  {"id":3417,"date":"2021-12-17T10:37:39","date_gmt":"2021-12-17T10:37:39","guid":{"rendered":"https:\/\/news.sap.com\/india\/?p=3417"},"modified":"2023-08-14T17:34:33","modified_gmt":"2023-08-14T17:34:33","slug":"building-digital-resilience","status":"publish","type":"post","link":"https:\/\/news.sap.com\/india\/2021\/12\/building-digital-resilience\/","title":{"rendered":"How India\u2019s Midsize Businesses Build Digital Resilience in a Hot Economy?"},"content":{"rendered":"<p>As key reforms begin to change India\u2019s economic landscape, the opportunity ahead for micro, small, medium Midsize Businesses and enterprises (MSMEs) are limitless. The region\u2019s GDP growth soared by 20.1% during the first quarter (ending June 30, 2021) and is expected to continue expanding at a brisk pace in the next few quarters.<\/p>\n<p>With approximately\u00a0<a class=\"color-link\" title=\"https:\/\/www.ibef.org\/industry\/msme-presentation\" href=\"https:\/\/www.ibef.org\/industry\/msme-presentation\" target=\"_blank\" rel=\"nofollow noopener noreferrer\" data-ga-track=\"ExternalLink:https:\/\/www.ibef.org\/industry\/msme-presentation\" aria-label=\"6.3 crore MSMEs\"><strong data-ga-track=\"ExternalLink:https:\/\/www.ibef.org\/industry\/msme-presentation\">6.3 crore MSMEs<\/strong><\/a><strong>\u00a0<\/strong>currently contributing to approximately\u00a0<a class=\"color-link\" title=\"https:\/\/www.ibef.org\/industry\/msme.aspx\" href=\"https:\/\/www.ibef.org\/industry\/msme.aspx\" target=\"_blank\" rel=\"nofollow noopener noreferrer\" data-ga-track=\"ExternalLink:https:\/\/www.ibef.org\/industry\/msme.aspx\" aria-label=\"29%\"><strong data-ga-track=\"ExternalLink:https:\/\/www.ibef.org\/industry\/msme.aspx\">29%<\/strong><\/a>\u00a0towards India\u2019s GDP through national and international trade, this robust growth is welcome news after last year\u2019s contraction of 24.4%. However, this level of success cannot last forever.<\/p>\n<p>MSMEs must capitalise on today\u2019s red-hot economy to rebuild their operations for sustained resiliency like any other company. But equally important, according to\u00a0<a class=\"color-link\" title=\"https:\/\/www.sap.com\/india\/cmp\/dg\/driving-efficiency-and-resiliency\/index.html\/?source=contentsynd-in-Forbes-blog\" href=\"https:\/\/www.sap.com\/india\/cmp\/dg\/driving-efficiency-and-resiliency\/index.html\/?source=contentsynd-in-SAPNews-blog\" target=\"_blank\" rel=\"nofollow noopener noreferrer\" data-ga-track=\"ExternalLink:https:\/\/www.sap.com\/india\/cmp\/dg\/driving-efficiency-and-resiliency\/index.html\/?source=contentsynd-in-Forbes-blog\" aria-label=\"IDC\"><strong data-ga-track=\"ExternalLink:https:\/\/www.sap.com\/india\/cmp\/dg\/driving-efficiency-and-resiliency\/index.html\/?source=contentsynd-in-Forbes-blog\">IDC<\/strong><\/a>, is their ability to anticipate risks and initiate change while avoiding adverse consequences along the way.<\/p>\n<h2 class=\"subhead-embed color-accent bg-base font-accent font-size text-align\">Finding the Way to Business Success<\/h2>\n<p>One of the biggest challenges facing MSMEs is increasing production capacity or expanding market reach to satisfy worldwide demand. But investing more money in existing facilities and building new ones is not enough. Companies should also plan their future digital strategies \u2013 whether gradually migrating their existing IT landscape to the cloud or immediately adopting new forms of digitalisation.<\/p>\n<p>For organisations that have never fully embraced technology, this moment is a critical differentiator as they enter the national and world stages.