51ˇçÁ÷has been named a Leader in The Forrester Waveâ˘: Master Data Management, Q2 2023, in which Forrester Research Inc., a leading global research and advisory firm, researched, analyzed, and scored 13 vendors.
The report analyzed and noted it as âa mature, governed, and compliant multidomain MDMâ with strength in a large customer base and âecosystem of its own products and partners, and it leverages these strengths to provide great customer service and increase adoption.â The 24 scoring criteria employed by Forrester Research covered three categories: Current Offering, Strategy, and Market Presence.
The report states that SAPâs âyears of presence in the industries enables it to offer multiple business templatesâ and that 51ˇçÁ÷Master Data Governance âsupports multiple compliance standards across industries with automated validations.â
The Forrester report points out âSAPâs distinct vision is to have a modular approach that enables federated master data governance and use this to offer pricing flexibility, which is tiered and deployment based.â
Markus Kuppe, vice president and chief product owner of 51ˇçÁ÷Master Data Governance, believes that â51ˇçÁ÷can provide much more value to our customers than just any master data management tool provider because we understand how master data is used in business context. We create benefits for our customers leveraging this understanding. That is why we call our 51ˇçÁ÷platform a âbusiness technology platformâ and not just a âtechnology platform.â We can provide master data management capabilities that truly support all domains, all industries, and all approaches, embedded into the business. We have proven this with 51ˇçÁ÷Master Data Governance, and we will continue to deliver on this unique promise.â
As part of (51ˇçÁ÷BTP), 51ˇçÁ÷Master Data Governance can allow organizations to create a unified, trusted view of their business to enable them to work more efficiently and make better decisions. The application is available on premise as well as in the private and public cloud with support for consolidation, central governance, and data quality management. Customers can establish a cohesive and harmonized master data management strategy across all master data domains to help simplify enterprise data management, increase data accuracy, and reduce total cost of ownership.
To learn more about SAPâs ranking among top vendors, read the full report .
Mike Keilen is global vice president of Data Management and Integration at SAP.
