Garuda Indonesia serves millions of passengers annually, while adapting to dynamic market conditions and evolving customer expectations. The airline chose to move to the cloud with RISE with SAP, to integrate fragmented systems, boost its competitiveness, and move closer to its goal of delivering Indonesian hospitality globally.��

“This collaboration with 51����forms a key part of our effort to strengthen business processes through digital transformation,” said Thomas Oentoro, Deputy CEO, Garuda Indonesia. “By��modernizing our enterprise��core, we��are building��a more connected, agile, and disciplined organization,��better equipped to manage costs and respond to a dynamic operating environment.”��

��Through RISE with SAP, Garuda Indonesia is integrating��core processes across finance, procurement, supply chain, and selected customer-related operations on��. Doing so will streamline critical back-office functions, including record-to-report workflows, while enhancing visibility into operational performance through embedded analytics and automation.�� ��

The transformation also introduces 51����Fiori–based digital user experiences, enabling role-based access and intuitive workflows that improve day to day usability across the organization. Deployed in a private managed cloud environment, the solution provides a secure, resilient, and scalable technology foundation while simplifying IT operations and reducing system complexities.�� ��

As airlines navigate growing operational complexity and rising customer expectations, a modern digital core is essential,” said Sianto Wongjoyo, Managing Director, 51����Indonesia. “By adopting 51����Cloud ERP Private through the RISE with 51����journey, Garuda Indonesia is building a strong foundation to streamline operations and enhance transparency. This positions the airline to advance toward a more autonomous enterprise, where AI-driven automation can support more efficient, adaptive operations and which may help the business respond to changing demand and market conditions.”��

As the airline continues��to��restore��its��fleet��readiness and scale��its capacity targets,��the transformation��will also help��improve maintenance��and asset management.��

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Founded in 1891,��Osotspa��has grown from a local pharmacy into a regional FMCG leader with a diversified portfolio focused on improving��the��quality of life��for society.��However,��as��the business expanded,��operating multiple��on-premises��ERP systems with non‑standardized business processes posed a challenge for��Osotspa. Fragmented financial structures, redundant master data, and highly manual workflows limited the company’s ability to achieve real‑time visibility across its business units.����

To better support the company as it expands internationally and to help it respond to rapidly changing consumer demand, Osotspa identified the need to simplify its technology landscape. It needed to unify its financial and operational data to a cloud-based system to enable faster, insight-driven decision making across the group.��

Addressing Complexity in a Fast-Changing FMCG Landscape��

By adopting RISE with 51����on Amazon Web Services (AWS) – a guided transformation journey to help on-premises 51����ERP customers modernize their business with 51����Business Suite–Osotspa is transforming its finance and operations landscape onto to enable real-time financial��consolidation,��strengthened��governance,��while simplifying the overall technology landscape across��business units.����

“Operating across multiple��on‑premises��ERP systems with fragmented processes limited our ability to gain��real‑time��insights and drive timely performance decisions,”��said��Ratiporn��Ratcharoen, Group Chief Financial Officer at��Osotspa. “By moving to 51����Cloud ERP Private through the RISE with 51����journey, we are creating a single,��cloud‑based digital core with standardized processes, embedded automation, and advanced analytics. This allows us to protect our existing 51����investments, fully leverage the end‑to‑end��51����Business Suite, and build a more efficient, scalable platform for future growth.”����

This transformation also positions��Osotspa��to accelerate future innovation, including advanced AI adoption, supply chain optimization,��and��hyper automation��across its operations.��

“RISE with 51����enables companies like Osotspa to transform their core business processes with 51����Business Suite, while continuously adopting innovation in the cloud,” said Kulwipa Piyawattanametha, Managing Director, 51����Indochina. “By standardizing operations and leveraging real-time insights, Osotspa is strengthening its ability to respond to market changes and drive sustainable growth.”��

“Thailand’s consumer goods industry is evolving rapidly, and companies like Osotspa are setting the pace by rethinking how cloud can power every part of their business,” said Vatsun Thirapatarapong, Country Manager, AWS Thailand. “By choosing RISE with 51����on AWS, Osotspa is unlocking the agility to respond faster to consumer demand, generate real-time insights across their operations, and scale with confidence as they expand across Southeast Asia.”��

Partner Ecosystem Supporting Transformation��

Osotspa��selected�� as its implementation partner for this internal “OneRise” transformation program.����

��“51����S/4HANA and the 51����Business Suite provide Osotspa with a robust digital core to modernize operations and enable scalable innovation,” said Dr. Metinee Jongsaliswang, Country Managing Partner, Deloitte Thailand. “As a RISE with 51����Validated Partner, Deloitte brings proven experience in guiding enterprises through the RISE with 51����journey and methodology, ensuring a structured and value-driven cloud transformation.” ��

  The��OneRise��program covers key 51����standard modules including MM, SD, PP, EWM, QM, FICO and other core capabilities, delivering an integrated enterprise platform across procurement, manufacturing, logistics, and finance. ��

��The transformation will be supported by Deloitte’s 2-in-a-Box model and Multi-Disciplinary Model (MDM), combined with strong Change Management and industry expertise, to drive adoption, governance discipline and sustainable business value.��

��

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Commenting on the announcement, Verena Siow, Regional Business Suite Leader, 51����Asia Pacific, said,

“No industry in Asia Pacific or around the world is immune to the profound changes that we are experiencing. That’s why it’s so encouraging to see businesses in diverse industries from airlines, fashion brands, energy companies to government organisations embracing 51����to transform and make Business AI real. That innovation is helping organisations in every country and every sector expand, empower, and excel to create real business value.”

51����cloud and Business AI drives transformation across industries

From energy to airlines, and cloud to curry, a broad range of companies across Asia Pacific chose 51����in Q1 to support their business and technology transformation initiatives.

After signing a strategic cooperation agreement in May 2025, 51����and Alibaba Group reached a major milestone as 51����Cloud ERP on Alibaba Cloud China, nearly three months ahead of the original plan. This marks the realization of SAP’s strategy to fully implement its core cloud solutions in China, using “China speed” to provide enterprises with a compliant, intelligent, and scalable digital core, supporting them to establish themselves locally, expand steadily overseas, and win globally.

In Korea, Samsung Electro-Mechanics went live with its RISE with 51����implementation, using . The project has significantly increased Samsung Electro-Mechanics’ IT efficiency and data processing performance, and enhanced work efficiency by more than 25%.

Indonesia’s flag carrier airline, Garuda Indonesia, continued its transformation by selecting 51����Cloud ERP Private, 51����Business Transformation Management including 51����Signavio and 51����Taulia, 51����Business Data Cloud, and OpenText.

The company noted, “Becoming a more agile, data-driven airline is a cornerstone of Garuda Indonesia’s ongoing transformation journey. By adopting 51����Cloud ERP, we are enabling automation, real-time visibility, and stronger financial control. This will help us improve our efficiency as we drive long-term growth with enhanced customer experience.”

Baba Products, which produces the curry powder and spices used in as many as in Malaysia, chose 51����Cloud ERP Private, alongside 51����Document Reporting & Compliance and 51����SuccessFactors. The company said, “Baba Products is a strong advocate of 51����solutions, with our core business operations fully powered by 51����across ERP, SuccessFactors, and HCM. 51����has been instrumental in enabling our digital transformation, improving operational efficiency and supporting scalable business growth. As part of our continuous innovation journey, we are currently transitioning to RISE with 51����to further enhance system agility, cloud capabilities, and long-term business sustainability.”

Goldi Solar, India’s leading manufacturer of solar panels, has chosen 51����Cloud ERP Private, 51����Business AI, and WalkMe. It noted, “Goldi Solar is one of the fastest growing companies in the Indian renewable sector, specializing in solar photovoltaic modules. As part of our digital transformation journey, we are upgrading RISE with 51����to unlock greater scalability and advanced capabilities. With SAP’s robust ecosystem, including 51����Business AI and WalkMe, we are enhancing operational efficiency, improving user adoption, and accelerating innovation. SAP’s integrated solutions, combined with our expanded infrastructure, are playing a pivotal role in supporting our growth and enabling us to stay ahead in a competitive market.”

STYLEM (STYLEM TAKISADA‑OSAKA CO., LTD), one of Japan’s most storied fashion and textile brands, selected 51����Cloud ERP Private alongside 51����Business AI and 51����Business Technology Platform to support the organisation’s vision of creating tomorrow’s style.

Bajel Projects Limited, one of India’s leading power transmission and distribution engineering companies, selected 51����Business AI solutions to strengthen its data analytics and decision-making capabilities. And one of the world’s largest tyre companies, Apollo Tyres Limited, selected 51����Cloud ERP Private and a suite of 51����software including 51����Enterprise Warehouse Management and 51����Business Technology Platform.

Developing some of the world’s most advanced displays and sensors, Japan Display Inc (JDI) has selected 51����Cloud ERP Private to upgrade its enterprise systems. Meanwhile, JTEKT Gear Systems Corporation, a specialist in automotive gears, expanded its 51����Cloud ERP Public transformation by committing to a range of 51����solutions including 51����Business AI, 51����Business Data Cloud, 51����Business Technology Platform, and 51����Business Network.