<\/p>\n<p>A\u00a0<a class=\"color-link\" title=\"https:\/\/reg.sapevents.sap.com\/flow\/sap\/sapphirenow2021\/portal\/page\/sessions\/session\/1618870799715001vmHF?web=1&amp;wdLOR=cE2E5D132-6B86-4F83-85DA-CC15326F77A8&amp;utf8=%E2%9C%93&amp;authenticity_token=dWM1kX5uQ%2FqT2ZtfK2F5njiOKEoCSiAM62634oywdNxpMbVJjQDy3Q1z0CyQJxO9Omv409mBVQt5U0zxR4alcQ%3D%3D&amp;ssoToken=ida1633581813620001fonbinr&amp;utf8=%E2%9C%93&amp;authenticity_token=By4soDg14zac18VQkx4eHR8hpbgk%2FHM9ZY7wtyf6tiSY6RnumAUg7%2B5MWCrsWMqC98KvrQ9ywiTemN6XrpkgqA%3D%3D\" href=\"https:\/\/reg.sapevents.sap.com\/flow\/sap\/sapphirenow2021\/portal\/page\/sessions\/session\/1618870799715001vmHF?web=1&amp;wdLOR=cE2E5D132-6B86-4F83-85DA-CC15326F77A8&amp;utf8=%E2%9C%93&amp;authenticity_token=dWM1kX5uQ%2FqT2ZtfK2F5njiOKEoCSiAM62634oywdNxpMbVJjQDy3Q1z0CyQJxO9Omv409mBVQt5U0zxR4alcQ%3D%3D&amp;ssoToken=ida1633581813620001fonbinr&amp;utf8=%E2%9C%93&amp;authenticity_token=By4soDg14zac18VQkx4eHR8hpbgk%2FHM9ZY7wtyf6tiSY6RnumAUg7%2B5MWCrsWMqC98KvrQ9ywiTemN6XrpkgqA%3D%3D\" target=\"_blank\" rel=\"nofollow noopener noreferrer\" data-ga-track=\"ExternalLink:https:\/\/reg.sapevents.sap.com\/flow\/sap\/sapphirenow2021\/portal\/page\/sessions\/session\/1618870799715001vmHF?web=1&amp;wdLOR=cE2E5D132-6B86-4F83-85DA-CC15326F77A8&amp;utf8=%E2%9C%93&amp;authenticity_token=dWM1kX5uQ%2FqT2ZtfK2F5njiOKEoCSiAM62634oywdNxpMbVJjQDy3Q1z0CyQJxO9Omv409mBVQt5U0zxR4alcQ%3D%3D&amp;ssoToken=ida1633581813620001fonbinr&amp;utf8=%E2%9C%93&amp;authenticity_token=By4soDg14zac18VQkx4eHR8hpbgk%2FHM9ZY7wtyf6tiSY6RnumAUg7%2B5MWCrsWMqC98KvrQ9ywiTemN6XrpkgqA%3D%3D\" aria-label=\"growing number of MSMEs\"><strong data-ga-track=\"ExternalLink:https:\/\/reg.sapevents.sap.com\/flow\/sap\/sapphirenow2021\/portal\/page\/sessions\/session\/1618870799715001vmHF?web=1&amp;wdLOR=cE2E5D132-6B86-4F83-85DA-CC15326F77A8&amp;utf8=%E2%9C%93&amp;authenticity_token=dWM1kX5uQ%2FqT2ZtfK2F5njiOKEoCSiAM62634oywdNxpMbVJjQDy3Q1z0CyQJxO9Omv409mBVQt5U0zxR4alcQ%3D%3D&amp;ssoToken=ida1633581813620001fonbinr&amp;utf8=%E2%9C%93&amp;authenticity_token=By4soDg14zac18VQkx4eHR8hpbgk%2FHM9ZY7wtyf6tiSY6RnumAUg7%2B5MWCrsWMqC98KvrQ9ywiTemN6XrpkgqA%3D%3D\">growing number of MSMEs<\/strong><\/a> already recognise the importance of an intelligent, data-driven platform to enable speed, innovation, and increased efficiency in every aspect of the midsize businesses.<\/p>\n<p>For example,\u00a0<a class=\"color-link\" title=\"https:\/\/waycool.in\/\" href=\"https:\/\/waycool.in\/\" target=\"_blank\" rel=\"nofollow noopener noreferrer\" data-ga-track=\"ExternalLink:https:\/\/waycool.in\/\" aria-label=\"WayCool Foods\"><strong data-ga-track=\"ExternalLink:https:\/\/waycool.in\/\">WayCool Foods<\/strong><\/a>\u00a0quickly shifted from one-on-one, face-to-face meetings with customers, partners, and other stakeholders by using collaboration and self-service tools that help ensure continuous communication and order-taking in various languages.\u00a0<a class=\"color-link\" title=\"https:\/\/www.chitalegroup.com\/\" href=\"https:\/\/www.chitalegroup.com\/\" target=\"_blank\" rel=\"nofollow noopener noreferrer\" data-ga-track=\"ExternalLink:https:\/\/www.chitalegroup.com\/\" aria-label=\"Chitale Group\"><strong data-ga-track=\"ExternalLink:https:\/\/www.chitalegroup.com\/\">Chitale Group<\/strong><\/a>, on the other hand, accelerated its digital adoption plans to make daily work more efficient by automating simple activities, such as transferring money. And\u00a0<a class=\"color-link\" title=\"https:\/\/www.generalatlantic.com\/\" href=\"https:\/\/www.generalatlantic.com\/\" target=\"_blank\" rel=\"nofollow noopener noreferrer\" data-ga-track=\"ExternalLink:https:\/\/www.generalatlantic.com\/\" aria-label=\"General Atlantic\"><strong data-ga-track=\"ExternalLink:https:\/\/www.generalatlantic.com\/\">General Atlantic<\/strong><\/a>, which was already underway in its digital transformation before the pandemic, maintained 24&#215;7 continuity and growth.