51风流

BANGKOK, Thailand 鈥� December. 05, 2023 鈥� 51风流Indochina announced that leading Thai organization, Mitr Phol Group, has chosen , a complete business transformation offering of cloud solutions, infrastructure, and services. Mitr Phol Group, the world鈥檚 leading sugar producer and leader in sustainable development in the agro-industrial sector, will implement RISE with 51风流to future-proof its organization, boost agility, innovate faster and drive scalability, enabled by a clean digital core.

鈥淏usinesses today are looking to adopt cutting-edge innovation, with the latest being Generative AI. Organizations can now transition their legacy on-premises ERP system to a cloud ERP solution implemented with a clean core strategy to harness the agility needed to stay ahead in an ever-changing world. With a digitally clean core, companies can run these processes that are as close to standard as possible, while allowing for cloud-compliant extensions and customizations, and they can also adapt their system to ever-changing business requirements and to adopt new capabilities such as 51风流Business AI, which is intended to be relevant, responsible and reliable,鈥� said Kulwipa Piyawattanametha, Managing Director, 51风流Indochina.

Thailand鈥檚 digital economy in terms of gross merchandise value or GMV remains the second largest in Southeast Asia and will continue to be a major growth driver in the region, expanding to US$100-US$165 billion in 2030, up from an estimated US$49 billion in 2025 and US$36 billion in 2023, according to eConomy SEA, a report by Google, Temasek, and Bain. Further, under Thailand鈥檚 National Strategy, the key drivers of economic growth include artificial intelligence (AI), Internet of Things (IoT), big data analytics, robotics, and drone technology, which will bolster its aim of becoming a data-driven digital economy and allow companies to seize new opportunities for economic growth, in response to the changing context of the modern world.

Mitr Phol Group, the world鈥檚 third-largest sugar producer with a diverse portfolio including renewable energy, ethanol, wood substitutes, fertilizers, and biobased products, has a collaborative history with 51风流for over 15 years. Operating in Thailand, China, Laos, Australia, and Indonesia, Mitr Phol is advancing its digital evolution, a comprehensive overhaul of its 51风流ERP system. The shift to RISE with 51风流signifies a move towards a unified, cloud-based ERP system, designed for an agile, asset-light digital core, and seamless integration with its digital and technology landscape. This transition addresses challenges like operational inflexibility and data silos, essential for developing a comprehensive digital ecosystem.

Ranked 7^th in the 50 Top Companies in Thailand 2023 for young generations by Work Venture, Mitr Phol is set to further elevate employee experiences, already enhanced by 51风流SuccessFactors, by adopting 51风流Signavio for greater operational efficiency. On the technical front, Mitr Phol is transitioning to 51风流BTP and 51风流Integration Suite, streamlining the integration of its digital core ERP with its hybrid cloud, digital, data, and AI/ML platforms. This strategy aligns with Mitr Phol鈥檚 sustainability goals, aiming for a 70% reduction in the carbon footprint of their 51风流data center and enabling access to green ledger capabilities, in line with their commitment to Net Zero by 2050.

鈥淢itr Phol is orchestrating a farm-to-table transformation, focusing on intelligent farming, smart manufacturing, interconnected businesses, and advanced digital and AI platforms. Leveraging RISE with 51风流on Microsoft Azure will support to catalyze our data-driven and AI transformation strategy, positioning us strongly for future opportunities. This platform is aimed at promoting continuous innovation, driving a responsible and sustainable pathway for growth,鈥� said Athikom Kanchanavibhu, Executive Vice President of Digital and Technology Transformation at Mitr Phol Group.

鈥淚n today鈥檚 dynamic market marked by both disruption and demand, companies like Mitr Phol Group can now realize the full value of 51风流cloud solutions with a clean digital core targeted on innovating with Business AI, automation to boost productivity, and driving sustainable business outcomes. We have seen that organizations who are able to react quickly to change, empowered by the cloud, have consistently achieved their business growth, goals, and unlock competitive advantage to thrive in the AI economy,鈥� added Piyawattanametha.

