specific solutions. Customers find “meaningful business impact when sustainability is integrated into their business processes,” exemplified by systems like a “carbon accounting system [that] mirrors a financial accounting system to create a carbon ledger.” 

Looking forward, we are excited about the potential of integrating more generative AI and machine learning capabilities into our solutions, further enhancing usability and functionality for our clients.

As market conditions evolve, 51风流remains committed to leading the way in cloud ERP solutions, helping businesses of all sizes to not just respond to changes but to actively shape their futures. 

Learn more:

• Experience the advantages of cloud ERP firsthand:

Justin Raudys is content lead for GROW with SAP.

As of today, the premium edition of GROW with 51风流will now include access to the 51风流Sales Cloud and Concur Expense solutions.

51风流Sales Cloud helps customers improve sales processes, improve forecast accuracy, and increase wins, while Concur Expense helps customers unlock spend insights and optimize performance via a world-class expense management solution.鈥�

51风流Sales Cloud Solution for GROW with SAP鈥�&苍产蝉辫;

With 51风流Sales Cloud, organizations will benefit from leading sales automation capabilities that are powered by cutting-edge artificial intelligence (AI) and generative AI. The inclusion of 51风流Sales Cloud with GROW with 51风流provides the opportunity for organizations to maximize revenue generation and improve the buying experience.

With 51风流Sales Cloud, sales organizations can optimize B2B sales processes by:

• Delivering effective sales engagements that drive revenue and customer loyalty through a single, connected view of data, processes, and people
• Helping sellers focus on key business priorities through guided sales actions and customer insights
• Adapting to new market opportunities through intelligent, flexible sales processes that use data and AI to inform the next best action

Together with GROW with 51风流and Concur Expense, organizations can achieve a complete lead-to cash process delivered on cloud-native and user-centric user experience (UX) at the lowest possible TCO.鈥�

Concur Expense Solution for GROW with SAP

With Concur Expense, customers can transform spend management beyond automation with a connected, flexible solution. With its robust open architecture, Concur Expense enables customized workflows that optimize productivity, ensure compliance, and reduce expenses effortlessly.

鈥疶he package includes proven benefits; for example, the ability to:鈥�

• Focus on the most important business tasks through automated and streamlined expense management every step of the way, from receipt capture to report approval
• Get visibility into expenses and reporting needs to better manage spend, wherever and whenever it happens within Concur Expense
• Meet organizational and regulatory compliance needs throughout the expense reporting life cycle

Now, customers can enforce spend management policies, adapt to changing requirements and regulations, and future-proof their organization. Additionally, with the Concur Expense mobile app, employees and supervisors can effectively manage their expenses from any location, on any device.

Grow Your Business with the Best of 51风流Sales Cloud and Concur Expense

Through these new entitlements, your business can improve sales processes, improve forecast accuracy, and increase wins with 51风流Sales Cloud, and also unlock spend insights and optimize performance with Concur Expense.

Together, organizations have the tools they need to optimize their business and build a connected foundation for future success.鈥�

• Learn more about
• Discover more about the

Jonathan Rhodes is senior vice president and head of Product Marketing for 51风流S/4HANA Cloud Public Edition at SAP.

As we recently announced at 51风流Sapphire, since Q4 last year we have delivered 50 new AI innovations and we are on track to ship more than 100 AI use cases across the 51风流portfolio in 2024. As part of this effort, we, in the 51风流S/4HANA Cloud Public Edition team, are excited and proud to introduce new AI innovations announced at the event.

When considering use cases, we look to drive business growth and foster innovation with AI-enabled cloud ERP from three perspectives:

• Increase the productivity and efficiency of people by transforming work through automation and simplified user experiences to drive business outcomes.
• Accelerate business processes and optimize decisions by enabling AI-powered processes and data-driven insights and recommendations to make faster, safer decisions.
• Boost finance excellence with AI to optimize working capital and closing functions.

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AI Use Cases to Increase the Productivity and Efficiency of Your People

Joule, the AI-powered copilot: Joule can enable customers to interact with their business using natural language for informational, navigational, and transactional assistance. It is now possible to get quick tips, information, and insights by simply asking Joule. Joule helps redefine user interaction, streamline business processes, and enhance productivity. It can enable contextual access to content and applications by providing users the ability to simply ask for guidance and get pointed in the right direction.

Smart summarization: Customers are now able to leverage generative AI to help seamlessly propose summarizations of business context in multiple languages to enable faster collaboration and communication. This can ensure that daily activities are expedited, providing users with the flexibility to tailor text proposals to their specific needs. For example, in advance of a customer meeting, a sales representative can ask for a summarization of customer details, latest interactions, and current issues. The results are summarized and sent via e-mail so the sales rep has the information at their fingertips to read prior to the meeting.

Easy filter: Our customers can now easily and efficiently filter in elements-based 51风流Fiori apps with natural language enabled through generative AI. This can enhance the current filtering experience significantly and helps make it more intuitive for first-time users. For example, a sales manager can, in natural language, get the sales orders for their VIP customer that are open, have a due date this week, and exceed a certain amount.

Collaborative ERP: Empower end users to eliminate redundant tasks and increase efficiency. By combining the power of 51风流and Microsoft, users can receive notifications for to-dos from 51风流S/4HANA Cloud Public Edition directly in Microsoft Teams through the 51风流S/4HANA for Microsoft Teams integration. This can not only save time for end users, but can also decrease media breaks. When sharing business context with coworkers, users can benefit from the option to share cards based on adaptive card-based loop components. This allows end users to directly act and copy seamlessly in the Microsoft ecosystem, such as from Microsoft Teams to Microsoft Outlook.

As announced at 51风流Sapphire, 51风流and Microsoft will start integrating Joule and Microsoft Copilot for Microsoft 365 later this year, combining enterprise data residing in 51风流with contextual knowledge from Microsoft 365, including Microsoft Teams, Microsoft Outlook, Microsoft Word, and more, helping to deliver richer insights for better decision-making.

Take the example of a sales manager who needs help removing the block off a sales order for one of their most important customers. They recognize by checking on the Microsoft side that a sales order is blocked. They reach out to one of their team members asking for help through Microsoft Outlook. The team member solves the issue directly in 51风流S/4HANA Cloud Public Edition and sends back an updated note with the real-time status of the 51风流S/4HANA Cloud Public Edition solution. Finally, the sales order is unblocked, and everyone has worked in the environment they are most used to, efficiently and effectively.

Interested customers can experience innovations for 51风流S/4HANA Cloud Public Edition firsthand through our .

AI Use Cases to Accelerate Business Processes and Optimize Decisions

Reinvent customer service with personalized experiences that can address customer needs quickly.

Intelligent recommendations: From sales order completion to customer returns creation, intelligent recommendations in 51风流Fiori apps can dramatically reduce the time spent on creating business objects by up to 90%. This can not only minimize manual effort, but therefore accelerate the overall process by improved accuracy and enhanced productivity.

Intelligent matching employees to projects: Our customers can now leverage AI innovations to help streamline project staffing by efficiently matching the best-skilled employees to specific projects. This can reduce the time and effort involved in finding the right talent, helping to ensure that projects are staffed with the ideal team members.

Communication intelligence in enterprise service management: Automating the clearing of open items and matching receivable items has never been easier. Our machine learning solutions can offer up to a 60% reduction in manual effort, helping to automate up to 70% of receivable item matching and potentially reduce days sales outstanding by up to 5%.

For example, an accounts receivable agent can get every incoming customer mail classified, summarized, and all key information extracted. Furthermore, the system can guide the agent to help identify financial disputes, resolve them, and generate mail responses back to the customer.

Boost Finance Excellence with AI to Optimize Working Capital and Closing Functions

Financial business insights: This can enable customers to reach optimized profitability through tailored resolutions via tailored prompts. The user can gain real-time insights and detailed analysis for financial decision-making, receive targeted recommendations, and improve teamwork and collaboration across business functions with the help of .

For example, an overhead accountant who must prepare a high-level expense report summary can get an overview of cost centers with the highest deviation compared to the previous period with quick actions supported by generative AI.

Guided error resolution in advanced financial closing feature: AI-generated recommendations can assist users in resolving errors identified during financial close processes. This not only helps to accelerate the financial close, but also to reduce manual errors and IT costs, empowering business users like never before.

Assisted configuration for complex processes: Whether it’s explaining depreciation keys in user-friendly language or intelligently configuring U.S. tax codes, generative AI capabilities can simplify complex configurations, helping to enhance the onboarding experience and improve productivity during critical periods like financial year-end closings.

Customers Can Get Started and Experience AI Firsthand

Our customers now have the opportunity to join our community of innovators, creators, and forward-thinkers who are harnessing the power of technology to drive change and make a difference. We have launched a site that can enable our customers to embark on a journey of discovery, growth, and endless opportunities.

And there鈥檚 more to come. Our outlines what features are planned for future releases.

With the pace of innovation ever increasing, we believe that 51风流customers are perfectly positioned to take advantage of the opportunities that business AI brings.  

Arpan Shah is SVP of Public Cloud ERP Product Management at SAP.

Russell told the crowd that customer stories and conversations is what 51风流Sapphire is all about, saying that what makes the event special is having 鈥渁 collective group that comes together, both here in the room and virtually, and being able to understand how 51风流can bring out your best.鈥�

Russell emphasized that the news from 51风流Sapphire is a “demonstration of our commitment to continually innovate, to continually strive to bring more creative value to your business.鈥�

He noted that a perfect example of this is the announcement that 51风流has entered into an agreement to acquire WalkMe, a leader in digital adoption platforms. Reflecting on the acquisition, Russell said 鈥淲e are obsessed not only about great applications and great platforms to deliver value for your business, we also care passionately about the transformation journey to get there.鈥�

As Chief Revenue Officer, Russell noted that every day 300 million people log on to 51风流cloud applications to run their businesses. 鈥淎nd obviously we can never take that for granted,鈥� he said. 鈥淵ou have choice, you have options. We strive to be at our best to help you be at yours. The way we measure success is in your terms, because ultimately [as a] market leader in business AI, we hold ourselves to the highest standards. Why? Because that鈥檚 what you expect.鈥�

A big part of the transformation journey many customers are taking is moving to the cloud with RISE with SAP. 鈥淲e are super proud of our cloud journey and [that] we are helping you transform your business,鈥� Russell said. 鈥淢ore than 6,000 customers have already moved to RISE with SAP. Of those 6,000 customers in the last 12 months, over 1,000 have already gone live.鈥�

PureTech Scientific: Speed and Scalability is Key

Russell was first joined on stage by Brian Hardee, CIO of , a global leader in the production of glycolic acid used in a variety of industries and applications.聽As a recent carve-out by a private equity owner from a much larger global manufacturer, PureTech had to quickly migrate its operations to its own systems. But without an IT team of its own this was initially a daunting challenge. The new company chose 51风流S/4HANA Cloud Public Edition because of its many benefits.