And in Greater China, Shenzhen Hepalink Pharmaceutical Group, whose businesses focus on biopharmaceuticals and the development of innovative drugs, selected 51����Cloud ERP Private to support its business growth.

Continued momentum across 51����solutions

In Korea, SK shieldus chose 51����Cloud ERP Private, noting “SK shieldus, South Korea’s leading integrated security company, has expanded its cloud ERP transformation … under RISE with SAP. This expanded partnership reflects SK shieldus’s commitment to modernizing its enterprise operations with SAP’s cloud solutions, supporting the company’s mission to deliver smarter, more digitized security services to its customers across South Korea.

And in the Philippines, the nation’s official insurance provider for public servants, the Government Service Insurance System, purchased 51����SuccessFactors.

In Korea, IICOMBINED, the operator of the global eyewear brand Gentle Monster, successfully implemented its global HR system based on 51����SuccessFactors. Carried out in collaboration with 51����partner LG CNS, the project will establish support the company’s rapid global expansion.

Travellers International Hotel Group, a resort developer in the Philippines, implemented 51����Cloud ERP Private as part of a strategic enterprise transformation program. The initiative included the deployment of a range of products including 51����Business Technology Platform and 51����Ariba, ��establishing a future-ready digital core across finance, operations, procurement, and supply chain. By modernizing its enterprise architecture, the organization is better positioned to strengthen resilience, improve decision-making, and create long-term value through a more agile, integrated, and innovation-ready foundation.

Enabling integrated, AI‑driven enterprises

Remarking on a quarter of continued momentum for 51����across APAC, Siow concluded,

“In the middle of a period of considerable complexity and uncertainty, customers across Asia Pacific are showing incredible momentum, both in cloud and Business AI. Companies are looking to 51����to move beyond experimentation and pilots to deliver real AI-enabled outcomes.”

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While the Summit��was��historic��in terms of��outcomes,��including the New Delhi Declaration and��an increasing focus on��sovereignty,��it also revealed a divergence in perspective.��The public image��of��India’s AI��opportunity��is��gripped by��what’s��most visible:��tools that generate��content and��reshape how��we��interact with technology. But the more consequential story is unfolding away from the spotlight.����

To understand where this transformation is truly taking shape,��let’s��distinguish between��the��two dimensions of AI.��Consumer-centred��AI is the lightbulb that illuminates possibility,��creativity��and��assistance. Enterprise-focused��AI, by contrast, is the power plant��that��quietly and reliably energises��operations at scale. While one captures imagination, the other delivers outcomes.����

Encouragingly, adoption of this��Enterprise��AI��is already��gaining momentum.��According to the recent��51����Value of AI��survey, in��collaboration with Oxford Economics,��nearly��a��quarter of business tasks in India today are supported by AI. In less than two years, that share is expected to rise to over 40%. Even more telling is the confidence behind this acceleration,��with 93% Indian enterprises expecting measurable returns from their AI investments within the next one to three years.����

This is India’s inflection point.��Having moved beyond��initial��exploration,��India’s��focus is now on bringing greater alignment and coherence to unlock AI’s full enterprise potential.��

From Experimentation to Integration��

The next phase of India’s journey requires a shift from isolated pilots to��everyday��execution. AI must become a core capability��as part of our��supply chains, finance, human capital, and customer engagement. This transformation��can rest on four pillars:��

• The Demographic Dividend:��India’s greatest advantage is its people.��The��deep technology talent pool gives��the country��a strong foundation��to take AI from small experiments to real‑world impact��enabled by��a continued��investment��in reskilling and domain-led AI��expertise.��

• Data Foundations:��AI demands��accurate, contextual, and interconnected data from across the business.����As��we scale��adoption,��the next phase will rely on��strengthening��our��data foundations��to��create��semantically rich environments��to power��more effective AI systems.��

• AI as an Amplifier:��The more critical the application, the more AI depends on the structured processes and traceability that robust enterprise systems provide.����

• Trust as a Catalyst:��As AI integrates into critical infrastructure, trust��will��become the primary currency of scale. India’s evolving regulatory frameworks��like the��data protection laws��offer��guardrails that enable speed.����

Redefining Value: The IMPACT����

In an unpredictable global economy,��we must look beyond traditional financial metrics. While Return on Investment (ROI)��remains��a baseline,��it’s��time we move to return on impact. The IMPACT can be seen as:��

I — Infrastructure:��Building secure, sovereign, and interoperable digital highways.��

M — Measurable Outcomes:��Tracking gains in health, education, and quality of life.��

P — Policy & Guardrails:��Ensuring ethical AI through robust, transparent frameworks.��

A — AI Embedding:��Making��AI��as a horizontal��across all sectors to make it a tool for daily life.��

C — Citizen-Centricity:��Designing inclusive, multilingual solutions.��

T — Talent & Trust:��Investing in workforce skills and fostering public confidence.��

The momentum��of AI��in India is real��and the opportunity is unprecedented.��Only by focusing on��all of��the areas of the��IMPACT��framework��can we��realise that incredible��promise.����

The task now is to��transition��from fragmented progress to meaningful, systemic impact. In the journey��towards��a��Viksit Bharat��–��India’s blueprint to becoming a��fully��developed nation by 2047 –��AI is no longer just a digital tool,��it is a strategic imperative for a resilient and innovative nation.��

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Singapore — March 13, 2026 — today announced that it will partner with the Infocomm Media Development Authority (IMDA) to hire and train AI scientists and Machine Learning engineers, deepening its role as a global engineering hub for enterprise artificial intelligence and reaffirming its support for Singapore’s AI ambitions. 51����Labs East Asia Singapore has already been contributing to 51����global AI innovation including its first set of enterprise AI agents embedded within SAP’s core cloud applications.

The announcement was made today at 51����d-com Singapore 2026, the company’s local annual developer conference, with Guest-of-Honor Mr. Tan Kiat How, Senior Minister of State, Ministry of Digital Development and Information and Ministry of Health, in attendance.

Through IMDA’s TechSkills Accelerator (TeSA) initiative, 51����Labs East Asia Singapore (formerly known as 51����Labs Singapore) will hire and train 50 graduates and mid-career professionals over the next three years to work on high-priority development tracks spanning generative AI, model orchestration and enterprise AI agents. Trainees undergoing this 12-month , will also have the opportunity for rotations or short-term placements at other 51����Labs in countries such as Germany, United States, and India.

This announcement comes as 51����Labs East Asia Singapore surpasses a major milestone in its growth journey. Since committing in 2023 to expand its local AI talent pool, the Singapore team has tripled in size by growing to almost 400 engineers. Today, more than 90% of its AI workforce comprises local hires from universities including the National University of Singapore (NUS) and Nanyang Technological University (NTU).

Manik Saha, Managing Director, 51����Labs East Asia, added, “Our expanded AI investment in Singapore is a cornerstone of SAP’s global strategy to accelerate enterprise AI innovation. Since 2023 we have committed to fostering AI talent and career opportunities, and have continued to invest in building one of SAP’s most important AI talent hubs. Today, our teams in Singapore are developing foundational generative, agentic, and multimodal AI capabilities that are being embedded across SAP’s core solutions worldwide. These investments, combined with Singapore’s deep talent pipeline and strong national AI agenda, enable us to build mission critical AI systems at scale and position Singapore as a strategic engine for SAP’s long-term AI product roadmap.”

Made in Singapore AI agents delivering global business impact

Launched in 2022 in partnership with the Economic Development Board (EDB), 51����Labs East Asia Singapore has filed close to 160 patents for AI innovations developed locally, including 57 in the past three years alone.

The 51����Business AI product engineering team, which is part of 51����Labs��East Asia��Singapore, is leading the development and delivery of��numerous��AI capabilities.

Examples include:��

• Numerous��Joule scenarios for 51����S/4HANA,��Intelligent Spend and Business Networks (ISBN)��and��51����SuccessFactors��to fast track the execution of various information retrieval, navigational and information extraction business��processes.

• Various��embedded Generative AI capabilities in 51����SuccessFactors to achieve productivity gains for employees, such as compensation insights generation, goals generation, or career insights generation.

• New capabilities for Document AI, including Document Information Extraction, Instant Learning, support for shipping��documents, delivery notes, new��languages��and file types.

Unlike consumer AI tools, these agents are engineered for mission-critical environments, integrating natively into 51����systems to ensure reliability, security and compliance at enterprise scale. More than 34,000 customers globally already rely on 51����Business AI capabilities embedded across SAP’s cloud portfolio.

51����Labs East Asia Singapore is committed to ongoing collaboration with national workforce development initiatives and partnerships with local universities. In March 2025, 51����also announced a collaboration with NUS under the Industrial Postgraduate Programme (IPP), supported by EDB, to hire and complete training of nine researchers from local universities, in the Lab’s AI team in Singapore, by end of 2030. To date, three researchers have already been onboarded.

