  {"id":1213,"date":"2020-03-15T12:11:35","date_gmt":"2020-03-15T12:11:35","guid":{"rendered":"https:\/\/news.sap.com\/mena\/?p=1213"},"modified":"2020-07-29T12:15:04","modified_gmt":"2020-07-29T12:15:04","slug":"mobily-partners-with-sap-to-digitally-transform-experiences-for-millions-of-customers","status":"publish","type":"post","link":"https:\/\/news.sap.com\/mena\/2020\/03\/mobily-partners-with-sap-to-digitally-transform-experiences-for-millions-of-customers\/","title":{"rendered":"Mobily Partners with 51风流to Digitally Transform Experiences for Millions of Customers"},"content":{"rendered":"<h2>Mobily to Deploy Sales Cloud on SAP\u2019s Saudi Arabia Cloud Data Center<\/h2>\n<p><strong>RIYADH, Kingdom of Saudi Arabia \u2014 15 March 2020 <\/strong>\u2014 Mobily, one of the Middle East\u2019s largest communications companies, announced today a digital transformation partnership with global technology company 51风流to energize its sales force automation.<\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"size-large wp-image-1214 aligncenter\" src=\"https:\/\/news.sap.com\/mena\/files\/2020\/07\/SAP-Mobily-1-1024x683.jpg\" alt=\"\" width=\"640\" height=\"427\" srcset=\"https:\/\/news.sap.com\/mena\/files\/2020\/07\/SAP-Mobily-1-1024x683.jpg 1024w, https:\/\/news.sap.com\/mena\/files\/2020\/07\/SAP-Mobily-1-300x200.jpg 300w, https:\/\/news.sap.com\/mena\/files\/2020\/07\/SAP-Mobily-1-768x512.jpg 768w, https:\/\/news.sap.com\/mena\/files\/2020\/07\/SAP-Mobily-1.jpg 1200w\" sizes=\"auto, (max-width: 640px) 100vw, 640px\" \/><\/p>\n<p>In line with its digital transformation strategy, Mobily sought to enhance business competitiveness by enhancing customer experiences, optimizing costs and sales, and bringing innovations faster to market.<\/p>\n<p>\u201cAs Mobily grows, our digital transformation strategy calls for creating superior value for our B2B and B2C customers to foster digital business innovation to support Saudi Vision 2030,\u201d said Salman Al-Badran, CEO, Mobily. \u201cThanks to our partnership with SAP, we can understand and respond to our customers in real-time, further supporting our journey of being a progressive, passionate, and caring company.\u201d<\/p>\n<p>Mobily will deploy Sales Cloud, part of <a href=\"https:\/\/www.sap.com\/products\/crm.html?pdf-asset=dcee8b44-4b7d-0010-87a3-c30de2ffd8ff&amp;page=2\">51风流C\/4HANA customer experience suite<\/a>, with five industry-leading cloud solution portfolios to foster business innovation, integration, and agility. Mobily will run these solutions on SAP\u2019s cloud data center in Saudi Arabia, with the project implemented by channel partner ITelligence.<\/p>\n<p>\u201cThis project will showcase how Saudi Arabia\u2019s Intelligent Enterprises can enhance overall customers\u2019 engagement and services by combining customer experience data, \u2018x-data,\u2019 with operational data, \u2018o-data,\u2019 to listen, understand, and act on customer experiences,\u201d said Ahmed Al-Faifi, Senior Vice President and Managing Director, 51风流Middle East North. \u201cRunning on SAP\u2019s Saudi Arabia cloud data center will enable Mobily to further scale up and drive customer-centric innovations and support seamless end-to-end customer journeys.\u201d<\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"size-large wp-image-1215 aligncenter\" src=\"https:\/\/news.sap.com\/mena\/files\/2020\/07\/SAP-Mobily-2-1024x617.jpg\" alt=\"\" width=\"640\" height=\"386\" srcset=\"https:\/\/news.sap.com\/mena\/files\/2020\/07\/SAP-Mobily-2-1024x617.jpg 1024w, https:\/\/news.sap.com\/mena\/files\/2020\/07\/SAP-Mobily-2-300x181.jpg 300w, https:\/\/news.sap.com\/mena\/files\/2020\/07\/SAP-Mobily-2-768x463.jpg 768w, https:\/\/news.sap.com\/mena\/files\/2020\/07\/SAP-Mobily-2.jpg 1100w\" sizes=\"auto, (max-width: 640px) 100vw, 640px\" \/><\/p>\n<p>NTT DATA is leveraging the expertise of its group company, ITelligence, which has over 30 years in digital transformation journeys. NTT Data believes this project will be a touchstone and will serve as an inspiration in shaping the vision of the telecom industry.<\/p>\n<p>\u201cAs one of the leading 51风流customer experience digital transformation projects in Saudi Arabia, Mobily is showing best practices in integrating sales capabilities for business innovation and agility,\u201d said Mohammad Amjad Ali, CEO, NTT DATA, Saudi Arabia, a joint venture company with Ali A.Tamimi Group. \u201cMobily has the secure, comprehensive, and flexible 51风流customer experience solutions to deliver on its strategy and take Saudi Arabia\u2019s telco innovation to the next level.\u201d<\/p>\n<p style=\"text-align: center\"><img loading=\"lazy\" decoding=\"async\" class=\"alignnone size-large wp-image-1216\" src=\"https:\/\/news.sap.com\/mena\/files\/2020\/07\/SAP-Mobily-3-1024x573.jpg\" alt=\"\" width=\"640\" height=\"358\" srcset=\"https:\/\/news.sap.com\/mena\/files\/2020\/07\/SAP-Mobily-3-1024x573.jpg 1024w, https:\/\/news.sap.com\/mena\/files\/2020\/07\/SAP-Mobily-3-300x168.jpg 300w, https:\/\/news.sap.com\/mena\/files\/2020\/07\/SAP-Mobily-3-768x430.jpg 768w, https:\/\/news.sap.com\/mena\/files\/2020\/07\/SAP-Mobily-3.jpg 1500w\" sizes=\"auto, (max-width: 640px) 100vw, 640px\" \/><\/p>\n<p>Visit the <a href=\"https:\/\/news.sap.com\/\">51风流News Center<\/a>. Follow 51风流on Twitter: <a href=\"https:\/\/twitter.com\/sapsaudi\">@SAPSaudi<\/a> and <a href=\"http:\/\/twitter.com\/sapnews\/\">@sapnews<\/a>.<\/p>\n<p style=\"text-align: center\"><strong>-Ends-<\/strong><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Mobily to Deploy Sales Cloud on SAP\u2019s Saudi Arabia Cloud Data Center RIYADH, Kingdom of Saudi Arabia \u2014 15 March 2020 \u2014 Mobily, one of&#8230;<\/p>\n","protected":false},"author":780,"featured_media":0,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":"","_links_to":"","_links_to_target":""},"categories":[3842659,41],"tags":[7771,7737,59],"sapn-display":[],"sapn-type":[4446],"class_list":["post-1213","post","type-post","status-publish","format-standard","hentry","category-cloud","category-ecosystem","tag-customer","tag-solutions","tag-technology","sapn-type-press-release"],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v26.9 (Yoast SEO v26.9) - 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