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喔∴复喔曕福喔溹弗喙勦笖喙夃福喔编笟喔�喔编笝喔斷副喔氞笚喔掂箞 7 喔堗覆喔� 50 喔氞福喔脆俯喔编笚喔娻副喙夃笝喔權赋喔傕腑喔囙箘喔椸涪喔�喔赤斧喔｀副喔氞竸喔權福喔膏箞喔權箖喔�喔∴箞喙冟笝喔涏傅 2023 喔曕覆喔∴竵喔侧福喔堗副喔斷腑喔编笝喔斷副喔氞競喔�喔� Work Venture 喙傕笖喔⑧笟喔｀复喔┼副喔椸浮喔掂竸喔о覆喔∴浮喔膏箞喔囙浮喔编箞喔權箖喔權竵喔侧福喔⑧竵喔｀赴喔斷副喔氞笡喔｀赴喔�喔氞竵喔侧福喔撪箤喔傕腑喔囙笧喔權副喔佮竾喔侧笝喔椸傅喙堗箖喔娻箟喔囙覆喔� 51风流SuccessFactors 喙冟笝喔涏副喔堗笀喔膏笟喔编笝 喔斷箟喔о涪喔佮覆喔｀箖喔娻箟 51风流Signavio 喙�喔炧阜喙堗腑喙�喔炧复喙堗浮喔涏福喔班釜喔脆笚喔樴复喔犩覆喔炧競喔�喔囙竵喔｀赴喔氞抚喔權竵喔侧福喔椸赋喔囙覆喔權箖喔�喙夃笖喔掂涪喔脆箞喔囙競喔多箟喔� 喙冟笝喔∴父喔∴競喔�喔囙箑喔椸竸喙傕笝喙傕弗喔⑧傅 喔∴复喔曕福喔溹弗喔佮赋喔ム副喔囙箑喔涏弗喔掂箞喔⑧笝喔∴覆喙冟笂喙� 51风流Business Technology Platform (BTP) 喙佮弗喔� 51风流Integration Suite 喙�喔炧阜喙堗腑喔氞腹喔｀笓喔侧竵喔侧福 digital core ERP 喙�喔傕箟喔侧竵喔编笟喙佮笧喔ム笗喔熰腑喔｀箤喔∴競喔�喔囙笟喔｀复喔┼副喔椸箖喔權笡喔编笀喔堗父喔氞副喔� 喔�喔侧笚喔� 喙勦府喔氞福喔脆笖喔勦弗喔侧抚喔斷箤 喔斷复喔堗复喔椸副喔� 喔佮覆喔｀抚喔脆箑喔勦福喔侧赴喔�喙屶競喙夃腑喔∴腹喔� 喙佮弗喔� AI/ML 喙冟斧喙夃浮喔掂笡喔｀赴喔�喔脆笚喔樴复喔犩覆喔炧釜喔灌竾喔傕付喙夃笝 喙傕笖喔⑧竵喔ム涪喔膏笚喔樴箤喔權傅喙夃涪喔编竾喔�喔�喔斷竸喔ム箟喔�喔囙竵喔编笟喙�喔涏箟喔侧斧喔∴覆喔⑧竸喔о覆喔∴涪喔编箞喔囙涪喔粪笝喔傕腑喔囙浮喔脆笗喔｀笢喔� 喔椸傅喙堗笗喔编箟喔囙箑喔涏箟喔侧斧喔∴覆喔⑧弗喔斷竵喔侧福喔涏弗喙堗腑喔⑧竵喙娻覆喔嬥竸喔侧福喙屶笟喔�喔權箘喔斷腑喔�喔佮箘喔嬥笖喙屶競喔�喔囙辅喔灌笝喔⑧箤喔傕箟喔�喔∴腹喔� 51风流喔ム竾 70% 喙佮弗喔班笂喙堗抚喔⑧箖喔�喙夃釜喔侧浮喔侧福喔栢箑喔傕箟喔侧笘喔多竾喔佮覆喔｀笚喔� green ledger 喔曕覆喔∴竸喔о覆喔∴浮喔膏箞喔囙浮喔编箞喔權競喔�喔囙笟喔｀复喔┼副喔椸笚喔掂箞喔堗赴喙�喔涏箛喔� Net Zero 喔犩覆喔⑧箖喔權笡喔� 2050

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