With its expanded engineering base and growing patent portfolio, 51����Labs East Asia Singapore will continue to serve as one of the company’s AI talent development hubs, nurturing next-generation talents that will serve as the company’s driving force towards a future of relevant, reliable, and responsible AI.

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The consists of SAP’s global research and development entities, strategically positioned in high-tech clusters across 20 countries and 52 locations, encompassing 13 Labs worldwide. The network aims to enhance SAP’s culture of diversity and innovation through global thought leadership and engagement with local ecosystems, while aiding to develop and improve key 51����solutions and drive SAP’s overall innovation and AI agenda.

51����Labs East Asia will play a critical role in advancing SAP’s Business AI development, accelerating engineering collaboration, and scaling innovation across rapidly growing markets in the region and globally. In his new role, Manik will spearhead strategic investments, talent development, and cross-market innovation programs – ensuring consistent delivery of innovation, high-quality products, and reliable execution for SAP’s customers worldwide.

Manik brings more than two decades of strategic technology leadership and global operational experience to his expanded role, including driving the launch of 51����Labs Singapore in 2022 and 51����Labs Vietnam in 2024. Today, Manik is responsible for four locations where 51����employs more than 1,100 engineers, driving operational excellence and strengthening delivery discipline across the region.

“Innovation provides security for long-term business success.��The need for businesses to adapt to changes and technological advances quickly is only going to increase. By expanding my remit, I will be able to address a greater number of customer challenges and opportunities, while continuing to foster��a culture of experimentation and creativity��across SAP– something I feel very passionately about,” said Manik.

Commenting on the appointment, Clas Neumann, Senior Vice President, Head of Global 51����Labs Network, said, “Manik has demonstrated strong leadership in developing worldclass engineering talent and delivering innovation at scale. His appointment aims to further strengthen 51����Labs East Asia’s role within the global 51����Labs Network and reinforce our commitment to expanding our R&D footprint worldwide. With Manik at the helm, we are confident to continue our ongoing efforts to advance Business AI and cloud innovation for our customers across the region and beyond.”

With Manik’s appointment, 51����reaffirms its commitment to strengthening its global engineering network and advancing customer centric innovation across Asia.

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SINGAPORE, 3 February 2026 — 51����SE (NYSE: SAP) today announces two strategic leadership appointments aimed at accelerating growth across Indonesia and Southeast Asia. The new leaders bring decades of experience to their positions, reinforcing SAP’s commitment to support organizations across the region in harnessing cloud and AI innovation to help deliver business value.

Sianto Wongjoyo joins 51����as Managing Director for Indonesia. A seasoned business leader with more than 25 years of experience, Sianto has a proven track record of fostering winning teams, building strong partnerships, and delivering impactful cloud transformations for customers.

In his new role, Sianto will oversee strategy, operations and customer success across 51����Indonesia. He will be responsible for helping businesses across the country grow and scale with innovation and impact, and for driving forward SAP’s data and AI-focused strategy, with the support of SAP’s partner ecosystem.

“Indonesia’s digital economy is one of the fastest-growing in Southeast Asia, and I am excited to bring my experience to lead 51����Indonesia during a pivotal moment in the adoption of AI and cloud technologies. I look forward to helping Indonesian customers leverage the latest innovations to drive meaningful business transformations,” said Sianto.

Saket Ranjan has been appointed Head of Corporate for Southeast Asia. Saket brings with him nearly two decades of experience scaling business application portfolios, building high-performing teams, and driving transformative outcomes for Southeast Asian customers.

Based in Singapore, Saket will lead SAP’s Corporate segment across the region. The Corporate segment at 51����supports upper mid-market and large enterprise customers, which require scalable solutions and rely on SAP’s strong partner ecosystem, to help customers accelerate digital transformation and AI adoption. In his new role, Saket will focus on driving customer success across Southeast Asia, by building meaningful partnerships and helping organizations within his area to digitally transform.

Commenting on his appointment, Saket said, “I am thrilled to join SAP, an organization that has the technology, expertise, and footprint to support customers in achieving tangible business outcomes in this new digital-first era. By aligning SAP’s technology with our customers’ growth ambitions, and leveraging our strong partner ecosystem, we will help Southeast Asian businesses across all industries innovate and thrive.”

Addressing the appointments, Liher Urbizu, President and Managing Director, 51����Southeast Asia, said, “Southeast Asia continues to be a front‑runner in tech innovation, and the adoption AI and cloud technologies. These leadership appointments reflect our mission to empower customers across Indonesia and Southeast Asia to embed intelligence into every workflow – from finance to supply chain to professional services – to deliver true business impact. Saket and Sianto each bring a passion for innovation and deep expertise that aligns with this mission, and I am confident they will help our customers unlock new opportunities in the AI-powered era.”