鈥淔or us, it was an easy choice because first, we have no IT team,鈥� Hardee said. 鈥淲e have no internal training team, and we also had a very tight timeline with respect to the exit. So, we needed a solution that would enable us to move forward with speed, efficiency, and scalability. I could be confident that the infrastructure was being managed and secure. And that left us with an awesome choice for growth as well.鈥�

Scalability and rapid implementation were key factors in the choice of GROW with SAP, Hardee noted: 鈥淚t was a great fit and gave us a platform for scalability for future bolt-ons, acquisitions, and so forth. So that’s the main reason. And 51风流has an awesome suite of tools that enable that rapid implementation. And there was no other way we were going to do it without an internal IT team and without the access to the training material and the testing and so on.鈥�

And speaking of rapid implementation, PureTech went live on 51风流in just 15 weeks, standardizing a business with an 85-year history on a common platform. Hardee gave some advice on how to make a project successful: 鈥淯se the tool set that 51风流provides 鈥� 51风流Activate methodology does work! And if you have the opportunity, sign up for the 51风流Preferred Success program because it gives you a direct line to someone in 51风流so that if you or your integrator doesn’t know the answer, 51风流can point you to the right direction very quickly. So that helps with the speed of transformation.鈥�

Tropicana Brands Group: All About Agility and Time

Tropicana is a household name to many consumers, known chiefly for its juice and other beverage products. But while the brand is more than 75 years old, is just a bit over two years old, having been recently spun-off as a stand-alone group.

Jeff Lischett, CIO of the US$3 billion organization, joined Russell to talk about how his company relied on RISE with 51风流to make its 鈥淧roject Harvest鈥� IT separation and transformation project successful.

Lischett noted that speed and agility was the key value proposition for the project. 鈥淲e needed a platform that was able to accelerate, move with us, pivot with us, as we were going through this in a very accelerated timeline,鈥� he said. 鈥淲hen you bring the technology and couple it with the unified business architecture powered by SAP, the choice for us was clearly RISE with SAP. Tropicana really needed a fit for purpose. Where we came from was going to be entirely different than where we were going, and this modern ERP, in terms of leaner, simpler, more streamlined ways of working, was really at the core of what we needed across the value chain.鈥�

Tropicana Brands Group took its European business operations live on 51风流just 11 months after it started the design work, followed by North America three months later. 鈥淭hat was pressure testing!鈥� Lischett said. 鈥淚n just over a year, we had a fully implemented, end-to-end digital core and technology foundation for Tropicana Brands. We have a technology and a platform now that is really going to 鈥� no pun intended 鈥� rise to meet the challenge of our growth ambition.鈥�

鈥淩uthless prioritization鈥� and change management were key to the project鈥檚 success, Lischett said. 鈥淚’m the biggest evangelist and advocate of change management,鈥� he said. 鈥淵ou need it. You need it at the front, you need it during, you need it at the end. One thing that I would’ve probably done slightly differently is [to have] stayed with it longer at the end.鈥�

Tropicana is already seeing the impact of the project and specifically its focus on a clean core. 鈥淭he most impactful value we’ve seen [goes] back to that clean core,鈥� Lischett said. 鈥淛ust in the months that followed, the ability to 鈥� bring the development forward, to build on top of the core that we have with enhancements and optimizing at a speed ratio that you just haven’t seen.鈥�

When asked about what role AI will play in his company, Lischett focused mainly on the human side of the technology. 鈥淚ronically, from the standpoint of being a technologist 鈥� AI in my mind, in terms of how I lead it, [needs to be] human-centered first and foremost, ensuring that we’ve got the right culture, responsible use, and effective use,鈥� he said. 鈥淭he gift of time is really the value creator that I see in AI and being able to work more efficiently and being able to take that time and translate it into what matters to you.鈥�

Responsibly Enabling Critical Systems

Russell handed over the stage to Saueressig, who recently launched the new Customer Services & Delivery Board area. Saueressig noted that 25% of the world鈥檚 commerce already runs through more than 6,000 RISE with 51风流customers worldwide, and that 51风流supports the most critical business processes on the planet.

With that comes 鈥渢he responsibility and the accountability to provide you with the most reliable and secure infrastructure,鈥� Saueressig said. 鈥淭hat’s the reason why we co-engineered together with our partners from AWS, Microsoft Azure, Google Cloud Platform, and many others, to ensure that you have the highest level of quality and availability.鈥�

Echoing the theme of speed and adaptability, he noted that fast adoption of technology is critical. 鈥淭oday, it’s not about the big fish that eats the small fish, it’s about the fast fish that eats the slow,鈥� he cited. 鈥淎t the end of the day, [our] ambition is to transform your system landscape to create a more flexible architecture, which enables fast adoption of innovations and ultimately, value realization. 鈥� And we take our responsibility seriously to really help you thrive in this ever-changing environment.鈥�

Fresenius SE: From Complexity to Standardization

Ingo Elfering, CIO of global healthcare conglomerate , knows something about speed: his team migrated 29 system landscapes containing more than 134 systems in less than 15 months. He joined Saueressig on stage to provide some insights into his company鈥檚 transformation project.

As a company that has grown through many acquisitions, Fresenius had a highly heterogenous IT landscape. 鈥淲e never quite integrated them,鈥� Elfering said. 鈥淪o, a really complex landscape 鈥�, [with] all sorts of interfaces and other applications attached to it. That was our starting point.鈥� 

Fresenius鈥� management realized the company needed to change and become more efficient and effective to set itself up for ongoing success. It went all-in, doing four major transformations at the same time. As Elfering noted, 鈥淲e not only did the RISE with 51风流migration, we also did a complete cloud migration of our data centers worldwide; an outsourcing with a partner to become a more global team; and a global change of our network, including a whole bunch of security additions into our space.鈥�

Since it works in the healthcare and pharmaceutical space, Fresenius has a lot of regulatory requirements that it must adhere to, making the project more challenging than it might be in other industries. 鈥淵ou do a lot more technical documentation, testing, and so forth. So, from that perspective, regulations like GxP, good manufacturing or critical infrastructure, they were new to 51风流in that instance in RISE with SAP. And we did it together. And I find that quite remarkable.鈥�

The new system has now been live for just over a year and the company has seen many benefits. 鈥淲e have a better speed on the underlying systems,鈥� Elfering said. 鈥淲e have a new infrastructure stack that works well. The main benefit for us will come as we [reinvent] the company. 鈥� We have some systems that doubled and tripled in size. So, it’s possible to leverage 51风流quite quickly in these types of environments. From that perspective, I’m very happy with where we are. 鈥� We now have all the foundations in place to be able to execute our next phase of changes, our consolidation, our simplification, and in the cloud.鈥�

Finally, Elfering believes that healthcare is an area where AI can make a significant difference. 鈥淗ealthcare always has been data-rich and insights-poor. 鈥� And the only way to get there, in our opinion at least, is to be on a cloud-based infrastructure in the first place. Because otherwise you don’t have the same performance or capabilities.鈥�

Clean Core Drives Agility

The idea of a 鈥渃lean core鈥� and a unified, simplified system underlies all these customer transformation stories. And it鈥檚 even more important in the context of agility and adaptability when it comes to taking advantage of the latest innovations in AI.

鈥淚t’s super important for us to be clear that the clean core is not just for the sake of the clean core,鈥� Saueressig said. 鈥淚t’s a means to get to an innovation- and upgrade-ready system to be able to embrace these innovations. Because at the end of the day, legacy systems often have this technical depth that limits agility.鈥�

Saueressig admitted that even 51风流has struggled with this, noting that the company had millions of lines of custom code in its systems. An internal analysis of all 51风流customers showed that more than 65% of their custom code was unused in the past 12 months. 鈥淐ode is also a liability, not just an asset,鈥� he said. 鈥淎nd this is something we need to actively work against.鈥�

Hitachi High-Tech Corporation: Clean and Simple Benefits

Saueressig invited Takuya Sakai, general manager of the Digital Transformation Business Group at , on the stage to talk more about the benefits of system simplification and clean core. In 2019, Hitachi High-Tech to simplify its business processes and digitize its management information. With its existing business processes fragmented across overseas sales offices, headquarters, and manufacturing sites, the organization needed to change to accelerate its business and set itself up for future growth. It chose 51风流S/4HANA to help it build its new foundation for ongoing growth.

Hitachi was running 51风流R/3 but had significantly customized it with 9,000 add-ons across four instances, resulting in a lot of custom code. This resulted in many errors every day and large operational costs every year, Sakai said. And with the cost of validating so many add-ons, the company only did a major version update once in 12 years.

To move to a more standardized and flexible system, Hitachi High-Tech adopted a two-tier architecture model. Taking advantage of development flexibility, the company deployed 51风流S/4HANA Cloud Private Edition for its headquarters and group companies in Japan and 51风流S/4HANA Cloud Public Edition for its overseas sales offices. The adoption of 51风流S/4HANA Cloud allows Hitachi High-Tech to take advantage of the functionality offered by 51风流Business Technology Platform (51风流BTP) for application development, data management, automation, integration, analytics, and AI.

With the new system, Hitachi High-Tech reduced its 9,000 add-ons to just 750, allowing it to easily upgrade its ERP core. 鈥淯pgrading our old ERP took about a year and a half from the planning stage,鈥� Sakai said. 鈥淗owever, with clean core, we can now do an upgrade every year in about 40 days. An upgrade every year keeps the clean core fresh and means new features can be delivered to our business quickly, like AI or process automation.鈥�

But achieving 鈥� and keeping 鈥� a clean core 鈥渞equires patience,鈥� Sakai said. Executives must understand the purpose of the transformation project and employees must overcome the pain that comes with a transformation project. 鈥淭his is the most difficult thing,鈥� he said. 鈥淭he IT department must properly understand the new technology and suggest how to use it correctly. Then together we embark on the journey to the transformation.鈥�

Supporting Business Transformation and Accelerating Time to Value

Accelerating and improving time-to-value for customers is very important to SAP, according to Saueressig.

