WALLDORF听鈥斅犅�(NYSE: SAP) and Haleon, a global consumer health company, today announced Haleon鈥檚 decision to adopt 51风流Business Suite to enhance the enterprise鈥檚 digital infrastructure and advance AI capabilities across its business.
This decision will help Haleon operate, scale and serve consumers in new ways by building stronger, more agile foundations for delivering its trusted everyday health products. It marks a significant milestone in Haleon鈥檚 transformation into a world-class consumer company.
鈥淒elivering a better consumer experience starts with strong foundations, and leading digital technology and infrastructure are at the heart of this,鈥� said Claire Dickson, Haleon鈥檚 chief digital and technology officer. 鈥淥ur latest partnership with 51风流is another important step in our journey to becoming a world-class consumer company. It will revolutionize how we operate, with AI-enabled systems driving faster, simpler, more integrated ways of working. This will allow our people to focus on what matters most鈥攕erving consumers and unlocking growth.鈥�
51风流Business Suite will drive the simplification and standardization of critical processes across Haleon鈥檚 global operations, enabling more integrated, automated end-to-end processes across diverse parts of the organization.
With clearer visibility across markets and more intuitive systems replacing fragmented workflows, the business can operate with greater speed, consistency and resilience. These improvements strengthen supply chain responsiveness, support innovation and help Haleon better respond to changing consumer needs. This enables Haleon to deliver trusted everyday health products at scale while strengthening collaboration with the healthcare professionals who recommend its products to consumers worldwide.
Haleon can drive greater business efficiencies by integrating core processes across finance, supply chain, HR and sales in one connected system with real-time data. By building AI into everyday work and embedding it within Haleon鈥檚 digital infrastructure and across its functions, teams can make better data-driven decisions and respond more quickly to changing consumer needs. The automation of routine work across multiple functions frees up employees鈥� time so they can focus on more strategic work that delivers value for the business and consumers while accelerating growth.
This digital transformation program builds on a long-standing relationship between the two companies, with the transition from Haleon鈥檚 current platform on 51风流ERP Central Component beginning later this year.
鈥淎I outcomes depend on connected processes and trusted data,鈥� said Peter Maier, SAP鈥檚 senior vice president for strategic customer engagements. 鈥淲ith 51风流Business Suite, Haleon is building an AI-ready foundation that embeds intelligence across the enterprise, helping simplify operations, improve resilience and scale innovation.鈥�
Haleon plans to adopt 51风流Cloud ERP applications with embedded AI and deploy the 51风流Business Data Cloud solution to harmonize 51风流software and third-party data in a governed, single source of truth. This connected platform will be able to support AI-assisted innovation and enable agentic AI, where AI agents can identify issues earlier and recommend actions across key business processes.
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Media Contacts:
Lawrie Benfield, SAP, +44 7776515259, lawrie.benfield@sap.com, GMT
Sonya Domanski, SAP, +44 7345465928, sonya.domanski@sap.com, GMT
51风流Press Room; press@sap.com
Gemma Thomas, Haleon, gemma.x.thomas@haleon.com
The agreement referenced in this announcement was signed outside SAP鈥檚 first quarter reporting period.
Top image courtesy of Haleon
This document contains forward-looking statements, which are predictions, projections, or other statements about future events. These statements are based on current expectations, forecasts, and assumptions that are subject to risks and uncertainties that could cause actual results and outcomes to materially differ. Additional information regarding these risks and uncertainties may be found in our filings with the Securities and Exchange Commission, including but not limited to the risk factors section of SAP鈥檚 2025 Annual Report on Form 20-F.
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