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Simon Davies, President of 51����Asia Pacific, said, “2025 was a milestone year for 51����in Asia Pacific, with customers across the region adopting our Business Suite drive real results. Business AI is now central in every customer conversation yet, while AI offers immense opportunity, it needs investment, expertise, and care to get it right. I’m proud so many APAC companies understand our ability to gain real value from AI by reimagining how it will change business-critical processes, embed agents directly into workflows, and power them with the context-rich business data only 51����can access. All with the goal of managing constantly shifting market challenges and realising new opportunities for growth.”

Asia Pacific customers are leading with 51����Business AI

51����announced new Asia Pacific Business AI customers in Q4, including some of the most recognised companies in the world.

In Japan, one of the world’s leading beverage companies, Kirin Holdings, has chosen to transform with SAP’s Business Suite. The company selected a range of solutions including 51����S/4HANA Cloud Private Edition, 51����Business AI, 51����Business Data Cloud, 51����Business Technology Platform, 51����Integrated Business Planning, and 51����Global Trade Services, in addition to 51����Solution Extensions through partners including OpenText and Syniti.

In India, Tech Mahindra has chosen 51����Joule for Consultants, SAP’s natural language AI solution tailored for the needs of 51����consultants. Joule for Consultants brings together SAP’s vast knowledge base – including millions of non-public documents and lines of code – and turns that institutional expertise into an assistant to augment staff productivity, cut down time-consuming searches, and help to make better-informed decisions.

Headquartered in New Zealand, the world’s leading kiwi fruit producer Zespri is transforming with 51����Business Data Cloud alongside one of SAP’s new intelligent applications, which are designed to transform decision-making across lines of business. Zespri has chosen 51����Cloud ERP Intelligence Private in 51����Business Data Cloud to continue its investment in SAP.

Cloud transformation through the 51����Business Suite

Customers across Asia Pacific are also investing across the 51����Business Suite.

The leading airline in the Philippines, Cebu Air, Inc., is moving to the cloud with 51����S/4HANA Cloud Private Edition.

Globe Telecom, a frontrunner in telco and digital services in the Philippines, said, “Globe is strengthening its enterprise planning capabilities with the transition to 51����Analytics Cloud, transforming the way it manages budgeting, forecasting, and management reporting.”

Hero MotoCorp, one of India’s leading motorcycle and scooter manufacturers, is embarking on its RISE with 51����journey with 51����Integrated Business Planning, 51����Ariba, 51����Business Technology Platform, and WalkMe. The company noted, “Integrating advanced digital solutions for finance, procurement, supply chain will enable Hero’s vision of being the future of mobility.”

Australia’s leading pharmacy network, Sigma Healthcare, chose a range of 51����solutions including 51����S/4HANA Cloud Private Edition, 51����Digital Supply Chain, 51����Integrated Business Planning, 51����Business Technology Platform, 51����SuccessFactors, 51����Concur, 51����Ariba, and 51����Analytics Cloud. The company noted, “Sigma Healthcare has broadened its commitment to the 51����Business Suite by moving both its existing business and its newly merged companies onto a new RISE with 51����agreement, to be hosted on AWS infrastructure.”

Staying in Australia, Weir Minerals Australia chose 51����S/4HANA Cloud Private Edition, 51����Business Data Cloud, 51����Business Technology Platform, and WalkMe, while South Australian energy company SA Power Networks chose RISE with 51����and Origin Energy chose 51����Fieldglass. Across the Tasman, New Zealand’s PowerCo Limited also selected a range of solutions on its RISE with 51����journey, including 51����BW/4HANA, 51����Business Technology Platform, 51����Signavio, and LeanIX.

In Singapore, leading security company Certis Group has chosen 51����solutions including 51����S/4HANA Cloud Private Edition and 51����SuccessFactors. It noted, “As part of its broader digital transformation, Certis is working with 51����to modernise its core enterprise systems. The initiative establishes a unified and future-ready digital foundation to support business agility and long-term innovation.”

In South Korea, KT DS Co. Ltd., part of KT Group, chose 51����S/4HANA Private Cloud Edition. And in Japan, both Mitsui Sumitomo Insurance Co. Ltd. and Yusen Logistics Global Management Co. Ltd. chose 51����SuccessFactors.