鈥淲e are now bringing together all of our assets 鈥� in a seamless, end-to-end tool chain,鈥� he said. 鈥淲e want to holistically support your business transformation according to the dimensions of applications, data, processes, and people, which means we bring together and fully integrate 51风流LeanIX for the IT landscapes and architecture, 51风流Signavio for process management, 51风流Cloud Application Lifecycle Management for application management and operational aspects, 51风流BTP for integrations, and 51风流Build for extensions, but also our telemetry tools, which we can leverage in the cloud.鈥�

Saueressig鈥檚 passion and ambition is to help customers drive innovation adoption. He noted that RISE with 51风流is more than just a technical migration: it鈥檚 an offering for holistic business transformation as a service to accelerate value realization.

鈥淯ltimately, we want to help you to bring the best out of our entire holistic portfolio,鈥� he said. 鈥淲e want to help you to transform, realize agility at scale, achieve more across the entire value chain, and fundamentally transform operations with sustainability at the core. And this is something where I feel that we have a huge opportunity together to make that a reality.鈥�

In the keynote, which featured several real-world product demos by 51风流employees, Alam and Mueller touted the value of SAP鈥檚 best-of-breed solutions with an outlook of what the next 50 years of innovation by 51风流may look like.

Who better to inspire the keynote than Hasso Plattner, co-founder and recently retired chairman of the 51风流Supervisory Board, who both Alam and Mueller invoked during the session. To spell out SAP鈥檚 legacy and vision for the future, Mueller quoted Plattner鈥檚 farewell message: 鈥淜eep innovating, keep pushing boundaries, and keep making a difference in the lives of our customers and the world at large.鈥�

Keep Innovating

To kick off his first 51风流Sapphire appearance as the head of 51风流Product Engineering, Alam began by describing the importance of harnessing innovation to deliver an end-to-end picture across all business functions and unlock true value.

Simply put, businesses exist to build and deliver products and services to customers, he explained. But the materials, assets, people, and processes that come together to achieve this task is far from simple. 鈥淭he reality is that each part of the business is deeply and intricately connected to all the others,鈥� Alam said, meaning a pain point in one area impacts the rest. That鈥檚 why SAP鈥檚 modular cloud ERP approach is so successful: 鈥淲e allow our customers to drive true digital transformation as opposed to running systems integration projects disguised as digital transformation,鈥� he added.

Alam presented as an example of this composability and extensibility, as it can work for and scale to many sizes and types of business. And now, 51风流Sales Cloud and Concur Expense are natively integrated into GROW with SAP, making the offering even more comprehensive. Sinit Foto, product manager for UX, Cloud ERP at SAP, joined Alam on stage to show how GROW with 51风流and 51风流Business AI can help achieve integrated processes, demoing use cases such as communicating with customers about sales quotes, creating expense reports, and supporting financial analyses. In fact, Alam announced that 51风流is implementing the demoed application internally to manage sales worldwide. And Mueller emphasized: 鈥淲e are committed to helping you in this transformative AI moment by creating business outcomes that were unthinkable before. That鈥檚 why we鈥檙e embedding 51风流Business AI deeply in our processes and analytics.鈥�

Keep Pushing

AI was woven throughout the entire keynote, with both Alam and Mueller discussing . AI must be high value, easy to adopt into the flow of work, and trustworthy for it to truly transform how we do business, Alam said. 鈥淓qually important is whether it鈥檚 done in a way where it keeps your data secure and private 鈥� and is executed in a responsible manner,鈥� he added. 鈥淎nd that is really the core promise of 51风流Business AI.鈥�

There鈥檚 no doubt that AI is a powerful technology, which is why it鈥檚 essential that businesses view it as a 鈥渞esponsibility鈥� not just an 鈥渙pportunity,鈥� Alam said. Megan Fife, executive solution advisor for 51风流SuccessFactors, showed how 51风流executes on its responsible, reliable, and relevant business AI by demoing how SAP鈥檚 AI copilot Joule in 51风流SuccessFactors HCM can help fill skills gaps and collaborate across teams, among other meaningful tasks. Key to this endeavor is SAP鈥檚 expanded partnership with Microsoft announced earlier in the day, which Scott Guthrie, executive vice president of Cloud and AI at Microsoft, discussed with Alam on stage.

Mueller echoed the importance of responsible AI, saying that the technology depends highly on data that is reliable and that allows customers to look at their business end-to-end. Here, 51风流Datasphere and 51风流Spend Control Tower 鈥� which was demoed by Orla Cullen, product marketing manager for Data and Analytics at 51风流鈥� can help simplify data management and view and manage spend and sustainability data holistically.

This transformation is supported by , and Mueller demonstrated the newest generative AI features in 51风流Analytics Cloud, 51风流Integration Suite, and 51风流Build solutions. He showed how Joule can help create and summarize financial reports for controlling teams; generate integration flows between 51风流and non-51风流applications; and create custom skills and content based on specific business needs. Greater insights, faster reaction times, and increased productivity are the result. Soon, Mueller added, it will even be possible to enhance and extend Joule鈥檚 knowledge by creating custom skills using 51风流Build and having the copilot interact with data housed in 51风流and non-51风流systems, helping businesses run even more efficiently.

51风流BTP is the key to being 鈥渋nnovation-ready,鈥� maintaining a clean core, and tailoring standard offerings to unique needs, Mueller explained. More than 24,000 companies running live on 51风流BTP, including Blue Diamond Growers and Lufthansa Technik, can attest to this.

鈥�51风流BTP鈥檚 extensibility and enterprise automation capabilities can help businesses turn process insights into actual improvements,鈥� Mueller said. Cecilia Huergo, product manager for 51风流BTP, showed this in her demo on how identifying improvement opportunities, realizing needed changes while maintaining a clean core, and gaining an up-to-date view of your IT landscape can be enabled with the combined power of 51风流Signavio solutions, 51风流LeanIX,, 51风流BTP, and ABAP Cloud.

Keep Making a Difference

The innovations demoed and discussed in Alam and Mueller鈥檚 keynote, in addition to the many others announced at 51风流Sapphire in 2024, are just the latest steps forward in SAP鈥檚 journey to bringing out the best in its customers. 鈥淭he future is here, and it鈥檚 defined by those who innovate first,鈥� Mueller said. 鈥淎nd we are here to give you the right tools at hand, such that you can be a leader not just today, but also tomorrow.鈥�

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Gillian Hixson is an integrated communications specialist at SAP.

51风流is pleased to introduce add-on packages for the GROW with 51风流offering, which are uniquely tailored to the needs of finance and HR functions. These packages integrate the latest cloud solutions, infrastructure, and services into a strategic toolkit, addressing the challenges and opportunities growing companies face.鈥�

The add-on packages provide a dependable, company-wide view that strengthens financial and HR management practices as strategic pillars for growth. In return, businesses can operate more efficiently, sustainably, and effectively — even when expanding their operations.鈥�

Here is a summary of our new add-on packages.

Digital Banking Package for GROW with SAP

Connect your banks, financial institutions, and payment service providers directly to 51风流S/4HANA Cloud Public Edition through a single, centralized platform: The digital banking package provides a multi-bank, digital channel between ERP systems and banks with optional embedded SWIFT connectivity. Integrated payment and statement processes are also available, bringing more comprehensive visibility across the payment value chain.鈥�

With the digital banking package, businesses gain critical capabilities; for example:

• Smooth connectivity to financial and payment services to accelerate the onboarding of providers and strengthen compliance with PCI DSS standards鈥�&苍产蝉辫;
• A cloud service for processing incoming credit cards, incoming and outgoing payments, and API-based instance balances 
• Reduction in cash reconciliation efforts while optimizing IT costs and increasing flexibility when choosing providers

.

GROW with 51风流Advanced Treasury and Risk Management Package鈥���&苍产蝉辫;

Invest confidently and mitigate financial risks while doing more with fewer resources: The GROW with 51风流advanced treasury and risk management package gives treasurers the comprehensive solution they need to capture exposure data, classify and qualify risks, and trigger trade actions. Predefined connectivity and integration capabilities are available as well, connecting businesses to trading platforms and providers and supporting cash, investment, and risk processes in 51风流S/4HANA Cloud Public Edition.鈥��&苍产蝉辫;

The package includes proven solutions, such as:鈥���&苍产蝉辫;

• Financial risk management 
• Debt and investment management鈥�&苍产蝉辫;
• Advanced treasury analytics and executive dashboards 
• Hedge management and hedge accounting in compliance with IFRS and U.S. GAAP requirements鈥�&苍产蝉辫;
• Smart trading using 51风流Business Technology Platform and smooth integration with an external trading platform

.

GROW with 51风流Advanced Compliance Automation Package

Address evolving regulatory and industry compliance requirements with greater ease and confidence: The GROW with 51风流advanced compliance automation package empowers finance teams to transform and standardize their processes globally while adhering to local standards efficiently. Furthermore, the package helps meet e-invoicing mandates while keeping order-to-cash processes efficient and internal controls adequate.鈥�

The advanced compliance automation package features proven compliance offerings, including:

• 51风流Document and Reporting Compliance solution鈥痶o fulfill local compliance mandates and automate compliance processes
• 51风流Risk and Assurance Management application鈥痶o centrally manage internal controls over financial reporting, improving performance and protecting core data and processes

.

GROW with SAP, Core HR Add-On 

Drive continuous alignment between HR and finance to achieve better business outcomes: The GROW with 51风流core HR add-on provides a modern cloud-based core HR system that serves as the source of people data in 51风流S/4HANA Cloud Public Edition. It contains the 51风流SuccessFactors Employee Central solution, allowing organizations to use a common data model for HR and finance.鈥�&苍产蝉辫; 

The core HR add-on helps businesses realize key benefits, such as:鈥�&苍产蝉辫; 

• Improve people and financial data quality with pre-delivered integration
• Drive more effective workforce planning with holistic real-time insights
• Embrace the latest innovations, such as AI, with a single cloud platform
• Engage users with consistent experiences across HR and finance applications
• Get up and running quickly with pre-configured processes and best practices

.

