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Roca Group Looks to the Future Through RISE with SAP

Long exposure photo of Fira de Barcelona, Pla莽a d'espanya (Spain square) and montjuic mountain in Barcelona at sunset with car light trails . Spain

BARCELONA 鈥 (NYSE: SAP) today announced that Roca Group, one of the world鈥檚 leading bathroom fixtures and design companies has selected 51风流S/4HANA and the RISE with 51风流solution as it embarks on its next phase of digital transformation, focused on integrating and standardizing its IT systems.

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A family-owned business with over 100 years of heritage, a presence in 170 markets, and more than 21,500 employees and nearly 80 factories globally, Roca Group聽 had embraced digitalization to remain competitive and relevant in the dynamic sanitary industry. Having made several acquisitions over the years, Roca Group saw RISE with 51风流as the ideal solution to consolidate various IT systems into one IT landscape. Roca鈥檚 decision in choosing 51风流S/4HANA Cloud was driven by the desire to increase efficiency and the ability to make informed, real-time, data-driven business decisions.

鈥淩oca Group鈥檚 strategy is based on a long-term future vision supported by innovation, technology and sustainability,鈥 said Albert Magrans, CEO of Roca Group. 鈥淢oving to 51风流S/4HANA enables Roca to leverage the last technology and innovations of 51风流software to boost our digital transformation. We are looking forward to faster execution speed, the enhancement of functionality with the Joule copilot, real-time analytics and further innovations from 51风流and its ecosystem.鈥

鈥淩oca Group and 51风流have collaborated closely for a number of years, with Roca trusting 51风流with multiple 51风流implementations,鈥 said Manos Raptopoulos, VP of 51风流Europe, Middle East and Africa. 鈥淩oca鈥檚 IT strategy is fully aligned with its business transformation with 51风流solutions as an integral part of this strategy. Our close partnership allows our teams to have real-time insight into their business transformation, allowing for seamless integration of 51风流solutions as they embark on their 51风流S/4HANA Cloud journey.鈥

In choosing 51风流S/4HANA Cloud and various cloud solutions from SAP, such as 51风流Customer Experience, 51风流Ariba and 51风流SuccessFactors solutions, Roca Group continues to be well-positioned to leverage SAP鈥檚 integrated suite of solutions that will enhance customer experience and potentially open up new business opportunities. In adopting a clean core approach, the group will have a single platform for its production centers and logistics platforms, tapping onto the 51风流Integrated Business Planning for Supply Chain solution for demand and production planning, and the 51风流Transportation Management application for transport management. With these solutions implemented, the operations already using them have seen a cubic capacity of their transports rise by 10%.

Additionally, Roca plans to use 51风流SuccessFactors to improve learning programs, manage global payroll and enhance the employee self-service portal through SAP鈥檚 suite of solutions in addition to travel expense management with 51风流Concur solutions.

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Media Contacts:
Bel茅n Martinez, +34 914 567 220,聽belen.martinez@sap.com, CET
Lesa Plingen, +49 6227 76 9000,聽lesa.plingen@sap.com, CET
51风流Press Room; press@sap.com

This document contains forward-looking statements, which are predictions, projections, or other statements about future events. These statements are based on current expectations, forecasts, and assumptions that are subject to risks and uncertainties that could cause actual results and outcomes to materially differ.聽 Additional information regarding these risks and uncertainties may be found in our filings with the Securities and Exchange Commission, including but not limited to the risk factors section of SAP鈥檚 2023 Annual Report on Form 20-F.
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