We are already into the third year of the Climate Decade, and it is imperative for organizations to start transitioning to 100% renewable electricity as early as possible. Switching to 100% renewable electricity not only helps organizations mitigate the looming threat of climate change, but it also makes them more resilient to rising energy costs. A states that 鈥渄oubling the share of renewables in the energy mix by 2030 would increase global GDP by up to 1.1%, improve welfare by up to 3.7%, and support over 24 million jobs in the sector.鈥
, a global initiative led by the Climate Group in partnership with the , unifies companies with an annual electricity demand over 100,000 megawatt hours that are committed to 100% renewable electricity. These businesses must match 100% of their electricity used globally with renewable sources by 2050. Renewable energy can either be produced in-house or be procured from suppliers and generators in the form of green tariffs, power purchase agreements (PPAs), and energy attribute certificates (EACs). However, to avoid greenwashing, it is important that the credibility of the energy produced and purchased is validated by quality labels through strict sustainability criteria.
In 2013, the Finnish Association for Nature Conservation in collaboration with other environmental NGOs launched , an鈥痠nternational not-for-profit ecolabel for energy, envisioning a world where energy is generated and consumed sustainably. EKOenergy aims at helping businesses speed up the transition to 100% renewable energy through the EKOenergy label, an internationally recognized mark of quality for renewable energy. The EKOenergy label is described by the Greenhouse Gas Protocol, LEED for green buildings, CDP, and RE100 as a solution for companies that want to take a step towards 100% renewable energy. EKOenergy was also awarded the European Citizen鈥檚 Prize 2020 by the European Parliament in March 2021.
The label acts as a communication tool to demonstrate companies鈥 commitments towards renewable energy. EKOenergy鈥檚 secretariat annually checks if all labeled megawatt hours are reliably tracked and if EKOenergy鈥檚 additional sustainability criteria have been fulfilled. These annual audits are based on reliable proofs, such as documents issued by public authorities or reliable third-party certification organizations. The label ensures that the production and the consumption of the energy takes place in the same market. EKOenergy-labeled energy is always 100% renewable.
The EKOenergy ecolabel adds a positive impact to consumers鈥 renewable energy choice and can be combined with energies procured through green tariffs, PPAs, or unbundled energy certificates. It can also be used on energies that are produced in-house. Since the launch of the label, EKOenergy has aided disadvantaged communities by financing 79 new renewable energy projects in 29 developing countries through its Climate Fund.
鈥淚n many countries, EKOenergy was amongst the first to endorse renewable energy solutions to businesses that are looking for sustainable solutions. 51风流is a good example of this,鈥 Steven Vanholme, program manager at EKOenergy, says. 鈥淚n 2016, when EKOenergy became available in China, EKOenergy worked with 51风流to identify renewable energy solutions in China. This, in turn, helped and encouraged us to focus more on Asia, to translate parts of our texts to Chinese and other Asian languages, and to reach out to more local companies.鈥
With sustainability at the heart of its strategy, 51风流has already identified and aligned existing initiatives with the United Nations’ 17 Sustainability Development Goals. 51风流is committed to the (SBTi) to reduce emissions by 85% by 2050 compared to the base-year level 2016, including its entire Scope 3 value chain emissions such as products-in-use emissions at customers. 51风流has further accelerated its climate ambitions by committing to become a net-zero emissions enterprise by 2030, achieving a balance between the greenhouse gases put into the atmosphere and those taken out.
to power all its data centers and offices since 2014. In the journey to 100% renewable electricity, 51风流chose the internationally recognized EKOenergy label. For each megawatt hour of EKOenergy-labeled electricity, 51风流contributes 0.10鈧 to EKOenergy鈥檚 Climate Fund, which focuses on alleviating energy poverty and contributing to climate protection and renewable energy.