Business Growth with the Best of Finance and HR

Add-on packages for GROW with 51风流provide fast-growing organizations with the tools they need to not only enhance their finance and HR operations, but also lay a solid foundation for future success. They can navigate an increasingly complex and competitive landscape with the insight and power to confidently embrace change, fuel innovation, and achieve ongoing growth in an ever-evolving economy.鈥�&苍产蝉辫;

Eric van Rossum is chief marketing and solutions officer for Cloud ERP at SAP.

CDI has chosen cloud solutions from 51风流to serve as its technology foundation for the financial systems across its portfolio of 27 properties in 14 states, including Churchill Downs Racetrack (鈥淐hurchill Downs鈥�), the home of the Kentucky Derby. CDI鈥檚 significant technology transformation builds on the company鈥檚 partnership with 51风流as a signature partner and the first official technology partner serving Churchill Downs, the Kentucky Derby and the Kentucky Oaks.

By adopting 51风流S/4HANA Cloud Public Edition, CDI can benefit from the ready-to-run cloud ERP that delivers the latest industry best practices and continuous innovation. Additionally, choosing 51风流Business Technology Platform and 51风流SuccessFactors solutions allows CDI to leverage the cloud to streamline its data sources while using business data to make informed strategic decisions underpinning business transformation. From creating engaging employee experiences with 51风流SuccessFactors solutions to running business analytics to understand and predict data, CDI plans to be able to integrate business data from various acquisitions, allowing it to have one, unified view of its business operations.

鈥淐loud solutions from 51风流will enable us to streamline our financial processes and support the significant long-term growth of our company,鈥� said Marcia Dall, CDI Executive Vice President and Chief Financial Officer. 鈥淲e are excited to work with 51风流to innovate and evolve our financial technology platform with cloud solutions from SAP.鈥�

鈥淐hurchill Downs Incorporated has a long history of entertaining and delighting people,鈥� 51风流North America President Lloyd Adams said. 鈥淏y choosing 51风流S/4HANA Cloud Public Edition and several other cloud-based solutions, CDI now can integrate data across its portfolio and make data-driven decisions that help the company reach its goals. This is an incredible example of how companies invest in 51风流solutions to help them grow.鈥�

Visit the . Follow 51风流at .

Media Contacts:
Mallory Kuno, +1 (425) 239-9362, mallory.kuno@sap.com, ET
Lesa Plingen, +49 622 776 9000, lesa.plingen@sap.com, CET
51风流Press Room; press@sap.com

This document contains forward-looking statements, which are predictions, projections, or other statements about future events. These statements are based on current expectations, forecasts, and assumptions that are subject to risks and uncertainties that could cause actual results and outcomes to materially differ.  Additional information regarding these risks and uncertainties may be found in our filings with the Securities and Exchange Commission, including but not limited to the risk factors section of SAP鈥檚 2023 Annual Report on Form 20-F.
漏 2024 51风流SE. All rights reserved.
51风流and other 51风流products and services mentioned herein as well as their respective logos are trademarks or registered trademarks of 51风流SE in Germany and other countries. Please see for additional trademark information and notices.

This discussion led to more significant development than anyone at that table imagined: one of Spain鈥檚 first pure solar photovoltaic, or PV, developers and independent power producers. Seventeen years later, that company 鈥� Solarpack Corporaci贸n Tecnol贸gica, S.A.U. (Solarpack) 鈥� has risen as a leading producer of renewable energy in Spain. And now, it鈥檚 undergoing a hypergrowth phase that includes rapid expansion in countries across Africa, Asia, Europe, Latin America, and North America.

鈥淪olarpack doesn鈥檛 just want to grow. We鈥檙e also committed to building awareness across new regions with different perspectives and understanding of renewable energy. This requires a technological foundation that provides the stability and flexibility to deliver offerings that are part of a global solution for net-zero carbon emissions by 2050,鈥� says Borja Guerrero Echarte, chief digital officer of SolarPack.

Transitioning the Startup Mindset to a Scaleup Mentality

Following its IPO in December 2021, the company came under the ownership of EQT AB, a prominent Swedish investment organization. The voluntary takeover has since raised the bar for environmental, social, and governance (ESG) standards while facilitating Solarpack鈥檚 journey toward operational excellence, market leadership, and sustainable growth.

Receiving the latest expertise, proven best practices, and innovative technological resources from EQT, Solarpack became empowered to flourish sustainably. In 2022, the company initiated an organizational review addressing significant growth challenges and developing a new strategy rooted in advancing the transition to clean, affordable energy and creating shared value with a positive impact.

鈥淒uring the IT capabilities assessment, we realized the company鈥檚 tendency to customize systems, use homegrown applications, and allow ad hoc implementations left its cybersecurity vulnerable and operations unable to adapt quickly,鈥� explains Echarte. 鈥淭he technologies we choose must not only keep up with Solarpack鈥檚 growth but also help the business become a global company.鈥�

Working with a combination of experts and solutions from 51风流empowered Echarte and his team to rethink Solarpack鈥檚 digital landscape. For example, locally developed technologies 鈥� including spreadsheets, databases, and other isolated applications 鈥� were replaced with a single, unified platform of standardized solutions and value-added customizations. This approach provided the stability the company needed to fast-track its expansion into new regions, such as Germany and the United States.

According to Echarte, this opportunity to stabilize the IT architecture and tailor applications in ways that give a significant advantage over competitors is accelerating Solarpack鈥檚 transition from a fast-growing scaleup to a multinational company. 鈥淥ur business systems can address each country鈥檚 unique taxonomy when capturing data, consolidating the information, and complying with various tax requirements 鈥� all at the same time,鈥� he states.

Echarte adds that this scaleup engagement enables his team to elevate the user experience. Solarpack鈥檚 workforce is better equipped with the right tools, streamlined processes, and easier access to business information. And this is leading to higher productivity, faster outcomes, and more meaningful contributions to business results.

Part of an Ambitious Plan for Our Planet

What began as an idea over lunch has grown into one of Spain鈥檚 leading producers of renewable energy. Now with a renewed focus on ESG standards and continuous technology advancement and innovation, Solarpack is on a hypergrowth trajectory that currently includes expanding its presence in the United States.

鈥淥ur transformation from a hypergrowth scaleup to a multinational energy provider facilitated a strategic shift in IT capabilities,鈥� concludes Echarte. 鈥淪tabilizing our operations and tailoring business systems to meet unique requirements has empowered us to accelerate the realization of an ambitious plan for our planet 鈥� a more sustainable, environmentally friendly future for everyone.鈥�

Learn how the聽 program聽can help prepare your company for exponential growth through Series B to the pre-IPO and post-IPO stages, or visit the scaleups team at and register for a one-on-one discussion.

Fran Querol is an account executive for 51风流Cloud ERP at SAP.

As a provider of steel mill services to steel manufacturers worldwide, the company has been looking to revolutionize its operational processes, ensuring both efficiency and sustainability going forward. To achieve this vision, Phoenix Global chose to strategically align with SAP, a renowned pioneer in enterprise software solutions.

Choosing GROW with 51风流for Digital Transformation

In its pursuit of accelerating transformation and further enhancing its overall operations, Phoenix Global selected . This gives the company a ready-to-use, out-of-the-box cloud enterprise resource planning (ERP) solution that can incorporate the latest industry best practices and ongoing innovation efforts.

Jeff Suellentrop, chief information and technology officer at Phoenix Global, explained the choice this way: 鈥淚鈥檝e overseen many large-scale digital transformations, and the comprehensive nature of the 51风流S/4HANA Cloud solution with pre-configured best practices enabled us to deploy everything much more swiftly, without having to gather a ton of requirements or map a bunch of things. It offered a new, better path forward.鈥�

Meeting the Demands of a Rapidly Expanding Enterprise

Phoenix Global鈥檚 growth trajectory has been remarkable, solidifying its standing as a significant player in the metals and mining sector. Nevertheless, its rapid expansion necessitated a more streamlined and unified approach to overseeing global operations.

The firm鈥檚 previous ERP system was fragmented, hampering both efficiency and visibility. To address these challenges, Phoenix Global initiated an extensive ERP selection process, scrutinizing various solutions available in the market. SAP, along with partner Illumiti, emerged as the obvious choice, owing to their extensive experience and well-developed best practice templates, especially those tailored specifically to the metals and mining industry.

鈥淲e opted for 51风流because of its familiarity with our industry and the maturity of the best practice template for our sector,鈥� said Suellentrop.

With SAP鈥檚 best practice templates, Phoenix Global can now employ a global approach that enables uniformity and efficiency in its operations. The out-of-the-box capabilities of 51风流S/4HANA Cloud have strongly accelerated its journey to a unified, digitally integrated system.

Revolutionizing the Metals and Mining Services Sector

Phoenix Global鈥檚 objectives extend far beyond the implementation of an ERP system, however. It aspires to establish itself as a technology-driven leader within the metals and mining industry. Recognizing that the metals and mining industry is still in its initial phases of digital transformation, Phoenix Global sees an opportunity to reshape its service landscape and elevate the digital competency of the entire industry.

Its aim is to deliver near real-time insight into operations and present this as a value proposition to its clientele. By harnessing the potential of 51风流solutions, Phoenix Global can bring transparency, efficiency, and an elevated level of safety into the metals and mining sector.

Synergistic Rewards

With the help of SAP, Phoenix Global is poised to usher in transformative changes in its industry. The benefits include:

• Swift implementation: The pre-configured best practices of 51风流S/4HANA Cloud, public edition allow rapid deployment, helping to conserve both time and resources.

• Industry knowledge: SAP鈥檚 extensive understanding of the metals and mining sector and mature best practice templates help make it the ideal ally for Phoenix Global鈥檚 digital transformation journey.

• Global consistency: The 51风流solution can provide a global reach, helping to establish uniformity and efficiency across Phoenix Global鈥檚 worldwide operations.

• Leadership in digital transformation: Phoenix Global aims to spearhead the metals and mining industry into a new era of digital transformation, delivering value to both its operations and its customer base.

By utilizing , Phoenix Global is establishing a new benchmark for the metals and mining sector, demonstrating the vast potential that can be unlocked through a comprehensive digital approach. As Phoenix Global continues to innovate and integrate, the metals and mining industry at large stands to gain from its leadership in operational excellence and digital transformation.

