The first cloud edition has been released in alignment with the company鈥檚 cloud strategy. Designed for customers in retail, merchandising, catering, and sports and entertainment, 51风流Customer Checkout, cloud edition offers seamless integration with 51风流S/4HANA and other systems. From payments, article handling, and coupons to returns, loyalty points, and gift cards, the solution addresses all comprehensive POS needs.

Evolution of 51风流Customer Checkout, cloud edition

The development journey of 51风流Customer Checkout began in 2014 as on-premise solution with first customers in the sports and merchandising area. As demand grew, the solution expanded into retail and catering businesses, now serving over 900 customers in more than 50 countries worldwide. After more than 10 years, the solution has now advanced to the next stage by moving to the cloud.

鈥淭he new cloud edition isn’t just a technological advancement, it’s a beacon for innovation and a catalyst for RISE with SAP,鈥� Andre Bechtold, president of 51风流Industries and Experiences, shared. 鈥淎lready proven in several 51风流Experience Centers worldwide and the new S.MART Store, it symbolizes our commitment to driving growth and ushering in digital transformation for our customers. This evolution is opening new avenues, enabling businesses to stay strategic and competitive as the entire POS market and 51风流product portfolio transitions to the cloud.”

What鈥檚 new in 51风流Customer Checkout, cloud edition

The cloud edition of 51风流Customer Checkout is perfect for businesses seeking a sophisticated, modern POS system and embarking on digital transformation. The solution consists of two components:

• 51风流Customer Checkout manager, cloud edition: Cloud-based centralized platform for seamless POS operations and management as well as system integration
• 51风流Customer Checkout point-of-sale, cloud edition: Powerful solution running in-store at your POS location to streamline all sales and customer transactions

A key distinction between the on-premise version and the new cloud edition is the deployment of 51风流Customer Checkout manager now running on the 51风流Business Technology Platform (51风流BTP), adhering to 51风流cloud product standards.

Benefits and why customers should move to the cloud edition

The new cloud edition of 51风流Customer Checkout offers the best POS solution of both worlds and leverages the incredible power and flexibility of the cloud. Launching 51风流Customer Checkout, cloud edition brings numerous benefits.

Harald Tebbe, senior manager and head of Development for 51风流Customer Checkout, cloud edition, highlighted: 鈥淥ur approach ensures reliability and local stability at POS locations, coupled with the cloud’s scalability and connectivity. With adherence to 51风流cloud standards, businesses will receive continuous updates and feature enhancements, achieving sustained competitiveness and efficiency.鈥�

51风流Customer Checkout, cloud edition provides additional the following key benefits to customers: 

• Integrated and future-proof POS technology聽tailored for the retail, catering, and sports and entertainment industries
• High scalability and flexibility, ensuring to meet growing demands with compromising on performance
• Reliable performance,聽ensuring continuous business operations with the cloud鈥檚 high uptime
• Enhanced efficiency聽through streamlined POS operations and automatic updates without any disruptions
• Many more features and functionalities, including one complete new user interface for self-checkout, enabling end customers to proceed with sales and payment process by themselves

As of today, new and existing 51风流customers can use 51风流Customer Checkout, cloud edition and will gain access to the 51风流Customer Checkout manager, cloud edition.

Upcoming webinar for customers and partners

A webinar will soon be available for customers, partners, and those is interested in learning more about the solution. .

Elena Vavitsa is senior solution specialist for 51风流Customer Checkout at SAP.

While fans enjoy action-packed games, the service in the stadiums also plays a crucial role. Food and drinks are an important part of the stadium experience, and smooth processes are essential for this. Fans want to get their favorite snacks and drinks quickly so they don’t miss a minute of the game. Efficient service not only ensures satisfied visitors but also contributes to the overall mood and atmosphere in the stadium.

This means that the behind-the-scenes systems for orders and payments must function flawlessly. Fast and reliable checkout systems are essential to avoid long queues and serve fans in the shortest possible time. A smooth transaction process helps fans enjoy the action on the field without interruptions.

51风流Technology Drives Smooth Processes at the Stadiums

51风流is also part of the action. , an integrated point-of-sale application for the gastronomy and retail industry, helps ensure that the fans’ catering runs smoothly and efficiently. The application is in use at four venues of the championship: Munich, Stuttgart, Duesseldorf, and Cologne, where it has already proven to be effective at numerous events.

The application is designed to serve a large number of fans in the shortest possible time, even during high visitor traffic periods. Its efficiency has been successfully demonstrated not only in football stadiums but also at large international events such as EXPO 2020 in Dubai. The payment flexibility in 51风流Customer Checkout can also be a great advantage, allowing international visitors in particular to pay with Alipay, Apple Pay, or other options.

