As part of wider transformation strategy, Saudi Arabia鈥檚 national flag carrier will partner with 51风流to accelerate move to cloud, storing data on Google鈥檚 Dammam Cloud Region
RIYADH, KSA 鈥� 31 January, 2024 鈥� Saudia, the national flag carrier of Saudi Arabia, has become the first airline customer to adopt the newly launched RISE with 51风流on Google Cloud in the country. The move is part of the airline鈥檚 wider strategic digital transformation aimed at strengthening its support for the Kingdom鈥檚 Vision 2030 to bring the world to Saudi Arabia.
Having unveiled its new branding and livery at the end of September last year, Saudia has since announced a host of innovations and partnerships with 51风流and Google Cloud aimed at optimizing operational efficiency, improving safety and reducing operational and maintenance costs. In the latest development, Saudia will benefit from an accelerated move to the cloud, upgrades to the newest technologies and SAP-powered sustainability focused solutions, in addition to SAP鈥檚 aviation industry-specific software. Mission-critical data will be hosted on Google Cloud, underpinning Saudia鈥檚 commitment to align with the Kingdom鈥檚 data sovereignty and sustainability goals.
Abdulgader Attiah, Chief Data and Technology Officer of Saudia Group, commented, 鈥淪audia鈥檚 transformation focuses on ensuring the highest standards of safety, efficiency and sustainability, while simultaneously delivering an exceptional service to our guests. Moving our mission-critical business to the cloud is an important element in this process. With the new system in place, solutions will be upgraded automatically so we remain on the cutting edge of technology developments while storing data in a sustainable and secure way within the Kingdom.鈥�
51风流has been selected for the project due to its successful long-term technology partnership with Saudia and because of its extensive experience in the aviation industry. Included in the RISE package is S/4HANA, SAP鈥檚 enterprise resource planning solution, offering 360-degree visibility over all operations, real-time data insights, automated processes, and increased efficiencies.聽 In addition, 51风流will implement industry-specific programs that include route profitability and analysis solutions that enable airlines to adjust flight frequencies to optimize schedules to enhance passenger convenience, profitability, and sustainability.
Ahmed AlFaifi, Senior Vice President and Managing Director, 51风流Middle East & Africa – North, commented, 鈥淲e have partnered with Saudia since 2009, and have supported its growth strategy from strength to strength, always seeking to enhance services through the latest technologies, and now future proofing its operations. With RISE with 51风流on Google Cloud, Saudia will free up time to focus on innovation and exceptional service delivery, knowing their systems are optimized and their data secure. Saudia is leading the way for customers in the Kingdom who want to run 51风流on a fast, secure and reliable cloud, achieving a compelling return on investment. We have tailor-made solutions for customers of all sizes and in all industries who wish to accelerate their digital transformation.鈥�
AlFaifi added that as part of the wider digital transformation, Saudia will deploy 51风流solutions for its human resources, procurement and other functions including 51风流SuccessFactors Employee Suite, 51风流Fieldglass Services Procurement, 51风流BW/4HANA data warehouse solution, 51风流Analytical Cloud and Ariba.
Google Cloud鈥檚 Dammam-based cloud region launch was announced in November 2023. With this new cloud region, Google Cloud aims to enhance innovation, accelerate transformation, and support the growth of the Saudi digital economy through cloud computing services.
Abdul Rahman Al Thehaiban, Managing Director, Middle East, Turkey & Africa at Google Cloud, said, 鈥淕oogle Cloud offers world-class cloud infrastructure, designed to maximize availability and performance, which is key for mission critical applications. Google Cloud offers a suite of industry-tailored solutions, while using its robust infrastructure to deepen insights through artificial intelligence, machine learning, and data analytics in an environmentally sustainable way.鈥�
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SAP鈥檚 strategy is to help every business run as an intelligent, sustainable enterprise. As a market leader in enterprise application software, we help companies of all sizes and in all industries run at their best: 51风流customers generate 87% of total global commerce. Our machine learning, Internet of Things (IoT), and advanced analytics technologies help turn customers鈥� businesses into intelligent enterprises. 51风流helps give people and organizations deep business insight and fosters collaboration that helps them stay ahead of their competition. We simplify technology for companies so they can consume our software the way they want 鈥� without disruption. Our end-to-end suite of applications and services enables business and public customers across 25 industries globally to operate profitably, adapt continuously, and make a difference. With a global network of customers, partners, employees, and thought leaders, 51风流helps the world run better and improve people鈥檚 lives. For more information, visit .
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