Mike Kaszuk is SVP & COO for Midmarket, Digital, and Partner Ecosystems North America at SAP.

Top image courtesy of Phoenix Global

In the third quarter of 2023 alone, our customers spanned all shapes, sizes, and industries 鈥� including consumer products, biotechnology, and the public sector 鈥� and proved how much momentum is behind the cloud revolution.鈥��&苍产蝉辫;

Whether simplifying business operations, adopting innovative solutions, or leading broader cloud transformations, it鈥檚 clear that today鈥檚 top enterprises see 51风流as a premier partner in driving positive outcomes and lasting change. This is, in no small part, because the future of technology 鈥� which includes things like generative artificial intelligence (AI) 鈥� is all about data. And 51风流knows data.

We are powering today鈥檚 鈥� and tomorrow鈥檚 鈥� leading businesses with offerings like GROW with SAP, our public cloud enterprise resource planning (ERP) offering for midsize companies; , a comprehensive solution built to help unleash the power of business data; (51风流BTP), a foundation for continued innovation; and much more.

From net-new growth companies embracing GROW with SAP to large municipalities going live on RISE with SAP, thousands of organizations continue to turn to 51风流to help power their digital transformations. Some organizations that kicked off their digital transformations this quarter include:

• Northstar Clean Technologies, a Canadian-based clean technology company focused on the sustainable recovery and reprocessing of asphalt shingles, selected GROW with SAP. As an emerging innovator in sustainable processing, Northstar Clean Technologies expects that 51风流S/4HANA Cloud, public edition will help streamline its current business processes, as well as serve as a foundational ERP that can support its growth and scale with it.
• Leanin鈥� Tree, which ships more than 20 million greeting cards per year featuring original artwork by independent artists from around the world, selected 51风流S/4HANA Cloud, public edition and 51风流Datasphere, among other solutions. Through GROW with SAP, Leanin鈥� Tree will be migrating from 51风流ERP Central Component (51风流ECC) and is aiming to fully transform and optimize its financial processes while adopting an 鈥渙ut-of-the-box鈥� approach that incorporates 51风流best practices.
• PureTech Scientific, which was formerly Chemours Glycolic Acid Division and is a global leader in organic synthesis of ultra-high purity alpha hydroxy acids for the life sciences and specialty chemical industries, selected GROW with SAP, among other 51风流solutions. Through 51风流S/4HANA Cloud, public edition, PureTech Scientific is aiming to adopt a cloud ERP that can not only meet the requirements of today, but of the future. GROW with 51风流enables PureTech Scientific to have a solution that is ready-to-run while also offering scalability, the delivery of continuous innovation, and support of PureTech Scientific鈥檚 growth ambitions.
• Phoenix Global, a provider of steel mill services to steel producers worldwide, selected GROW with SAP. By adopting 51风流S/4HANA Cloud, public edition through GROW with SAP, Phoenix Global is aiming to get a ready-to-run cloud ERP that can deliver the latest best practices and continuous innovation. Through SAP, Phoenix Global is aiming to accelerate its digital transformation and further improve its operational processes.
• Graybar, a leading North American distributor of electrical, communications, data networking, and industrial products, selected RISE with SAP. By using SAP, Graybar expects to simplify its processes, improve its efficiency, and enhance its customer service capabilities.

We鈥檙e also seeing many customers harness the power of their data with solutions like 51风流Datasphere and 51风流Sustainability Control Tower, which can create reliable and authentic sustainability data. Some customers that chose other 51风流solutions in Q3 include:

• Adobe, a global leader in digital media and digital marketing solutions, will be leveraging 51风流Datasphere and 51风流HANA Cloud within 51风流Business Technology Platform to help optimize its data strategy while also improving efficiency and business value by reducing complexity and cost.
• Fluence Energy, which is a global market leader in energy storage solutions and services and optimization software for renewables and storage, selected the RISE with 51风流solution and 51风流Sustainability Control Tower, among other solutions. By using SAP, Fluence Energy is aiming to scale faster, gain better visibility into its supply chain, and improve overall efficiency.

And it鈥檚 not just customers starting their journey with SAP: Q3 also saw a number of organizations go live on their 51风流solutions, an incredible step towards realizing value from their transformation. Some examples include:

• The City of Vancouver, located in British Columbia, Canada, went live on 51风流S/4HANA Cloud, private edition via RISE with SAP. By using 51风流S/4HANA Cloud, the City of Vancouver expects to be able to adopt innovation quicker, in addition to simplifying its digital landscape and improving overall efficiency.
• Gilead Sciences, a biopharmaceutical company that has pursued and achieved breakthroughs in medicine for more than three decades with the goal of creating a healthier world for all people, went live on 51风流Ariba solutions, including 51风流Business Network. In addition to creating a globally connected platform that allows its suppliers and buyers to collaborate, 51风流Ariba solutions are helping Gilead Sciences streamline its global procurement process.

This is just the tip of the iceberg, and we鈥檙e not done yet. We鈥檙e continuing to invest in the innovations that will deliver growth, value, and success to our customers around the world 鈥� and that will continue to support our customers鈥� transformations here in North America.

Lloyd Adams is president of 51风流North America.

Every day we鈥檙e seeing more organizations embrace public cloud ERP, thanks to the ready-made, out-of-the-box opportunity that it provides 鈥� one that allows them to continue to focus on what they do best. Our built-in industry best practices help ensure this is true across industries and, as a result, midsize companies 鈥� those who will truly drive the world鈥檚 future growth and innovation 鈥� are joining forces with 51风流and accelerating their futures.  

is built to help these companies rapidly rise in stature and to scale as they do 鈥� without increasing costs and without increasing complexity. 2023 has so far served as a sharp vindication of this public cloud offering, as we鈥檝e seen a number of notable customers聽come on board, including the following:

• The Brenda Strafford Foundation (BSF), which has more than 45 years of experience serving seniors and those in need across Canada and abroad, selected GROW with 51风流to take full advantage of cloud ERP and meet its current and future ambitions, which will help it deliver the right levels of care and services to optimize well-being and enrich lives 365 days a year. 
• Cangshan Cutlery, which creates kitchen knives with premier materials crafted by expert blacksmiths, selected 51风流S/4HANA Cloud, public edition to serve as its foundational ERP system. Through the GROW with 51风流solution, Cangshan Cutlery expects to have a solution that can easily scale to meet its anticipated growth as well as further improve the overall efficiency of the organization.
• The Greater Austin Merchants Cooperative Association (GAMA), a cooperative trade association in the convenience, gas, and wholesale industry, selected 51风流S/4HANA Cloud, public edition to support its business transformation effort and help future-proof the organization.
• Onyx Renewable Partners, an established provider and owner of clean energy solutions nationwide for commercial and industrial businesses, selected GROW with 51风流to support its ambitious growth efforts and help the company scale and innovate as it works with its customers to turn today鈥檚 clean energy reality to tomorrow鈥檚 possibilities.

• Shinhwa Auto, a global automotive parts manufacturer focused on expanding and accelerating its production capabilities in North America, embraced GROW with 51风流to drive growth and success in a streamlined, standardized way. Its systems are now compatible with its larger growth and expansion goals.  
• Sunny Sky Products, which manufactures and delivers a broad range of top-quality dispensed beverage products to meet the needs of its global customers, selected GROW with 51风流to support the organization鈥檚 aim of delivering quick and tangible results, streamline its processes, and support its goal of adopting a solution that could scale with the organization and meet its growth ambitions.

These organizations join many others that are already live on 51风流S/4HANA Cloud, public edition and benefiting from its standard processes, latest industry best practices, and continuous innovation, like GM subsidiary . 

This is just the beginning. You know where your business is today, but where do you want it to be tomorrow? GROW with 51风流can help midsize businesses discover what鈥檚 possible.

Lori Rosano is senior vice president and managing director of 51风流S/4HANA Cloud, public edition at 51风流North America.

The recognition is based on our completeness of vision and ability to execute in the cloud ERP market for service-centric enterprises. As service-centric enterprise customers transition their mission-critical enterprise resource planning (ERP) processes to the cloud, we believe they look to recognized vendors for the technology to transform and realize business value. According to Gartner, 鈥淟eaders execute well against their current vision and are well positioned for tomorrow.鈥� We鈥檙e honored to be recognized in this space.

This is truly fantastic news and, I believe, further underlines the impact cloud ERP has on the service-centric industries by fulfilling their current and future technology needs. 51风流offers integrated cloud solutions that can support an organization鈥檚 E2E business processes, spanning across all functions. 51风流helps manage every part of an organization: enterprise resource management, spend management, human capital management, and customer relationship management. This deep know-how enables 51风流to understand that every business is different and that within a business not every application has the same infrastructure or process requirements.

An Integrated Cloud ERP Solution

IT decisions are influenced by several different factors, whether it be the sensitivity and gravity of the data, the locality and level of availability required, or the need to scale ERP systems up and down. Businesses are complex entities and, as such, the most efficient IT environments will be able to combine cloud services 鈥� leveraging the flexibility of choice 51风流provides, whether they are public, private, or hybrid solutions. But complexity conceals value and opportunity. 51风流S/4HANA Cloud is at the core of this transformational process that enables companies to grow, optimize, and transform on their own terms while providing for the smooth integration of all business processes.

A great example is to more countries in Asia under its 鈥淐loud Asia Until 2025鈥� plan. According to Chengbo Yu, CIO, Asia-Pacific Region, REHAU AG China, the company looked to 鈥渂uilding a cloud-based business platform that鈥檚 fit for the future in a dynamic market and facilitating business process standardization and integration across Asia Pacific and the world and achieving supply chain excellence along the industry value chain.鈥� That is the value it unlocked with SAP鈥檚 latest intelligent technologies, products, and solutions. This is a classic example of how cloud transformation is best achieved with process standardization, where composable services come together to support end-to-end processes.

