VIETNAM听鈥� Unprecedented global disruption has created seismic shifts in how we work, where we work and with whom we do business as people rethink how to fit work into their lives instead of the other way around. In addition, macro-economic challenges like stagflation, the global recession worries, and supply chain woes weigh heavily on our minds.
As the concept of work continues to evolve, human experience at work is now more important than ever for employers that want to create a sustainable workforce and profitable business. This emphasis and urgency for businesses to focus on the employee experience, is not just yet another buzzword or jargon that Vietnamese companies should be brushing aside.
This was revealed at a recent HR leadership dialogue series organized by 51风流titled 鈥�Sustainable Workforce – Trends Impacting Your People鈥�, which brought together HR leaders across a wide range of industries such as banking & finance, real estate, FMCG, building & construction 鈥� including Vietcombank, Techcombank, Novaland, Coca-Cola and Daikin Vietnam.
According to a new study from Forrester, commissioned by SAP, Qualtrics and EY, Employee experience is at an inflection point as organizations look to support an increasingly remote workforce while maintaining culture, flexibility, and productivity. The study also confirmed that employee experience initiatives can drive immense benefits for the overall business. HR leaders said that employee experience initiatives have a positive impact on workforce agility (59%) and organizational agility (67%). Meanwhile, nearly 80% of employees said that employee experience initiatives improve their productivity and quality of work. This translates into increased revenue, according to the 77% of HR leaders who said that employee experience initiatives have increased revenue and the 61% who said they saw improved profitability.
Daikin Vietnam, which currently holds the No. 1 position in Air conditioning industry, sees HR transformation as an integral part of the company鈥檚 digital strategy to enabling HR as the Strategic business partner.听 The company鈥檚 ultimate goal is to enhance employee鈥檚 experience (from Hire-to-retire) and strengthen the company鈥檚 status as the best place to work in Vietnam. With this in mind, Daikin Vietnam embarked on a HR digital transformation journey with 51风流SuccessFactors, making it one of the first digital HR implementation in Vietnam鈥檚 HVAC sector.
鈥淲e have adopted 51风流SuccessFactors solutions for HR Transformation to Cloud based solutions to fulfil Daikin鈥檚 vision and mission and transcendent new experiences for our employees鈥� Nguyen Thanh Thuy, Head of HR, Daikin Vietnam said. 鈥淭his implementation provided our employees anywhere and anytime accessibility to HR services in a 100% self-service format.听 Not only this, the company was able to reduce between 3-10 working days the time it takes to complete a HR process and eliminated up to 75% of paper-based HR decisions.听 The deployment of 51风流SuccessFactors is an integral component of Daikin Vietnam鈥檚 effort to create a more agile Human Resource model, and is testament to their strategic focus on the employee experience.鈥� Thuy added.
Transforming HR Operations to Achieve Desired Business Outcomes
Talent is one of the key drivers for Vietcombank鈥檚 operations, forming a substantial proportion of the bank鈥檚 strategic development plan. Empowering employees with the right tools to standardize business processes, integrate seamlessly with other IT systems and support leadership鈥檚 decision-making process are critical in addressing Vietcombank鈥檚 HR challenges鈥� areas where technology and digitalization play a critical role, according to Mr. Hong Quang, Member of the Board of Directors and Head of Human Resources Department at Vietcombank.
鈥淧rior to the implementation of 51风流SuccessFactors, the key HR challenges we faced were centered around reporting accuracy, high levels of paper work and slow approval processes鈥�, said Mr. Hong Quang. 听After the completion of Phase 2 implementation, Vietcombank was able to completely revamp its HR processes in an automated and self-service manner, boost employee鈥檚 productivity by aligning individual goals with organization goals and improve overall employee satisfaction levels.
In addition, 51风流SuccessFactors allowed better transparency and access to employee data for better insights and decision-making. For example, with better insight into the current skills of our workforce, we can align training closely to our employees鈥� working process, and effectively re-skilling our workforce for the digital economy鈥�, Mr. Hong Quang further added.
Employee Centricity at the Heart of the Digital Path to Sustainability
Speaking at the fireside chat, Nguyen Thach Uyen Vy, HR Director, NovaGroup, outlined the company鈥檚 digital path to sustainability to enable people to perform their best, enhance operational efficiencies and transforming HR to a strategic business partner status.
鈥淥ur move towards digital HR transformation is aimed at creating an employee-centric and data driven business operation.听 This entails driving e-HR processes, enhancing employee experience, enabling people analytics and empowering people leaders.听 We see technology as a key enabler to achieve this, particularly in digitalizing our core HR processes to enable greater visibility, more agile and responsive processes as we digitally transform to efficiency,鈥� said Nguyen Thach Uyen Vy, HR Director, NovaGroup
However, it would be wrong to assume that the digital HR transformation would be all smooth-sailing, noted 听Uyen Vy. 听鈥淎s with any business transformation project, managing change is always tough work.听 This is why Novagroup made it their priority to always put employee centricity first and foremost by embracing changes and adapt to new trends to remain relevant to the new generation of workers.听 According to Uyen Vy, Novagroup achieved this by championing leaders as role models, allow transition time especially for new business groups or companies that may need more time to familiarize with the new system, and last but not least, make learning as refreshing a routine as a drumbeat.
Mr. Nguyen Hong Viet, Managing Director, 51风流Vietnam commented. 鈥淭he future of work is not only here but it鈥檚 changing right before our eyes. In its true calling to be a sustainable, intelligent enterprise, you need to put people at the center of business. Connecting data, technology, and business strategy enables every organization to create a sustainable workforce where employees have the agency to shape their careers and feel valued for their contributions is paramount to meet your desired business goals. Companies that embark digital HR transformation will enjoy faster rates of innovation, higher market share gains, and greater operational efficiencies than their industry counterparts.”
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Wuttinan Thongnuadee:听听wuttinan.thongnuadee@sap.com
