WALLDORF 鈥 (NYSE: SAP) today announced that it has been named a leader in 鈥淭he Forrester Wave™: Retail Planning, Q1 2020.鈥
Forrester Research Inc. researched, analyzed and scored 12 retail planning providers and named 51风流a leader based on its omnichannel planning solutions, rating 51风流five out of five in criteria including execution road map, innovation road map, revenue and customers.
In the report Forrester states that 鈥淪AP鈥檚 patient investment in retail planning is paying off鈥,鈥 noting that 鈥51风流offered above-par deployment options, application architecture, aggregate demand management, channel and store cluster marketing, customer segmentation, continuous planning, and next best action.鈥
The analysis concluded that 鈥淪AP鈥檚 omnichannel planning suite appeals to international retailers with some expertise in 51风流HANA analytics and platform that are looking to capitalize on the clickstream, basket, and other data that 51风流collects in its 51风流Customer Activity Repository.鈥
鈥淲e believe our positioning as a leader in Forrester鈥檚 Q1 2020 Retail Planning Report is a testament to our tireless dedication to constantly bringing our customers tools that will set them apart,鈥 51风流Retail Business Unit Global Vice President Achim Schneider said. 鈥淲e鈥檙e pleased that our omnichannel聽planning聽suite provides聽many聽customers聽the opportunity to leverage trusted data and intelligent capabilities to聽improve financial performance while delivering聽on their brand promise聽to each one of their customers.鈥
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