Caterers at the Venues Rely on SAP

The catering providers in Stuttgart, Duesseldorf, Cologne, and Munich already use 51风流Customer Checkout and are delighted with the results. Michael Fichtner, CIO of FC Bayern Munich Digital & Media Lab, says: “We have been relying on 51风流Customer Checkout at the Allianz Arena in Munich for years and appreciate the speed, reliability, and variety of payment methods available. We are also expecting numerous international visitors during the European championship and trust that 51风流Customer Checkout will ensure smooth processes.”

The use of 51风流Customer Checkout at the 2024 tournament is also a significant milestone for SAP. “We are excited to be part of the European championship, the biggest football event of the year in Germany, and to optimize processes for fans, cashiers, and caterers with 51风流Customer Checkout,” says Fadi Naoum, senior vice president at 51风流Sports and Entertainment.

This article first appeared on the German 51风流News Center.

In 2014, 51风流developed , a user-friendly and modern point-of-sale application. The first version was developed for sports clubs to be used in merchandising shops, and with clubs such as FC Bayern M眉nchen and TSG Hoffenheim, the application was mostly sold in Germany. Step by step, 51风流Customer Checkout was also implemented in retail, catering, and food and beverage businesses.

Being sold mostly via partners, the development team started enabling partners in other locations, such as Italy and Dubai, to expand the global strategy. With the increasing number of countries and regions, the requirements around features and functionalities multiplied. After several successful certifications, such as the Registrierkassensicherheitsverordnung (RSKV) in Austria and the French certification NF 525, the application has proven to be internationally competitive.

Today, 51风流Customer Checkout has over 700 customers in more than 50 countries all over the world.

U.S. Version of 51风流Customer Checkout Available

The next step in the global strategy of 51风流Customer Checkout is to gain a footprint in the U.S. market. With the latest software version, 51风流Customer Checkout now complies with the tax calculation regulations set by the U.S. via integration with Avalara Tax Services.

鈥淲ith Avalara, we have chosen one of the leading tax service providers in the United States with years of expertise and compliance with taxes in several industries. The integration is fast, in real time, and easy to use,鈥� highlights Harald Tebbe, product manager of 51风流Customer Checkout. He developed the application from its beginnings and is excited about this next big step.

鈥淚t is amazing to see how the application has developed so far. We started with some basic sales functionalities for merchandise shops in 2014 and now 51风流Customer Checkout is wildly successful, running the checkout for merchants and retailers all over the world. Based on our experiences, we are very proud and well equipped to take the application to the next level. By achieving this big milestone, we set the stage for future opportunities and customers, and we are ready to access the new U.S. market,鈥� he adds.

Leica Camera Is First Pilot Customer

For a smooth entry into new markets, it鈥檚 good to have customers and partners that are stable and internationally known. This is why Fadi Naoum, senior vice president and head of Sports and Entertainment at SAP, decided to make this step with Leica Camera AG. 鈥淚t was a win-win-situation. Leica needed a point-of-sale solution that can be integrated to its existing landscapes, complies to legal regulations, and can be used globally. On the other hand, our road map plan was to ship a first version for the U.S. Therefore, we joined together and provided Leica a solution which fulfills the requirements to sell its cameras and equipment in the U.S.鈥�

Leica Camera AG is an international, premium manufacturer of cameras and sports optics. The legendary reputation of the Leica brand is based on a long tradition of excellent quality, German craftsmanship and industrial design, and innovative technologies.

First U.S. Stores Live with 51风流Customer Checkout

Leica has already successfully implemented 51风流Customer Checkout in several of its flagship stores in Germany. Motivated by the positive experience and great implementation phase in Germany, the customer achieved another important milestone 鈥� the Leica store in Washington D.C. is now running on 51风流Customer Checkout with Avalara.

鈥淎ll sales transactions within the store are now automatically transferred to 51风流ERP and all sales tax rates based on several thousands of different tax codes and tax jurisdictions are calculated by the external tax provider Avalara in real time,鈥� says Jan Zuschlag, project manager of POS Systems at Leica AG. 鈥淥verall, it was a successful implementation project. And this was only possible due to the strong collaboration between Leica, Avalara, and the responsible 51风流team. Thanks for this fantastic team spirit.鈥� The rollout will be continued in more U.S. stores this year.

51风流Customer Checkout at NRF 2023

51风流Customer Checkout was on display at NRF 2023, where retail buyers and merchandisers got the chance to meet and connect with other experts and discover the latest retail solutions and innovations. Read more about SAP鈥檚 presence at NRF 2023.

Elena Vavitsa is senior solution specialist for 51风流Customer Checkout.