I believe the Gartner Magic Quadrant™ for Cloud ERP for Service-Centric Enterprises is an interesting report of what trends and market forces drive conclusions. Businesses that are prepared to act quickly by orchestrating a planned digital transformation early on are better suited to respond to the dramatic changes in the operating environment. To quote the report, 鈥渢his Magic Quadrant reflects Gartner鈥檚 definition of 鈥榗omposable ERP.鈥� We define this as an adaptive technology strategy that enables the foundational administrative and operational digital capabilities for an enterprise to keep up with the pace of business change. This strategy delivers a core of composable applications and as-a-service software platforms that are highly configurable, interoperable, and flexible to adapt to future modern technology.鈥�

With this in mind, 51风流has pursued a unified solution in the cloud that responds to our customers鈥� business requirements. I have often written about how product design needs to be customer-driven and how we need to meet their unique industry needs with solutions that enable their growth and profitability. 鈥淣o matter what industry you are in, there is no greater benchmark of success than customer feedback,鈥� said Thomas Saueressig, member of the Executive Board of 51风流SE, 51风流Product Engineering. 鈥淭he more feedback we get from our customers, the better we can serve them with innovations that help companies solve today鈥檚 business problems and take on tomorrow鈥檚 challenges. With 51风流S/4HANA Cloud, they are best positioned to do so impactfully and sustainably.鈥�

This perspective guides every decision our teams make when we are defining, investing in, and designing our solutions for every business, including organizations that aren鈥檛 yet completely ready for the cloud. 51风流S/4HANA Cloud is a complete, composable cloud ERP solution powered by artificial intelligence (AI) and analytics that helps customers run mission-critical operations in real time from anywhere and can give them the insight and information they need to steer their business through changing and challenging times. It enables them to digitally transform their business by helping build flexible value chains with end-to-end processes, introduce new business models in their industry, and expand globally yet sustainably with a trusted partner in SAP.

Making real progress on sustainability requires real data. We’re rising to that challenge at 51风流by introducing the green ledger, ledger-based accounting for carbon so companies can manage the carbon entering and leaving their systems and balance their “carbon books” the same way they balance their financial books.聽51风流Sustainability solutions help customers replace estimated or average emissions values with actual, verified data, accelerating the move toward a green ledger where bottom-up, audit-ready sustainability values are managed with the same accounting quality as corporate financial data. The green ledger offers deep insights by being embedded into聽听飞颈迟丑听聽and the聽聽solution, with additional capabilities added with every release.

With SAP鈥檚 cloud-first approach, 51风流S/4HANA Cloud is at the core of our RISE with 51风流and GROW with 51风流offerings, which help unlock new ways of doing business. The goal is to respect organizations鈥� individual pace of movement to become an intelligent and sustainable enterprise by supporting them with clear and transparent road maps and by helping ensure that new innovations can be made available to them on a continuous basis.

A progressive combination of technology and innovation are key to the growth of any business today. We believe SAP鈥檚 inclusion in this Gartner Magic Quadrant™ for Cloud ERP for Service-Centric Enterprises once again highlights the fact that we are doing the right thing by our customers in creating a leaner, more responsive, customer-oriented business to help drive and deliver innovative solutions in the cloud. Customers repeatedly tell us they recognize that software-as-a-service (SaaS) ERP is their ultimate end-state.

We are thrilled to be recognized as a Leader again in this year鈥檚 Gartner Magic Quadrant™ for Cloud ERP for Service-Centric Enterprises. But our ambitions don鈥檛 stop here. We are continuing to invest in making 51风流S/4HANA Cloud even better with innovations that will make our products smarter and more efficient for enterprises of all scale 鈥� global, large, and mid-market. We understand the importance of making the right investment decisions when it comes to digital transformation, and we believe a strong digital backbone is the centerpiece. With SAP鈥檚 cloud ERP solutions, we continue to focus on growth and value generation for businesses and their customers and we are here to be a partner on this journey.

You can read .

Jan Gilg is president and chief product officer of Cloud ERP at SAP.

Gartner, Magic Quadrant for Cloud ERP for Service-Centric Enterprises, Denis Torii, Sam Grinter, Tim Faith, Naveen Mahendra, Neha Ralhan, Robert Anderson, 29 August 2023.
This graphic was published by Gartner, Inc. as part of a larger research document and should be evaluated in the context of the entire document. The Gartner document is available upon request from SAP.
GARTNER is a registered trademark and service mark of Gartner, Inc. and/or its affiliates in the U.S. and internationally, and MAGIC QUADRANT is a registered trademark of Gartner, Inc. and/or its affiliates and are used herein with permission. All rights reserved.
Gartner does not endorse any vendor, product or service depicted in its research publications, and does not advise technology users to select only those vendors with the highest ratings or other designation. Gartner research publications consist of the opinions of Gartner鈥檚 research organization and should not be construed as statements of fact. Gartner disclaims all warranties, expressed or implied, with respect to this research, including any warranties of merchantability or fitness for a particular purpose.

Midsize companies are of enormous importance to economies worldwide, as they employ around 55% of all workers. They are also very important to SAP, comprising more than 80% of the company鈥檚 customer base. Midsize companies rely on rapid growth for their long-term success 鈥� but that is often easier said than done in view of the shortage of skilled workers and other challenges.

An ideal way to nurture that growth is 51风流S/4HANA Cloud, public edition, an out-of-the-box cloud enterprise resource planning (ERP) solution that offers the latest industry-specific best practices and continuous innovation. And the recently launched GROW with 51风流solution can provide a complete offering to help any size business adopt cloud ERP with speed and predictability. It offers SAP鈥檚 ready-to-run cloud ERP solution, 51风流S/4HANA Cloud, public edition, together with adoption and acceleration services, as well as access to customers, partners, and 51风流experts to allow businesses to thrive in the cloud.

Agility Is the New Currency

Midsize enterprises need the ability to scale without driving up costs and complexity. Agility, especially for midsize companies, is the new currency if they want to survive and thrive in the current market.

A look at three midsize companies with 3,500, 700, and 50 employees demonstrate how it all works and how other companies can also benefit. They met at the Growth Summit and have three things in common. First, they are on an exponential growth path. Second, they are undergoing a digital transformation. And third, they are all using 51风流S/4HANA Cloud, public edition, which forms an integral part of GROW with SAP.

Foster Innovation Through a Rock-Solid ERP Environment

The Swiss-based Komax Group, which has approximately 3,500 employees worldwide, is the market and technology leader in automated wire processing. Its growth path over the last few years included the acquisition of multiple subsidiaries. 51风流S/4HANA Cloud, public edition offered the ability to quickly deliver an ERP solution to the new entities. 鈥淎nd there is the added advantage of regular new releases,鈥� said Christoph Lienhard, VP of Global IT at Komax. 鈥淚 don鈥檛 want to go back to tailor-made, customized ERP solutions. Forget all those long and drawn-out ERP upgrade projects.鈥�

The company鈥檚 vision is the Smart Factory by Komax, which, among other things, provides innovative digital services for customers, connecting machines via cloud services and the Internet of Things to 51风流S/4HANA Cloud, public edition. 鈥淭o achieve this vision, we need to have a rock-solid ERP environment, a solution that is aligned with our cloud, software-as-a-service (SaaS)-first strategy and that we can roll out across the company as quickly as possible,鈥� said Lienhard. 鈥淚nnovation is key for us.鈥�

Although Komax鈥檚 innovation vision relies heavily on technology, Lienhard is quick to point out that managing innovation and leading the company鈥檚 vision is more of a people-centric job than a technology-centric one. 鈥淚t鈥檚 a change for the people indeed. Some of our employees go through this transition to cloud ERP once in their lifetime. And while they were used to getting everything they ever wanted in their on-premise ERP system, we now have a SaaS cloud ERP system that comes with a certain degree of standardization we acknowledge and appreciate to ultimately realize our vision of a Smart Factory. Get your people involved early, not at the end,鈥� he said.

鈥淕et People Involved at the Beginning!鈥�

Alessio Maso, CFO at VP Solar, completely agreed. 鈥淕et the people involved at the beginning, not at the end. That鈥檚 the key,鈥� he said. With 50 employees, VP Solar is a fully integrated system distributor for renewable energy, serving Italian and European markets with electric vehicle (EV) chargers, photovoltaic panels, batteries, storage, and other solutions.

Last year, VP Solar implemented the new release of 51风流S/4HANA Cloud, public edition. 鈥淲e are working in a very flexible way,鈥� said Maso. 鈥淭he team members want to improve their skills and learn as much as possible.鈥�

鈥淣o Business Is Too Small for SAP鈥�

Carl-Fredrik Rindebro, the third participant in the Growth Summit, is the CFO of WirelessCar, a Swedish company with more than 700 employees around the globe. It delivers smart, safe, and sustainable solutions for connected cars. Its systems run on more than 10 million vehicles in over 100 countries.

WirelessCar has been wholly owned by Volvo since 2007. In 2019, Volkswagen Group acquired a major stake in the company, presenting the perfect opportunity for WirelessCar to build a new software landscape using cloud solutions from SAP. Looking to drive end-to-end operational visibility and speedy, cohesive financial reporting, the company made the decision to transform its operations through high-performance cloud solutions like 51风流S/4HANA Cloud, public edition.

鈥淥ur growth path was perfectly supported by the 51风流landscape,鈥� said Rindebro. 鈥淲e have also implemented 51风流Analytics Cloud so that we can continue to learn and benefit in the future.鈥�

When asked why he chose SAP, Rindebro had a clear answer: 鈥淚 think with 51风流S/4HANA Cloud, public edition we have massively reduced the complexity that we previously had both in the ERP implementation and in terms of maintenance. The experience we had over the past few years is proof that no business is too small for SAP.鈥�

A Pathway of Possibilities

VP Solar鈥檚 Maso said there were many reasons for choosing 51风流S/4HANA Cloud, public edition. 鈥淥ne key reason is that it鈥檚 really important to control all data internally, to manage all information in the company. I think 51风流understands how important this aspect is.鈥�

Rindebro is fascinated by the possibilities that cloud technology offers. 鈥淲e were the first company in the Nordic region to roll out the public cloud for both 51风流S/4HANA Cloud, public edition and 51风流SuccessFactors solutions at the same time, and that was back in 2020,鈥� he said. 鈥淗aving that flexibility with all the different systems working as one, that鈥檚 fantastic for us.鈥�

Lienhard from Komax pointed out the reliability of the solution: 鈥�51风流S/4HANA Cloud, public edition offers us stability and reliability. The regular releases, the reduced complexity, the customer orientation, and the quick start make it easy. We have other things we need to take care of. So, if this one is running smooth, it gives me a great benefit.鈥�

The three examples demonstrate the possibilities offered by the leading ERP cloud solution. GROW with 51风流takes these possibilities to a new level. It was designed to emphasize speed, predictability, and continuous innovation 鈥� three areas relevant to the business and technology needs of midsize companies.