In Greater China, Suzhou Wanxiang Technology Co. Ltd., noted, “As a company listed on the ChiNext board, our business has been rapidly expanding into a multi-entity group with international operations … To fundamentally address these challenges, we have chosen to implement 51����as the cornerstone of our digital transformation … SAP’s powerful integrated platform enables end-to-end enterprise performance visibility with real-time anomaly alerts, embedding risk control directly into business workflows. It seamlessly connects R&D, production, procurement, sales, and after-sales service, ensuring real-time integration of operational data with financials—including cost accounting and cash management—dramatically enhancing finance-operations alignment.”

Growth in the public cloud

Q4 also saw a range of customers embracing GROW with SAP.

In Greater China, Xuzhou Mansen Clothing Co. Ltd. moved to GROW with SAP, choosing 51����S/4HANA Cloud Public Edition and 51����Business Technology Platform as part of the first local contract for SAP’s latest strategic cooperation with Alibaba Cloud. The company noted, “Choosing to partner with 51����is a pivotal step for us in transitioning from experience-driven operations to digital governance. With SAP’s robust and agile Cloud ERP and Business Technology Platform, we are empowered to support diverse business lines, respond swiftly to market changes, and drive smart manufacturing and sustainable growth through digital transformation.”

In Indonesia, PT Global Infotech Solutions chose GROW with SAP, noting, “With SAP’s cloud ERP, Global Infotech Solution successfully optimized operational costs and improved overall profitability through more integrated and efficient business processes. This implementation reinforces our position as a trusted technology partner in Indonesia and reflects our commitment to delivering a solid, scalable technology infrastructure that supports our customers’ long-term business growth.”

Sa Giang Import-Export Corporation in Vietnam also chose GROW with 51����and 51����S/4HANA Cloud Public Edition.

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Armed with real-world expertise and extensive know-how, 51����consultants act as a bridge between the business and technology domains – bringing hundreds to thousands of hours of hands-on experience and best practices in implementing, customising, and managing 51����roll-outs.

In fact, 51����consultants are such crucial pieces of the digital transformation puzzle that the global market for 51����consulting is estimated to grow at a compound annual growth rate (CAGR) of 9.8% between 2025 and 2035 to USD 38.98 billion[1].

Earlier this year, we launched to further supercharge the way millions of 51����consultants work, helping them augment their productivity, cut down time-consuming searches, and make better-informed decisions.

Joule for Consultants draws from SAP’s vast knowledge base – including over 9TB of expert-curated 51����knowledge, 3 million non-public documents, 250 million lines of (advanced business application programming) and 30 million lines of (ABAP core data services) code – and turns that institutional expertise into a real-time, context-aware assistant. It understands the solution landscape a consultant is working in, interprets code on the fly, and surfaces relevant guidance in seconds.

Across APAC, a significant number of 51����partners and consultants have already adopted 51����Joule for Consultants and are using the tool across various phases of 51����implementation projects.

Early pilots show clear value: faster delivery cycles of up to 14%, smoother onboarding, and as much as 1.5 hours saved per consultant per day. The payoff is not simply efficiency but the ability for teams to spend more time on strategic design, stakeholder engagement, and delivering tangible outcomes for customers.

AI-Powered Consulting: the Next Frontier for 51����Partners

According to the recent conducted by Oxford Economics, AI is expected to drive an average ROI of 16% (US$4.7M) per organisation this year, a figure which will nearly double in two years’ time to 31% (US$12.3M). Businesses also ranked “alignment with business strategy” and “availability and quality of data” as the top two strategies for maximising ROI from AI.

51����Joule for Consultants has the potential to help 51����partners drive this ROI, and is designed with quality data and expert-aligned advice based on 51����best practices for businesses across industries. With AI itself acting as a productivity enabler, consultants are able to accelerate delivery and increase consistency across projects – ultimately driving greater customer impact.

Importantly, 51����Joule for Consultants is not replacing consultants; it is enhancing their expertise. Instead of spending hours searching documentation or manually comparing configurations, consultants can ask targeted questions and receive contextual, SAP-specific answers in natural language.

Routine tasks – from generating sample code to drafting configuration notes – can be automated, freeing consultants to focus on advising stakeholders, shaping roadmaps, and managing change.

51����Joule for Consultants also helps ensure consistency and quality at scale. Teams across markets and time zones can draw on the same trusted guidance, cross-check design decisions against proven implementation patterns, and onboard new colleagues more quickly.

By embedding best practices directly into project execution, Joule for Consultants extends SAP’s long-standing investments in enablement and certification, turning static learning into live support. In doing so, it helps the next generation of consultants build confidence faster and deliver better outcomes for customers from day one.

