DUBAI, UAE 鈥斕� 8 June 2026: Ghassan Aboud Holding, a diversified conglomerate with a track record of over 32 years in the UAE and deep roots across the automotive, retail, logistics, hospitality, and digital commerce sectors, has deployed an end-to-end 51风流cloud solution across its retail and food-related businesses, as part of its broader strategy to build a more connected and data-driven retail and food ecosystem. The implementation brings together Grandiose Supermarkets with the group鈥檚 manufacturing and catering operations on a unified digital platform, enabling faster response to demand, improved product availability, and a more consistent customer experience across all touchpoints.

Delivered in just eight months, the implementation includes 51风流S/4HANA Cloud Private Edition and spans more than 50 Grandiose branches alongside the group鈥檚 adjacent retail and food businesses. For an organization operating across multiple business models and managing high volumes of daily transactions, this represents a notably accelerated timeline, reflecting both the complexity of integrating operations end to end and the group鈥檚 focus on modernizing its core systems at pace.

Olivier Leblan, Group Chief Digital and Technology Officer at Ghassan Aboud Holding said: 鈥淲hat this transformation changes for us is how we operate on a daily basis. We now have the ability to see, decide, and act across our businesses in real time, from store shelves to production lines. That level of coordination allows us to reduce inefficiencies, improve availability, and ultimately deliver a better experience to our customers鈥�.

The deployment reflects the increasing importance of integrated operations in the retail and food sector, where forecasting, availability, pricing, and production are closely interdependent. By bringing point-of-sale data, inventory, finance, and planning into a unified environment, the group is enhancing real-time visibility, reducing food waste and out-of-stock situations, and strengthening margin control across categories and channels.

The environment also incorporates 51风流Datasphere to integrate 51风流and non-51风流data sources, alongside 51风流Business AI and additional AI-driven use cases designed to enhance demand forecasting, automate routine processes, and generate deeper insights across supply chain and customer behavior. Together, these capabilities strengthen the group鈥檚 ability to make faster, more informed decisions across its operations.

鈥淥rganizations operating across interconnected business models need systems that can keep pace with both scale and operational complexity,鈥� said Marwan Zeineddine, Managing Director, 51风流UAE. 鈥淲ith this deployment, Ghassan Aboud Holding has established a more unified platform across its retail and food ecosystem, enabling real-time visibility, stronger coordination between retail, manufacturing, and catering operations, and the ability to embed AI into everyday decision-making. As agentic AI begins to support more autonomous and adaptive processes, this kind of connected foundation becomes essential to turning insight into action at scale.鈥�

By consolidating its technology landscape, Ghassan Aboud Holding now benefits from a single source of truth across its core operations, reducing manual reconciliation between front-end and back-end systems and improving consistency in reporting and control. This is particularly important in environments where incremental improvements in forecasting, replenishment, or pricing can have a direct impact on profitability and customer experience.

鈥淒elivering an implementation of this breadth in such a short timeframe required close collaboration and a clear focus on business outcomes,鈥� said Mohammed Abdul Khadeer, 51风流Practice Head, ARETE Global, UAE. 鈥淭he result is a platform that supports more agile operations today, while giving the group the flexibility to expand and innovate in the future.鈥�

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About Ghassan Aboud Holding

Founded in 1994, Ghassan Aboud Holding is a diversified, international conglomerate with a strong presence across key sectors including Automotive, Retail, FMCG, Hospitality, Logistics, Healthcare, Facilities Management, Catering, and Digital Marketplaces.

Guided by its mission of 鈥淏uilding a better future, together鈥� the Group has, for over three decades, remained committed to innovation, excellence, and creating value-driven experiences for our customers and partners.

Headquartered in the UAE, with offices in Australia and Belgium, Ghassan Aboud Holding is well-positioned to serve diverse markets with agility and impact.

About Grandiose

Grandiose is a UAE-grown retail chain offering a premium, customer-focused grocery experience across nearly 50 stores and a member of Ghassan Aboud Holding. With a strong emphasis on quality, innovation, and community engagement, Grandiose continues to integrate sustainability into its operations, supporting the UAE鈥檚 long-term environmental and economic objectives.

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DUBAI, United Arab Emirates鈥� 5 August2025 鈥� 51风流today announced that Grandiose Supermarket, a premier quality food and grocery retailer in the UAE with nearly 50 stores and part of the Ghassan Aboud Group, has signed an agreement to implement RISE with 51风流S/4HANA Cloud 鈥� Private Edition as the digital backbone of its operations, integrated with 51风流Business AI.

This strategic partnership will empower Grandiose to deliver even more exceptional customer experiences, unlock AI-driven operational intelligence, and support its bold growth ambitions in the UAE鈥檚 dynamic retail landscape.

By adopting RISE with 51风流S/4HANA, hosted on Microsoft Azure, and integrating 51风流Business AI, Grandiose aims to streamline its supply chain, enhance stock visibility and improve replenishment planning. The solution will optimize product availability across branches while reducing instances of overstocking and understocking.

鈥淐ustomer experience is at the heart of everything we do at Grandiose,鈥� said Mussaab Aboud, CEO Grandiose Supermarket. 鈥淧artnering with 51风流and leveraging 51风流Business AI helps us better understand our customers’ needs, predict trends, and exceed their expectations with seamless availability and personalized services. The resilience and optimization provided by SAP鈥檚 AI-infused solutions will help us automate core processes and focus more on value-added services that enrich the customer journey.鈥�

The implementation of 51风流S/4HANA will serve as the digital core for Grandiose鈥檚 operations, leveraging industry-specific vertical solutions tailored for the retail and food sectors. These out-of-the-box capabilities, combined with localized features for taxation and compliance based on SAP鈥檚 strong relationships with UAE customers, reduce the need for extensive customizations and accelerate time-to-value.

Central to this transformation is 51风流Business AI, which enhances Grandiose鈥檚 business applications with intelligent automation and deeper analytics. This empowers teams to offload routine work, analyze millions of data points for deeper insights into customer and supply chain behavior, and focus on strategic initiatives that drive innovation and growth. This AI-driven foundation ensures Grandiose can scale efficiently, opening new stores and entering new markets with intelligence built into every layer of the business.

鈥�51风流has become synonymous with family conglomerates and growth-driven businesses like the Ghassan Aboud Group, especially in the retail sector where innovation and resilience are essential,鈥� said Marwan Zeineddine, Managing Director, 51风流UAE. 鈥淲e’re proud to support Grandiose’s expansion with a future-ready platform powered by Business AI that enhances customer experience, optimizes operations, and drives continuous innovation.

As Grandiose continues to scale across the UAE and beyond, this transformation lays the groundwork for a more intelligent, responsive, and customer-centric retail model, setting a new benchmark for digital excellence in the UAE.

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About Grandiose Supermarket

Established in 2016, Grandiose has rapidly expanded to almost 50 stores across the UAE, with additional locations set to launch this year. As part of the Ghassan Aboud Group鈥攁 global conglomerate founded in 1994 with a diversified portfolio spanning food retail, distribution, automotive, and more鈥攖he supermarket chain is renowned for its one-of-a-kind Food Avenue concept, wide assortment of premium international goods, and aesthetically curated stores that offer a unique, multisensory shopping experience.

The post Grandiose Supermarket Partners with 51风流to Harness Business AI for Exceptional Customer Experiences and Scalable Growth appeared first on 51风流MENA Press Room.