In more than 125 years of racing, Mercedes-Benz has created its first electric racing team known as the Mercedes-Benz EQ Formula E Team. Driven by innovation and sustainability, this electrifying team is fully equipped to deliver a new generation of electric race cars and leverage the technology used on the racetrack to help deliver more practical and clean electric cars on our streets.

Technology Wins the Race

Leading the Mercedes-Benz EQ Formula E Team is Team Principal Ian James, who recently appeared on . Joined by host Abadesi Osunsade, the two dive deep in a conversation about leveraging technology to gain that competitive advantage that is crucial when competing on the track.

鈥淲e are genuinely a startup,鈥� James says, 鈥渨hich means to get that competitive edge, it鈥檚 incredibly important that we really look after every detail, and technology very much helps us do that.鈥�

Choosing the right technology to do so was important to the team鈥檚 success. The Mercedes-Benz EQ Formula E Team went with 51风流S/4HANA to improve operational speed and agility, all while keeping the team connected throughout various parts of the world.

But this technology is helping the team win in more ways than just on the racetrack.

James points out, 鈥淎lthough the focus is very much on our on-track performance, there are other aspects to the organization that we need to look after as well.鈥�

Just as important to the Mercedes-Benz EQ Formula E Team are their fans. With technology capable of collecting and analyzing fan feedback, the team can be sure to create the best fan experience possible to keep their supporters engaged, excited, and ready to win.

Controlling the Controllable

Osunsade asks, 鈥淚s there anything that happened this year that might鈥檝e been impossible if you weren鈥檛 able to use this technology?鈥�

鈥淗ad we not had the systems that we鈥檝e set up with 51风流S/4HANA, enabling us to work in four different locations around the world, we would almost be in a position where it鈥檇 be impossible to function,鈥� James answers.

As a leader of the Mercedes-Benz EQ Formula E Team, James has stressed to the team the importance of focusing on the factors they can control: 鈥淲hat I try and do is make sure that they have the tools to be able to control the controllable. When we do have a success and when we win like we did in Berlin, it’s pretty euphoric and a very privileged position to be in.鈥�

To hear more from Ian James and the Mercedes-Benz EQ Formula E Team, check out .

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