<\/p>\n<p>While such success stories can be exciting, this is not where the impact of digitalisation ends.\u00a0<a class=\"color-link\" title=\"https:\/\/www.sap.com\/india\/cmp\/dg\/driving-efficiency-and-resiliency\/index.html\/?source=contentsynd-in-Forbes-blog\" href=\"https:\/\/www.sap.com\/india\/cmp\/dg\/driving-efficiency-and-resiliency\/index.html\/?source=contentsynd-in-Forbes-blog\" target=\"_blank\" rel=\"nofollow noopener noreferrer\" data-ga-track=\"ExternalLink:https:\/\/www.sap.com\/india\/cmp\/dg\/driving-efficiency-and-resiliency\/index.html\/?source=contentsynd-in-Forbes-blog\" aria-label=\"IDC\"><strong data-ga-track=\"ExternalLink:https:\/\/www.sap.com\/india\/cmp\/dg\/driving-efficiency-and-resiliency\/index.html\/?source=contentsynd-in-Forbes-blog\">IDC<\/strong><\/a>\u00a0revealed that 28% of surveyed <a href=\"https:\/\/news.sap.com\/india\/2022\/01\/digital-resiliency-for-mid-market\/\">midsize companies<\/a> plan to deploy artificial intelligence (AI) within their business applications to automate processes.<\/p>\n<p>Such\u00a0<a class=\"color-link\" title=\"https:\/\/www.forbes.com\/sites\/sap\/2021\/12\/02\/how-indias-small-business-community-can-fuel-a-globally-competitive-economy\/?sh=6a8b6bb91164\" href=\"https:\/\/www.forbes.com\/sites\/sap\/2021\/12\/02\/how-indias-small-business-community-can-fuel-a-globally-competitive-economy\/?sh=6a8b6bb91164\" target=\"_self\" rel=\"noopener\" data-ga-track=\"InternalLink:https:\/\/www.forbes.com\/sites\/sap\/2021\/12\/02\/how-indias-small-business-community-can-fuel-a-globally-competitive-economy\/?sh=6a8b6bb91164\" aria-label=\"digital determination\"><strong data-ga-track=\"InternalLink:https:\/\/www.forbes.com\/sites\/sap\/2021\/12\/02\/how-indias-small-business-community-can-fuel-a-globally-competitive-economy\/?sh=6a8b6bb91164\">digital determination<\/strong><\/a>\u00a0is important for MSMEs when you consider half of them lost revenue in 2020. By transforming operations with the cloud, AI, and other intelligent technology, companies decrease their chances of experiencing further loss by as much as 10%.<\/p>\n<h2 class=\"subhead-embed color-accent bg-base font-accent font-size text-align\"><strong>Building Agility with Experience and Guidance<\/strong><\/h2>\n<p><a class=\"color-link\" title=\"https:\/\/www.sap.com\" href=\"https:\/\/www.sap.com\/india\/index.html?source=contentsynd-in-SAPNews-blog\" target=\"_blank\" rel=\"nofollow noopener noreferrer\" data-ga-track=\"ExternalLink:https:\/\/www.sap.com\" aria-label=\"SAP\"><strong data-ga-track=\"ExternalLink:https:\/\/www.sap.com\">SAP<\/strong><\/a>\u00a0helps MSMEs optimize the advantages of the cloud to drive business agility. For example, our\u00a0<a class=\"color-link\" title=\"https:\/\/growthmattersforum.com\/new-launch\/dare2dream-awards\/?utm_source=Forbes&amp;utm_id=SubbuPost\" href=\"https:\/\/growthmattersforum.com\/new-launch\/dare2dream-awards\/?utm_source=Forbes&amp;utm_id=SubbuPost\" target=\"_blank\" rel=\"nofollow noopener noreferrer\" data-ga-track=\"ExternalLink:https:\/\/growthmattersforum.com\/new-launch\/dare2dream-awards\/?utm_source=Forbes&amp;utm_id=SubbuPost\" aria-label=\"Dare2Dream Awards\"><strong data-ga-track=\"ExternalLink:https:\/\/growthmattersforum.com\/new-launch\/dare2dream-awards\/?utm_source=Forbes&amp;utm_id=SubbuPost\">Dare2Dream