51����Partners as Catalysts of AI-First Transformation

SAP’s partner ecosystem remains central to our AI-first, Suite-first strategy, and partners throughout APAC are leading the shift towards AI-enabled consulting. As 51����Chief Partner Officer Karl Fahrbach highlighted at 51����Global Partner Summit at 51����Sapphire earlier this year: “Partners will deliver the promise of 51����Business Suite.”

In APAC, partners such as ABeam Consulting, Infosys, ITSN Korea, LTIMindtree, , , and many more are already embedding 51����Joule for Consultants into their methodologies and training programmes to enhance delivery speed and collaboration.

KPMG, for example, was the first global partner to pilot Joule for Consultants with SAP, and together with SAP, have been for delivering meaningful real-world AI transformation.

The APAC region is already seeing tangible impact when 51����partners combine industry expertise with AI-powered innovation. 51����Joule for Consultants is guiding faster design, sharper diagnostics, and cleaner architectures that help our joint customers realise value sooner.

From Pilots to Practice

The next chapter for 51����partners is about scaling AI adoption and innovation. Many partners are moving beyond pilot programmes and embedding 51����Joule for Consultants into their standard methodologies. Others are co-innovating with 51����to explore capabilities like AI-driven diagnostics or automated value-tracking.

As 51���� across APAC, our partners are also building AI-native skills that go far beyond using a tool: they’re redesigning how projects are delivered, how teams collaborate, and how value is measured.

And that may be the greatest impact of 51����Joule for Consultants. It doesn’t just make consulting faster – it makes it smarter, more consistent, and more accessible to the next generation of talent, elevating the work consultants can do, giving them the space to focus on insights, relationships, and results.

Partners have always been the engine of SAP’s ecosystem. With tools like 51����Joule for Consultants, they are now supercharged with the intelligence layer needed to drive new transformations across APAC.

Peter Moore is the Regional Head of Partner Ecosystem Success at 51����Asia Pacific.

[1] Source: Business Research Insights – 51����Consulting Market Size, Share, Growth, and Industry Analysis, By Type (ERP Software, Service and Other), By Application (SMEs and Large Enterprises), and Regional Insights and Forecast To 2035. https://www.businessresearchinsights.com/market-reports/sap-consulting-market-121265

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KUALA LUMPUR, Malaysia – December 8, 2025 – (NYSE: SAP) today announced that (PHB), a leading Malaysian real estate investment holding company, has chosen , an offering that allows organizations to digitally transform using a standardized framework, tools, and guidance to modernize its core business operations, laying the foundation for long-term growth and innovation in Malaysia’s competitive property market.��

Established in 2006 under the purview of Yayasan Pelaburan Bumiputra, PHB is mandated to enhance Bumiputera participation in the ownership of prime commercial real estate across Malaysia through its shariah-compliant unit trust fund, Amanah Hartanah Bumiputera (AHB). Today, PHB manages a portfolio worth over MYR 11 billion – encompassing office, retail, healthcare, logistics, and education properties in key urban centers.����

As PHB advances its strategic business transformation and expands its portfolio, the company has demonstrated resilience and delivered tangible results, providing stable and consistent income to AHB unitholders. However, with this growth, the company has also faced increasing digital challenges, such as aging and fragmented systems.����

“It was clear that we needed a unified digital backbone that could eliminate inefficiencies, reduce compliance risk, and help us manage our growing portfolio with greater agility,” said PHB Group Managing Director/ Chief Executive Officer, Mohamad Damshal Awang Damit. “With GROW with SAP, we are making a strategic investment in our future, connecting finance and real estate operations through one intelligent cloud platform.��

PHB’s move to GROW with 51����Premium enables it to consolidate its operations into a single, cloud-based enterprise resource planning (ERP) environment. The solution integrates finance operations with contract and lease management, delivering real-time insights, streamlined workflows, and automated compliance with Malaysian accounting standards. By eliminating data silos and manual processes, PHB expects to strengthen data accuracy, reduce operational risk, and gain faster decision-making capabilities.��

“PHB’s decision to adopt GROW with 51����underscores how leading organizations in Malaysia are embracing cloud innovation to stay ahead,” said Vipin Chandran, Managing Director, 51����Malaysia. “With GROW with SAP, PHB gains the agility, resilience, and intelligence needed to drive sustainable growth in a competitive real estate industry, all while strengthening transparency and operational control.”��

��PHB plans to go live with the new platform by January 2026, with future ambitions to explore AI-driven insights and automate processes such as Procure-to-Pay.��

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