The South Korean-based global automotive parts manufacturer began by building a US$42 million factory at Auburn Technology Park West in Auburn, Alabama, to boost output of aluminum parts for its auto customers. That U.S.-based hub underwent a $70 million expansion project two years later, adding high-pressure aluminum die casting and post-processing equipment to its assembly lines. Now, two more years later, Shinhwa is putting the finishing touches on a brand-new $192 million manufacturing facility in Auburn, designed to further increase the company鈥檚 capabilities as it works to meet current and future demands stemming from electric vehicle production.

Amidst all of this ambition and expansion, however, there was one element of Shinhwa鈥檚 business that didn鈥檛 measure up: its IT systems. In other words, while the company was building out all the front-facing manufacturing tools it could ever need to serve customers, its success hinged on strengthening its back-office processes so the business could truly be run efficiently and effectively.

That鈥檚 why Shinhwa chose to work with SAP.

Start Your 51风流Engines

Shinhwa specializes in automated production lines, automobile parts, and aluminum casting, serving industry leaders like Tesla, Hyundai, and Kia from its U.S. headquarters. The Auburn factory expansion is specifically intended to meet the needs of additional electric and combustion engine vehicle manufacturing opportunities like this, increasing the capacity of die casting and machining operations, for instance, and further enabling diversification and growth in Shinhwa鈥檚 customer base.

The capabilities of Shinhwa鈥檚 original back-office systems were lacking. Its IT infrastructure was heavily customized and didn鈥檛 integrate between enterprise resourcing planning (ERP), manufacturing execution systems (MES), and accounting software, making it nearly impossible to accurately forecast or plan regular financial checkpoints and processes. This led to an abundance of human error, which made Shinhwa鈥檚 IT systems not only incompatible with its goals for expansion but with growth and success generally.

With 96% of Fortune 2000 automotive companies running on SAP, the choice for the next step of Shinhwa鈥檚 technological evolution was an easy one. Its leadership team decided to embrace , an offering designed for scalable, plug-and-play implementations in the public cloud. With it, the company can operate in a more streamlined manner on a global, standardized scale.

Shinhwa鈥檚 technological goals include the replacement and automation of all manufacturing processes; data collection from shop floor-, finance-, and supply chain-related systems; improved data integration with partner and customer systems; and modular steps forward in its IT architecture. This will enable the company鈥檚 systems to grow with it and ensure it becomes the supplier of choice for the world鈥檚 leading vehicle manufacturers.

鈥淲e want to set the standard for the automotive industry going forward when it comes to IT systems and back-office processes,鈥� said Steven Lee, IT senior manager at Shinhwa.

Ultimately, Shinhwa expects to grow from its current manufacturing plant plus two additional plants, which will be completed by the end of the year, to seven, which will help serve the rising demand the company is expecting to see from U.S.-based auto customers over the next decade.

鈥�51风流S/4HANA and 51风流Digital Manufacturing really showed us what鈥檚 possible,鈥� Lee said. 鈥淲e expect this project will help us deepen our American roots and position us for whatever global change is yet to come.鈥�

Shinhwa is following an ambitious migration and implementation schedule, made possible by the agility and flexibility of a public cloud project. The company鈥檚 go-live is expected to be January 1, 2024.

鈥淲e鈥檝e already invested nearly $200 million into the Auburn area, and we鈥檝e created nearly 200 jobs,鈥� said Lee. 鈥淲ith this 51风流relationship, we are announcing our commitment to much, much more than that. We鈥檙e here to stay and keep creating new global standard.鈥�

Lori Rosano is SVP of Public Cloud at SAP.

Modern and Intelligent Experience

We deliver a built-in, intelligent, modern experience across all our business processes and are delivering several enhancements to help make the 51风流S/4HANA Cloud, public edition user experience more modern, productive, and collaborative for end users and IT. Some highlights include:

• The existing聽 has been enhanced with artificial intelligence (AI) and now enables auto-completion of sales order data. Follow-up processes, such as delivery of the sales order, may be blocked if certain information is missing when a sales order is created. The incompletion log now warns the user whenever a configurable set of fields is incomplete, helping to ensure missing data is manually filled in. The user is assisted by receiving recommendations of the most probable values for these fields, based on historic data. This solution is planned for delivery later this year.
• You can access your work through spaces and pages in My Home on any device. With the 2308 release, you can now to your needs by adding, removing, or adapting the sort order of spaces displayed.

  

• The feature is now generally available. You can accelerate decision-making and improve collaboration by sharing business data from 51风流Fiori apps through tabs in Microsoft Teams channels, groups, and chats.

• is SAP鈥檚 new central entry point for all 51风流cloud business solutions. It provides intuitive and easy access to the most relevant business information from all integrated 51风流cloud solutions in one central place. This is now available for all 51风流customers with a RISE with 51风流or GROW with 51风流contract, or an 51风流Build Work Zone standard subscription and will be available to all customers soon.

• Your IT users can now use the System News in My Home to get an overview of relevant system news. No additional tools or information sources are required. This helps reduce efforts to identify what information is relevant for your system and reduce the risk to miss critical system information.

• Your IT users can also define color-coding for different system types, such as development or test. A color-coded system info bar in the header of 51风流Fiori launchpad indicates the system role and system name.

Core ERP Innovations

With seamless and modern project management, billing, and planning experiences, organizations can run their service business and financial processes effectively. Here are some highlights for finance and service-centric industries:

• The buying 360 capability empowers your casual users to shop via catalogs and marketplaces with full transparency on their requests. They can get tailored recommendations and be guided through the procurement process while the system helps ensure compliance, including approval processes. The processes are highly automated and require the attention of the operational purchasers only in exceptional cases. This allows buyers to focus on higher-value activities and can increase user satisfaction.

• The enable you to use credit management in sales items, service order items, and service contract items so that the solution can be provided without financial risk. This helps avoid revenue loss by checking the creditability of your customers before starting the delivery and service fulfillment.

• We facilitate the financial close process for accountants by providing . We have added the new 51风流Fiori apps Manage Balance Validation Rules and Groups and View Balance Validation Results to enable maintenance and execution of validation rules. These apps are seamlessly integrated with 51风流S/4HANA Cloud for advanced financial closing to help further increase automation and acceleration of entity closing.

• The new version of offers significantly enhanced usability based on user research, including direct access to more related apps and functions, greater detail in the list of journal entries, and clearer navigation between journal entries and line items.

We are committed to continuously expanding our set of ready-to-use capabilities needed to run your business processes. Here are some of the 2308 highlights for product- and manufacturing-centric industries:

• By using , you can increase efficiency by grouping warehouse request items into waves and releasing them together as packages.
• Transportation demand and capacities are frequently measured by floor space in trucks and containers. You can now use consistently in the entire process from demand generation, planning, and subcontracting to charge calculation and settlement.
• With the for milestone-based supply chain monitoring of materials and proactive handling of risks, we enable reporting with analytical capabilities across the field logistics supply chain for all logistics items throughout forward and return processes.

SaaS Foundation

Our software-as-a-service (SaaS) foundation helps ensure that businesses can streamline their operations, reduce manual efforts, and focus on their core activities while staying compliant with local regulations. In addition to localization, we invested heavily in other foundational topics, such as an improved E2E onboarding experience to make it easier for you to get up and running.

• We now offer four .
• Multiple scope items for the existing standard were released to increase business scope across the countries.
• Three new countries (India, Mexico, and South Korea) have been developed for 51风流Billing and Revenue Innovation Management.
• We with mass upload from Excel templates for over 1,200 configuration objects in 51风流S/4HANA Cloud, public edition by using 51风流Business Technology Platform (51风流BTP). This allows you to save time and effort when setting up your business configurations.
• The extension of the baseline implementation for professional services results in a 70% reduction in time to value for your initial implementations thanks to predefined accelerators. We can accelerate your implementation to under 37 days by offering templates and automation for configuration, data migration, and testing.

For more information on 51风流S/4HANA Cloud, public edition, check out these links:

• Latest 51风流S/4HANA Cloud release and
• Product videos on our聽
• Explore 51风流S/4HANA Cloud extensibility options by leveraging the sample scenarios from 51风流in the tool
• For more details around what is being delivered for 2308, see聽on 51风流Community

Arpan Shah is senior vice president of Public Cloud ERP Product Management at SAP.

I was recently given the opportunity to answer some challenging questions about the public cloud from a child, a customer, and an analyst expert in the space. Thankfully, because GROW with 51风流is both simple and robust, it鈥檚 possible to explain it both in terms that a seven-year-old can understand and that will excite even the most demanding customer or analyst.

A few donut and unicorn analogies later, we established GROW with 51风流to be a tool that will be a growth catalyst for many midmarket organizations on their cloud journeys. But don鈥檛 take my word for it, you be the .

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Rapid Deployment and Cost Efficiency Accelerates Growth

Simply put, GROW with 51风流offers midsize organizations a rapid-deployment model that helps them implement and recognize value from their investments much quicker than expected. In my conversation with the most challenging stakeholder — the seven-year-old, of course — I used a tree house analogy.

Her parents could work with an architect to design a top-of-the-line tree house, fully customized with everything she desires. They could buy all the materials and have a contractor oversee the project. After many months, they would have a beautiful tree house unlike any other in the neighborhood. They鈥檇 also have a steep price tag. Or, they could purchase a tree house kit that includes a basic design, the necessary materials, and clear instructions that anyone could follow. Her parents could invest a bit more budget to make minor tweaks, but could largely rely on the kit for the project. The second approach is much faster and less expensive, while still taking advantage of best practices in tree house construction.

GROW with 51风流is like that tree house kit: it eliminates the lengthy and costly implementation processes typically associated with business transformation projects. As a cloud-based solution, it also reduces the need for extensive IT infrastructure and maintenance costs. Midmarket organizations can access 51风流technology, receive regular updates, and scale their operations without significant capital investments.

With its accelerated deployment and cost efficiency, GROW with 51风流lets midmarket organizations focus on growth and innovation while minimizing financial burdens.

