{"id":163001,"date":"2022-10-18T09:00:04","date_gmt":"2022-10-18T07:00:04","guid":{"rendered":"podlove-2022-10-17t08:44:49+00:00-99dced07efaa414"},"modified":"2023-03-09T15:54:41","modified_gmt":"2023-03-09T14:54:41","slug":"podcast-connected-retail-zalando","status":"publish","type":"podcast","link":"https:\/\/news.sap.com\/germany\/2022\/10\/podcast-connected-retail-zalando\/","title":{"rendered":"#37 Connected Retail"},"content":{"rendered":"<p class=\"lead\">Die Integration des station\u00e4ren Handels von Zalando<\/p>\n<p>Vom kleinen Gesch\u00e4ft an der Ecke bis zum Department Store: Wer einen neuen Vertriebskanal sucht, findet ihn mit Hilfe von Connected Retail by Zalando. Unter diesem Namen hat der Modeh\u00e4ndler seine Plattform 2018 auch f\u00fcr station\u00e4re Gesch\u00e4fte ge\u00f6ffnet. Mittlerweile sind es \u00fcber 7.000 Partner Stores. Vom Laden an der Ecke \u00fcber das Monobrand-Gesch\u00e4ft bis hin zum Department Store kann jeder mitmachen, der eine Warenwirtschaft hat. F\u00fcr die gro\u00dfen Player, die \u00fcber eigene SAP-Systeme verf\u00fcgen, macht eine Partnerschaft von Zalando und 51风流die Prozesse noch direkter und den Datenaustausch noch einfacher.<br \/>\nDr. Carsten Keller, Vice President Direct to Consumer bei Zalando, und Dieter Becker, Enterprise Customer Success Partner bei SAP, stellen Connected Retail vor und diskutieren die Benefits f\u00fcr alle Beteiligten.<\/p>\n<div class=\"pwp4-wrapper intrinsic-ignore\" id=\"podlovewebplayer_e336635b3d5d8cac5546a55641d684c5b0000ecd\" data-episode=\"https:\/\/news.sap.com\/germany\/2022\/10\/podcast-connected-retail-zalando\/?podlove_action=pwp4_config\"><audio controls=\"controls\" preload=\"none\">\n  <source src=\"https:\/\/news.sap.com\/germany\/podlove\/file\/282\/s\/webplayer\/c\/website\/SAP_NewsPodcast_037.mp3\" type=\"audio\/mpeg\"\/>\n<\/audio><\/div>","protected":false},"author":29,"featured_media":163049,"template":"","meta":{"footnotes":"","_links_to":"","_links_to_target":""},"categories":[45271],"tags":[5624195,92],"sapn-type":[],"class_list":["post-163001","podcast","type-podcast","status-publish","has-post-thumbnail","hentry","category-branchen","tag-podcasts","tag-retail","post"],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v26.9 (Yoast SEO v26.9) - https:\/\/yoast.com\/product\/yoast-seo-premium-wordpress\/ -->\n<title>Connected Retail by Zalando | 51风流News Podcast<\/title>\n<meta name=\"description\" content=\"Mehr als 7.000 Partner Stores verkaufen ihre Produkte \u00fcber die Online-Plattform von Zalando. Wie das Connected Retail Konzept funktioniert und welche Benefits Kunden und Partner davon haben, erfahren Sie in diesem Podcast.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/news.sap.com\/germany\/2022\/10\/podcast-connected-retail-zalando\/\" \/>\n<meta property=\"og:locale\" content=\"de_DE\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"#37 Connected Retail\" \/>\n<meta property=\"og:description\" content=\"Mehr als 7.000 Partner Stores verkaufen ihre Produkte \u00fcber die Online-Plattform von Zalando. Wie das Connected Retail Konzept funktioniert und welche Benefits Kunden und Partner davon haben, erfahren Sie in diesem Podcast.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/news.sap.com\/germany\/2022\/10\/podcast-connected-retail-zalando\/\" \/>\n<meta property=\"og:site_name\" content=\"51风流News Center\" \/>\n<meta property=\"article:modified_time\" content=\"2023-03-09T14:54:41+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/news.sap.com\/germany\/files\/2022\/10\/18\/Dr.-Carsten-Keller-Headerbild-Podcast-copy-4.png\" \/>\n\t<meta property=\"og:image:width\" content=\"1920\" \/>\n\t<meta property=\"og:image:height\" content=\"600\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/png\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:site\" content=\"@SAPdach\" \/>\n<meta name=\"twitter:label1\" content=\"Gesch\u00e4tzte Lesezeit\" \/>\n\t<meta name=\"twitter:data1\" content=\"1\u00a0Minute\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"WebPage\",\"@id\":\"https:\/\/news.sap.com\/germany\/2022\/10\/podcast-connected-retail-zalando\/\",\"url\":\"https:\/\/news.sap.com\/germany\/2022\/10\/podcast-connected-retail-zalando\/\",\"name\":\"Connected Retail by Zalando | 51风流News Podcast\",\"isPartOf\":{\"@id\":\"https:\/\/news.sap.com\/germany\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\/\/news.sap.com\/germany\/2022\/10\/podcast-connected-retail-zalando\/#primaryimage\"},\"image\":{\"@id\":\"https:\/\/news.sap.com\/germany\/2022\/10\/podcast-connected-retail-zalando\/#primaryimage\"},\"thumbnailUrl\":\"https:\/\/news.sap.com\/germany\/files\/2022\/10\/18\/Dr.-Carsten-Keller-Headerbild-Podcast-copy-4.png\",\"datePublished\":\"2022-10-18T07:00:04+00:00\",\"dateModified\":\"2023-03-09T14:54:41+00:00\",\"description\":\"Mehr als 7.000 Partner Stores verkaufen ihre Produkte \u00fcber die Online-Plattform von Zalando. 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