Awards<\/strong><\/a>\u00a0and\u00a0<a class=\"color-link\" title=\"https:\/\/growthmattersforum.com\/new-launch\/mentors_of_global_bharat\/?utm_source=Forbes&amp;utm_id=SubbuPost\" href=\"https:\/\/growthmattersforum.com\/new-launch\/mentors_of_global_bharat\/?utm_source=Forbes&amp;utm_id=SubbuPost\" target=\"_blank\" rel=\"nofollow noopener noreferrer\" data-ga-track=\"ExternalLink:https:\/\/growthmattersforum.com\/new-launch\/mentors_of_global_bharat\/?utm_source=Forbes&amp;utm_id=SubbuPost\" aria-label=\"Mentors of Global Bharat\"><strong data-ga-track=\"ExternalLink:https:\/\/growthmattersforum.com\/new-launch\/mentors_of_global_bharat\/?utm_source=Forbes&amp;utm_id=SubbuPost\">Mentors of Global Bharat<\/strong><\/a>\u00a0programme empower Indian MSMEs to nurture self-actualised professional and personal success. Organisations can develop business agility by observing and learning from businesses that share their challenges, demonstrating new ideas, and proving new possibilities. Over time, they gain a level of resilience that enables them to proactively fend off risks and disruption better than their competition.<\/p>\n<p><strong><em>Ready to renew your sense of resilience? Read the IDC paper, \u201c<\/em><\/strong><a class=\"color-link\" title=\"https:\/\/www.sap.com\/india\/cmp\/dg\/driving-efficiency-and-resiliency\/index.html\/?source=contentsynd-in-Forbes-blog\" href=\"https:\/\/www.sap.com\/india\/cmp\/dg\/driving-efficiency-and-resiliency\/index.html\/?source=contentsynd-in-Forbes-blog\" target=\"_blank\" rel=\"nofollow noopener noreferrer\" data-ga-track=\"ExternalLink:https:\/\/www.sap.com\/india\/cmp\/dg\/driving-efficiency-and-resiliency\/index.html\/?source=contentsynd-in-Forbes-blog\" aria-label=\"Business Reimagined: Driving Greater Efficiency and Resiliency\"><strong data-ga-track=\"ExternalLink:https:\/\/www.sap.com\/india\/cmp\/dg\/driving-efficiency-and-resiliency\/index.html\/?source=contentsynd-in-Forbes-blog\"><em data-ga-track=\"ExternalLink:https:\/\/www.sap.com\/india\/cmp\/dg\/driving-efficiency-and-resiliency\/index.html\/?source=contentsynd-in-Forbes-blog\">Business Reimagined: Driving Greater Efficiency and Resiliency<\/em><\/strong><\/a><strong><em>,\u201d sponsored by SAP.<\/em><\/strong><\/p>\n<p>Source: <a href=\"https:\/\/www.forbes.com\/sites\/sap\/2021\/12\/02\/how-indias-small-business-community-can-fuel-a-globally-competitive-economy\/?sh=843e6d11643a\">Forbes<\/a><\/p>\n","protected":false},"excerpt":{"rendered":"<p>As key reforms begin to change India\u2019s economic story, the opportunity ahead for micro, small, and midsize enterprises (MSMEs) appear limitless.<\/p>\n","protected":false},"author":2938,"featured_media":3424,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":"","_links_to":"","_links_to_target":""},"categories":[191,7737,5619785],"tags":[5618979,5617064,5619033,5618913,5619080],"sapn-display":[5619873,5619871,3807326,60294],"sapn-type":[5616887],"class_list":["post-3417","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-sme","category-solutions","category-technology","tag-digital","tag-digitalization","tag-msme","tag-msmes","tag-resilience","sapn-display-feature-hero","sapn-display-feature-spotlight","sapn-display-homepage-hero","sapn-display-topic-hero","sapn-type-feature"],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v26.9 (Yoast SEO v26.9) - https:\/\/yoast.com\/product\/yoast-seo-premium-wordpress\/ -->\n<title>How India\u2019s Midsize Businesses Build Digital 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