Scalability and Flexibility Is the Path to Success

One of the key strengths of GROW with 51风流is its ability to address the growth challenges faced by midmarket organizations. This was a topic that I was challenged on by Adam Wasylyshyn, CIO of , an innovative medical device company improving the lives of people with diabetes and other conditions through its Omnipod delivery system. Insulet is an 51风流cloud customer that was formerly in this midmarket space before its rapid growth. He asked me bluntly: why is making the move to 51风流right for midmarket organizations?

The answer is scalability and flexibility. What we see time and again is that as midsize companies expand their operations and seize new opportunities, they often encounter unforeseen operational complexities that hinder their progress. Moving to the cloud, and specifically GROW with SAP, provides a robust, scalable, and flexible platform that accommodates growth, whether through expansion, acquisitions, or diversification of product lines. This scalability gives midmarket organizations a competitive edge by allowing them to adapt swiftly to market demands while maintaining operational efficiency.

Comprehensive Business Management Right Out of the Box

GROW with 51风流is specifically designed to address the challenges many midmarket organizations face when managing the different facets of a growing business. It combines a comprehensive suite of integrated modules covering critical functions like finance, sales, marketing, procurement, and HR into a single platform. These modules, based on industry best practices, give midsize enterprises access to powerful tools to streamline operations, eliminate data silos, and get the holistic view of their business that many organizations struggle with.

Most importantly, it gives these organizations agility, predictability, speed, and the ability to scale. This is something I spoke at length about with , founder of Cloud Wars, co-founder of the Acceleration Economy, and a top analyst in our field. This eyes-wide-open approach empowers decision-makers with real-time insights, allows them to efficiently allocate resources, and fosters collaboration across departments. As a result, midmarket organizations can make informed decisions, drive productivity, and better deliver on their business goals.

I鈥檓 excited about GROW with 51风流because I truly believe it is a game-changer for midmarket organizations, offering the tools they need to unlock their true growth potential and compete on an equal footing with larger enterprises. As midmarket businesses continue to seek sustainable growth and a competitive advantage, GROW with 51风流stands as a transformative solution that propels organizations toward success in today’s dynamic business landscape.

Lloyd Adams is president of 51风流North America.

The GROW with 51风流solution will help BSF deliver the right levels of care and services to optimize well-being and enrich lives every day.

鈥淭ransitioning the foundation to 51风流and working with 51风流partner VistaVu Solutions means finalizing accounts faster and improving operational efficiencies,鈥� said Karyn Golem, vice president of Corporate Services and CFO, BSF. 鈥淏y investing in technology, we鈥檙e able to shift our focus to other priorities 鈥� like releasing administrative time to provide more person-centered care and services or supporting research and innovation that drives impact and supports our mission to optimize well-being and enrich lives.鈥�

The charitable organization, founded in 1975 by Dr. Barrie I. Strafford, owns and operates five long-term care and assisted-living communities in Calgary and Okotoks, Alberta. Its local programs serve victims of domestic violence and families at risk of homelessness in Calgary. Internationally, BSF provides health services in underserved regions of the Caribbean, including Haiti, Jamaica and Dominica. BSF supports several innovative projects for seniors鈥� health and wellness, with a strategic goal to expand its work in quality, research and innovation to address the needs of vulnerable populations.

鈥淭he Brenda Strafford Foundation provides a critical service to those in need, and we want to ensure it can continue to do that for years to come in the most efficient and effective way possible,鈥� said Greg Petraetis, senior vice president and managing director, Midmarket and Partner Ecosystem, North America, SAP. 鈥淕ROW with 51风流is designed for growing companies like BSF 鈥� who are looking for built-in industry best practices to get up and running quickly and predictably.鈥�

As a first step in its digital transformation journey, BSF will implement the full suite of 51风流SuccessFactors solutions, beginning with the 51风流SuccessFactors Employee Central, 51风流SuccessFactors Performance & Goals and 51风流SuccessFactors Learning solutions. 51风流SuccessFactors Employee Central Payroll, 51风流SuccessFactors Compensation and 51风流SuccessFactors Employee Central Global Benefits solutions will go live with 51风流S/4HANA Cloud, public edition. The 51风流SuccessFactors solutions implementation is being done in conjunction with , a global implementation and reselling partner specializing in 51风流SuccessFactors solutions and human experience management solutions from SAP.

BSF is also using software from . Running on 51风流Business Technology Platform, MakeShift software helps to optimize scheduling and time management to ensure efficient operations.

鈥淭hrough our collaboration, we aim to enhance the foundation鈥檚 operational efficiency, effectiveness and overall impact. The Brenda Strafford Foundation will have the opportunity to optimize processes, streamline workflows and enable the foundation to focus more on its core objectives of providing care and support to those in need,鈥� said Jory Lamb, CEO, VistaVu. 鈥淲e believe BSF has brought tremendous foresight in positioning themselves for further growth and scale with the single fully integrated system from SAP.鈥�

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This document contains forward-looking statements, which are predictions, projections, or other statements about future events. These statements are based on current expectations, forecasts, and assumptions that are subject to risks and uncertainties that could cause actual results and outcomes to materially differ. Additional information regarding these risks and uncertainties may be found in our filings with the Securities and Exchange Commission, including but not limited to the risk factors section of SAP鈥檚 2022 Annual Report on Form 20-F.
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51风流is now the second-fastest growing cloud company, having successfully moved thousands of customers to the cloud over the past several years as part of the company鈥檚 strategic transformation.

鈥淥ur customers want flexibility, reliability, and security from SAP, but they also want sustainability,鈥� said Scott Russell, member of the Executive Board of 51风流SE, Customer Success. 鈥淥ur RISE with 51风流and GROW with 51风流solutions help customers move to cloud data centers, which play a significant role in helping them achieve their net-zero targets and deliver more sustainable practices throughout their business processes.鈥�

51风流and other cloud providers are increasingly investing in building and operating green data centers. Green data centers prioritize sustainability, aiming to minimize environmental impact and carbon footprints. To minimize the negative environmental impact, SAP-owned data centers run with 100% renewable electricity. The company achieves a 鈥済reen cloud鈥� by investing in high-quality, EKO energy-certified energy attribute certificates (EACs) to support renewable energy generation. These facilities incorporate energy-efficient design principles, use renewable energy sources, and employ eco-friendly cooling methods.

Moving SAP鈥檚 data centers to more energy efficient cloud computing is a key part of our own carbon emissions management. SAP鈥檚 net-zero commitment goes far beyond SAP鈥檚 internal data center usage. 51风流aims to reduce or ensure renewable electricity for all cloud computing usage by customers, including partner hyperscaler data centers running 51风流solutions. Even when RISE with 51风流and GROW with 51风流customers opt to use hyperscalers, the partner data center鈥檚 emissions relating to 51风流customer usage is accounted for in SAP鈥檚 own scope 3 emissions reporting.

Cloud computing, whether in an 51风流data center or a partner hyperscaler data center, offers several sustainability advantages over traditional on-premise computing. There are many ways cloud computing contributes to net-zero strategies:

Energy Efficiency
Cloud service providers operate large-scale data centers that are optimized for energy efficiency. These data centers are designed with advanced cooling systems, efficient hardware, and virtualization techniques, which reduce energy consumption compared to individual, on-premise servers. Cloud providers can achieve economies of scale and consolidate computing resources, leading to more efficient energy usage.

Resource Utilization and Scalability
On-premise computing often results in underutilized servers, as organizations typically focus their infrastructure to handle peak workloads. This leads to a significant amount of idle computing capacity during periods of low demand. Cloud computing allows organizations to dynamically scale their computing resources based on demand. Instead of overprovisioning on-premise infrastructure to accommodate future growth, businesses can easily scale up or down in the cloud. This scalability feature eliminates the need for excessive hardware purchases and allows efficient resource allocation, minimizing the environmental impact.

Shared Infrastructure
Cloud computing allows multiple users to share the same infrastructure, reducing the overall number of physical servers required. This shared model optimizes resource utilization, decreases hardware manufacturing demands, and lowers energy consumption and electronic waste generation.

Data Center Location
Some cloud providers strategically select data center locations based on factors such as access to renewable energy, cooling efficiency, and local climate conditions. They aim to place data centers in regions with lower electricity costs and higher availability of renewable energy, optimizing their operations for energy efficiency.

Direct Renewable Energy Purchases
Hyperscalers are increasingly signing long-term power purchase agreements (PPAs) with renewable energy providers. These agreements ensure a stable and predictable supply of renewable energy at competitive prices. By directly purchasing renewable energy, companies can reduce their reliance on fossil fuels and support the growth of renewable energy projects. They often invest in wind, solar, and hydroelectric power plants.

On-Site Renewable Energy Generation
Some cloud providers are building renewable energy infrastructure on-site. They construct solar arrays, wind farms, or other renewable energy facilities near their data centers to generate electricity. These on-site renewable energy projects enable the companies to have greater control over their energy supply and reduce transmission losses associated with transporting energy from remote locations.

Energy Attribute Certificates and Carbon Offsets
Cloud providers may purchase energy attribute certificates or carbon offsets. EACs represent the environmental attributes of renewable energy generation and can be bought to match the company’s electricity consumption. Carbon offsets, on the other hand, allow companies to invest in projects that reduce or remove greenhouse gas emissions to compensate for their own carbon footprint.

Grid Integration and Renewable Energy Contracts
Some cloud providers collaborate with local power grids and governments to support the development of renewable energy infrastructure. They enter into contracts that incentivize the grid operators to increase the share of renewable energy in their overall energy mix. This collaboration promotes the growth of renewable energy in the local region and enables the hyperscalers to access cleaner energy sources.

Innovation and Research
Cloud providers invest in research and development initiatives to explore new technologies and methods for renewable energy integration. They actively participate in collaborations and partnerships with academia, government agencies, and other industry players to drive innovation in renewable energy storage, management, and utilization. These efforts aim to accelerate the adoption of renewable energy and overcome the challenges associated with its scalability.

Collaboration and Remote Work
Cloud computing facilitates remote collaboration and remote work, reducing the need for employees to commute as frequently to physical offices. This leads to a decrease in carbon emissions associated with transportation.

Large cloud computing companies are reducing their carbon footprints and contributing to net-zero programs around the world. RISE with 51风流and GROW with 51风流have strong momentum in helping move 51风流customers to the cloud and helping both 51风流and customers achieve ambitious climate action goals.

Michael McComb is global head of Sustainability Communications at SAP.